Effectory Strengths, Domain Expertise, and Key Differentiators
Effectory is a provider of employee feedback solutions in Europe, operating from its headquarters in Amsterdam and offices in Munich and Cape Town. The company leads extensive employee listening programs globally, utilizing feedback to enhance engagement and drive continuous improvements in organizational performance.
Effectory Recent Developments
Effectory, as a provider, delivers strategic employee surveys covering HR analytics, engagement assessments, pulse evaluations, team dynamics analyses, onboarding assessments, and exit surveys. Their services are designed to assist organizations in establishing comprehensive listening landscapes, contributing to improved agility, performance, and growth.
Angel Trains, a British rail industry investor, has collaborated with Effectory for over a decade to enhance operations. As a major owner of UK passenger rolling stock, Angel Trains prioritizes continuous improvement, relying on Effectory's platform for feedback-driven enhancements and agile survey initiatives. Effectory's analysis, particularly in engagement, has consistently provided valuable insights, contributing to operational improvements at Angel Trains.
Boskalis, in collaboration with Effectory, maximizes employee surveys to gauge progress on key objectives, fostering actionable initiatives. The COVID-19 experience highlighted the importance of employee insights, leading to a shift from decentralized to comprehensive company-wide surveys for strategic themes and enhanced internal communication. Wendy Jacobs underscores the positive impact of Effectory's tool on Boskalis.
Effectory Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Effectory applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Effectory and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Effectory customers.
Effectory Overview
Ownership: - x
Number of Employees: 200
Functional Market: Workforce Analytics, Onboarding, Performance Management, Succession Planning,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communications, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Effectory Key Cloud and HCM Applications
Effectory
Effectory HCM and Cloud HCM Applications Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Effectory Revenue Breakdown by Type:
Effectory HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2023 HCM Revenues, By HR Segment, $M | |
Effectory HCM Applications Revenues By Verticals, $M:
Effectory Total and HCM Applications Revenues by Region:
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 HCM Applications Revenues, $M |
|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe |
Effectory Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Effectory Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Effectory Customers
No. of Effectory Customers: 1200
No. of Effectory HCM Applications Customers: 1200
No. of Effectory Cloud HCM Customers: 1200
No. of Effectory Cloud HCM Subscribers: x
In December 2022, Jados shifted to Effectory for employee feedback, driven by the desire for industry benchmarking and a holistic approach. The partnership raised awareness, engaging executives with the management team and ensuring a high response rate. Over three years, Effectory's tools provided insights into employee concerns, with the World-class Workplace survey highlighting areas for improvement, showcasing Jados's commitment to continuous enhancement.
In March 2022, Icelandair adopted the Effectory platform in 2018 for a continuous employee listening landscape, enhancing survey frequency and efficiency. In a recent webinar, Icelandair's leaders highlighted the platform's role in automating high-quality surveys and empowering team leaders. The annual companywide survey boasts an 85-87% response rate, exceeding the average for email surveys. Monthly pulse surveys and team-specific surveys contribute to a comprehensive listening approach.
In March 2022, Exact selected Effectory for robust employee insights, prioritizing data reliability and user-friendly functionality. Committed to employee engagement, they launched an innovative employer branding campaign featuring 3D avatars. Effectory-powered surveys reinforce their people-focused mission, aligning with a commitment to continuous improvement and data-driven HR. Since 2019, eNPS surveys reflect Exact's dedication to valuing employee feedback and providing actionable insights for ongoing enhancements.
Effectory caters to a global clientele of over 1,200 customers across 110 countries, including esteemed organizations such as Scania, Rijk Zwaan, dpd, Renewi, IAG Cargo, Capri-Sun, Catawiki, Hunkemoller International, Tony's Chocolonely, Hitachi, Atradius, Shimano, Heerema, Dockwise, Vlisco, VTTI, Kuehne+Nagel, Royal Dutch Airlines, and others.
Effectory Market Opportunities, M&A and Geo Expansions
Effectory's extensive platform is accessible in 35 languages, allowing organizations to leverage insights from cross-cultural longitudinal benchmarks spanning 56 countries, covering both leading and emerging markets.
Effectory Risks and Challenges
The COVID-19 crisis presents organizations with an opportunity to reassess their HR budgets, especially considering the sustained prevalence of remote work.
Effectory Ecosystem, Partners, Resellers and SI
In June 2022, Effectory formed a strategic alliance with Maguar Capital Partners, a German software investor. Having sustained consistent growth in the Netherlands over several years, Effectory is now intensifying its commitment to the global market. With over 25 years of expertise, Effectory collaborates with over 1,200 mid-size and large enterprises across 110 countries globally. Noteworthy clients in their portfolio include Rabobank, München Klinik, Rituals, Fazer, Gerresheimer, and Karl Lagerfeld.
Effectory Cloud Platform (PaaS) and Infrastructure (IaaS) Details
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- Effectory Public Cloud and Infrastructure (IaaS)
- Effectory Platform (PaaS)
- Effectory Application Delivery
- Effectory Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
https://www.appsruntheworld.com/taxonomy
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