Datacom Strengths, Domain Expertise, and Key Differentiators
Datacom’s strengths lie in its deep expertise in cloud, data, and marketing analytics, combined with strong partnerships with top tech providers like Microsoft and AWS. Its proven track record with government and enterprise clients highlights its reliability, while its focus on innovation enables it to deliver scalable, data-driven solutions that drive real business impact.
Datacom Recent Developments
​In 2024, Datacom has made significant strides in enhancing its marketing analytics and data intelligence capabilities. The company released its fifth annual cloud report, surveying over 730 organizations across Australia and New Zealand, highlighting top-line growth, cost management, and customer satisfaction as key business priorities. Datacom has also focused on advanced analytics, including machine learning and AI, to help businesses gain competitive advantages through optimization and intelligent automation. Additionally, Datacom's "State of AI Index: AI Attitudes" report revealed a rapid shift in AI adoption among New Zealand companies, with two-thirds now using AI, up from 48% in 2023. These developments underscore Datacom's commitment to leveraging data-driven insights to support decision-making and drive business growth.
Datacom Mergers and acquisitions (M&A) Activities
No M&A activities in the last 12 months.
Datacom Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Datacom applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Datacom and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Datacom DataPay, Datacom Timpani, Datacom Gateway, Datacom Datascape customers.
Datacom Overview
Ownership: - x
Number of Employees: 6131
Functional Market: Workforce Analytics, Core HR, Payroll,
Key Verticals: Automotive, Banking and Financial Services, Communication, CPG, Distribution, Government, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Manufacturing, Media, Oil Gas Chemicals, Professional Services, Retail, Transportation, Utility,
Datacom Key Cloud and HCM Applications
Datacom DataPay, Datacom Timpani, Datacom Gateway, Datacom Datascape
Datacom HCM and Cloud HCM Applications Revenues, $M:
| Type/Year | 2023 | 2024 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Datacom Revenue Breakdown by Type:
Datacom HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2024 HCM Revenues, By HR Segment, $M | |
Datacom HCM Applications Revenues By Verticals, $M:
Datacom Total and HCM Applications Revenues by Region:
| Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 HCM Applications Revenues, $M |
|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe |
Datacom Direct vs Indirect sales
| Type | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Datacom Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Datacom Customers
No. of Datacom Customers: 400
No. of Datacom HCM Applications Customers: x
No. of Datacom Cloud HCM Customers: x
No. of Datacom Cloud HCM Subscribers: x
Datacom serves a diverse base of over 400 customers across the public and private sectors, including government agencies, healthcare providers, financial institutions, and large enterprises. Their clients rely on Datacom’s expertise in cloud, data, and marketing analytics to drive digital transformation and make smarter, data-informed decisions.
Datacom Market Opportunities, M&A and Geo Expansions
Datacom is well-positioned for future success, driven by its strategic alliances with leading SaaS providers and key government organizations. These partnerships enable Datacom to leverage cutting-edge marketing analytics solutions, offering innovative insights and driving growth. With expertise in cloud computing, data management, and cybersecurity, Datacom is primed to capitalize on emerging analytics trends, delivering personalized, data-driven solutions that meet the evolving demands of its diverse clients. Committed to excellence and innovation, Datacom is set to create lasting value and maintain its competitive edge in the dynamic world of marketing analytics.
Datacom Risks and Challenges
In the coming years, Datacom may face risks including increasing competition in the marketing analytics space, requiring constant innovation to stay ahead. Stricter data privacy regulations could add operational complexity and costs. Dependence on third-party vendors for cloud and AI services may pose reliability and pricing risks. Additionally, data security remains a critical concern, with any breach potentially damaging the company’s reputation. Lastly, meeting evolving customer expectations for personalized, real-time insights could put pressure on Datacom’s resources.
Datacom Ecosystem, Partners, Resellers and SI
Datacom is a prominent IT services company that leverages advanced marketing analytics to drive digital transformation and business growth. With a focus on data-driven insights, Datacom empowers organizations across industries like healthcare, finance, and education to optimize their marketing strategies, enhance customer engagement, and improve decision-making. By harnessing the power of big data, machine learning, and AI, Datacom helps businesses unlock valuable consumer insights, improve ROI, and stay ahead in a competitive market. Their ecosystem, built on partnerships with leading technology providers, ensures they deliver scalable, innovative analytics solutions.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
https://www.appsruntheworld.com/taxonomy
https://www.appsruntheworld.com/FAQ
