Deel Acknowledged as a Key HR Software Provider by APPS RUN THE WORLD in the HCM Top 500 Market Report

995 Market St

San Francisco, CA, 94103, United States

1 510-892-3950

https://www.deel.com/

149 Deel

Deel Strengths, Domain Expertise, and Key Differentiators

Deel's key differentiators lie in its ability to offer end-to-end solutions for global payroll and compliant hiring. With domain expertise and a comprehensive product portfolio, Deel empowers companies to navigate the intricacies of hiring and payroll management across diverse regions.

Deel Recent Developments

In 2023, Deel introduced Deel HR and Deel Engage, positioning itself as a comprehensive HRIS software provider. In June 2022, Deel unveiled its fully managed Global Payroll product, a significant advancement for businesses seeking to simplify their payroll operations across multiple regions. This strategic initiative enables companies to centralize their payroll systems into a streamlined global platform, demonstrating Deel's dedication to offering a holistic solution encompassing Contractor Payments, EOR services, and Payroll Management.

Deel Mergers and acquisitions (M&A) Activities

The acquisition of PayGroup, a globally recognized payroll company headquartered in Melbourne and publicly traded, was successfully concluded by Deel, Inc. on November 18, 2022, for a total transaction value of $119.8 million. Months later, Deel made a significant acquisition by bringing Capbase, a major player in capitalization table management. Deel is poised to harness Capbase's expertise to introduce equity management and issuance services. These services are designed to assist businesses dealing with intricate legal and tax matters, including taxable events, adherence to local laws, mandatory reporting, and other considerations, spanning across 90 diverse geographic regions.

In August 2021, Deel, a software provider in the global payroll and compliance space, announced that it had joined forces with Zeitgold fueling international growth and enhancing the depth and breadth of its product offerings. The acquisition marked a significant milestone for Deel as the company continued to scale, adding thousands of customers as working and hiring practices continued to transform rapidly. Deel has added a full line of products through this acquisition improving their customer experience further and providing them with the right solutions to scale internationally.

Deel Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Deel applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Deel and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Deel Payroll, Deel HR, Deel Engage customers.

Deel Overview

Ownership: - Emerson Collective, Andreessen Horowitz, Spark Capital, Y Combinator

Number of Employees: 2000

Functional Market: Payroll, Compliance, Onboarding, Recruiting,

Key Verticals: Banking and Financial Services, Construction, Real Estate, Consumer Packaged Goods, Federal Government, Special Cause Nonprofit, Professional Services, Transportation,

Deel Key Cloud and HCM Applications

Deel Payroll, Deel HR, Deel Engage

Deel HCM and Cloud HCM Applications Revenues, $M:

Type/Year20222023YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Deel Revenue Breakdown by Type:

TypeLicenseServicesHardwareS&MSaaSPaaSIaaSOtherTotal
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

Deel Total and HCM Applications Revenues by Region:

Region% of Total Revenues2023 Total Revenues, $M2023 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

Deel Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Deel Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Deel Customers


No. of Deel Customers: 25000

No. of Deel HCM Applications Customers: x

No. of Deel Cloud HCM Customers: x

No. of Deel Cloud HCM Subscribers: x


Deel's customer base has seen remarkable growth. From April to October 2021, they witnessed a substantial increase in customers, jumping from 1800 to over 4500. In 2023, Deel now services over 20,000 customers, including industry giants like Nike, Subway, Dropbox, Cloudflare, and Shopify.

Deel Market Opportunities, M&A and Geo Expansions

In October 2021, Deel made a significant financial stride by raising an impressive $425 million in its Series D funding round, catapulting its valuation to an impressive $5.5 billion. This noteworthy milestone came on the heels of a funding round just six months prior, where Deel had secured $156 million at a valuation of $1.25 billion.

Deel Risks and Challenges

In the dynamic IT industry, risks can come from both internal and external factors. For Deel, ensuring the security and compliance of its platform is paramount, especially when dealing with sensitive payroll and legal data.

7 out of 21 prop trading firms, known for their problematic nature, used HR startup Deel as a financial conduit for payouts, with some also utilizing cryptocurrency, while highlighting issues within the industry, such as MyForexFunds' recent asset freeze due to alleged fraudulent practices according to the U.S. Commodity Futures Trading Commission.

Deel Ecosystem, Partners, Resellers and SI

Deel has forged partnerships with over 5000 diverse partners, driving more than $10 million in Q1 revenue and accumulating nearly $100 million in ARR since its inception. In Q1, their Marketplace drew over 200,000 visits, contributing over $90 million to the Deel ecosystem, with 20% of their revenue stemming from partner referrals, supported by a dedicated team of approximately 30 individuals strategically divided into regional teams.

Deel Cloud Platform (PaaS) and Infrastructure (IaaS) Details

Subscribe to read more about:

  • Deel Public Cloud and Infrastructure (IaaS)
  • Deel Platform (PaaS)
  • Deel Application Delivery
  • Deel Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


For additional information on our methodologies, here's the link:

https://www.appsruntheworld.com/About Us
https://www.appsruntheworld.com/taxonomy
https://www.appsruntheworld.com/FAQ



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