Fiverr Strengths, Domain Expertise, and Key Differentiators
Fiverr is a global online marketplace that connects businesses with freelancers offering digital services across over 550 categories. Operating in more than 160 countries, Fiverr provides a streamlined platform where users can find, hire, and manage freelance talent for projects ranging from design and marketing to software development and content creation.
Fiverr Recent Developments
In November 2024, Fiverr International Ltd. announced that its Board of Directors has approved a share repurchase program of up to $100 million. This program reflects the company’s strategy for capital allocation and may be carried out through open market transactions, privately negotiated deals, or other methods, depending on market conditions and regulatory requirements.
Fiverr has unveiled a suite of new products and solutions, including the Business Solutions suite, tailored for mid to large-sized enterprises, Fiverr Pro, and the debut of Fiverr Neoâ„¢, a neural network-powered tool aimed at enhancing the matching process between talent and customers. Fiverr Pro, formerly Fiverr Business, is positioned as an end-to-end solution for larger organizations, offering an intelligently curated catalog of professional talent alongside advanced business tools.
In October 2021, Fiverr acquired online learning company CreativeLive, a creative and entrepreneurial education platform where people can learn about design, business, photography, video, marketing and more. CreativeLive will remain a standalone organization.
Through COVID-19 it has been supporting its community through its SMBhelp site, through the Freelancers union and with microgrants to help small businesses get on their feet.
Fiverr Mergers and acquisitions (M&A) Activities
Fiverr has pursued a mix of vertical and horizontal acquisitions to broaden its capabilities and market reach. Key acquisitions include:
Stoke Talent (2021, $95M): Added freelance management tools for onboarding, payments, and tracking.
CreativeLive (2021): Expanded into online education and upskilling.
ClearVoice (2019): Enhanced content marketing services for enterprises.
SLT Consulting (2020): Brought in a Fiverr-native digital marketing agency.
These moves signal a shift from a gig-focused platform to more comprehensive, enterprise-oriented workforce solutions.
Fiverr Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Fiverr applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Fiverr and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Fiverr Pro, Fiverr Certified, Fiverr Enterprise, Fiverr Workspace, Fiverr Neo customers.
Fiverr Overview
Ownership: - NYSE: FVRR
Number of Employees: 775
Functional Market: Contingent Workforce,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction and Real Estate, CPG, Distribution, Education, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Manufacturing, Media, Non Profit, Oil Gas Chemicals, Professional Services, Retail, Transportation, Utility,
Fiverr Key Cloud and HCM Applications
Fiverr Pro, Fiverr Certified, Fiverr Enterprise, Fiverr Workspace, Fiverr Neo
Fiverr HCM and Cloud HCM Applications Revenues, $M:
Type/Year | 2023 | 2024 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Fiverr Revenue Breakdown by Type:
Fiverr HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2024 HCM Revenues, By HR Segment, $M | |
Fiverr HCM Applications Revenues By Verticals, $M:
Fiverr Total and HCM Applications Revenues by Region:
Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 HCM Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe |
Fiverr Direct vs Indirect sales
Type | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Fiverr Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Fiverr Customers
No. of Fiverr Customers: 4000000
No. of Fiverr HCM Applications Customers: x
No. of Fiverr Cloud HCM Customers: x
No. of Fiverr Cloud HCM Subscribers: x
With 4.3 million active buyers across 160+ countries, Fiverr’s customer base is as global as it is diverse. The platform caters to startups, SMBs, nonprofits, and increasingly, mid-to-large enterprises through Fiverr Pro. Its regional strategy has paid dividends, with localized platforms in German, French, Spanish, Dutch, and Italian, driving penetration in key European markets. High-profile customer wins and use cases across marketing, content creation, and product development amplify Fiverr’s credibility and reinforce its value proposition in cross-border workforce solutions.
Fiverr Market Opportunities, M&A and Geo Expansions
Fiverr's "Power of Humanity" campaign aligns with a series of strategic initiatives introduced since January, showcasing the company's commitment to innovation. The introduction of new AI categories and the substantial growth in AI services demand underscore Fiverr's responsiveness to evolving market trends. The launch of "Fiverr Neo" and the establishment of an AI Content Hub, featuring Explorers and Tech Hubs, present opportunities for freelancers and businesses to explore and leverage AI in their products, workflows, and services, catering to both those less familiar and more experienced with the technology.
As a result of COVID-19, businesses everywhere have been forced to adapt and think about ways to augment their teams to be more flexible, agile and productive. Freelancers have proven themselves to be advantageous to small and large businesses all over the world, but their services have also proven themselves to be helpful to large non-profits, who typically run on smaller budgets and tight timelines. Overall 45% of businesses are using more freelancers than pre-Covid.
Fiverr Risks and Challenges
Fiverr encounters competition from both online and offline platforms, contending with rivals such as UpWork and Freelancer, which incorporate freelance services within their comprehensive service portfolios.
Fiverr Ecosystem, Partners, Resellers and SI
Fiverr’s ecosystem thrives on a direct digital model enhanced by machine learning matchmaking, with Fiverr Neo set to deepen engagement through AI-powered personalization. It maintains a mix of standalone and integrated offerings, such as ClearVoice and Stoke, giving enterprises the flexibility to use Fiverr as a full-stack talent acquisition platform.
Strategic partnerships with learning platforms, system integrators (SIs), and value-added resellers (VARs) are expanding Fiverr’s influence. Its robust network effect—driven by satisfied buyers inviting new freelancers and vice versa—creates a self-sustaining growth loop that fuels Fiverr’s long-term scalability.
In April 2020, Fiverr expanded its international footprint and launched its global marketplace in two new languages, French and Spanish. This followed the success of the company’s foray into the German language in February. International expansion continues to be a key growth strategy for Fiverr, and the potential to unlock further opportunities in the European market is huge. Combined, France and Spain have over six million small businesses and an estimated 25 million independent workers. It has since launched sites in Dutch and Italian.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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