Freewill Solutions Company Acknowledged as a Key HR Software Provider by APPS RUN THE WORLD in the HCM Top 500 Market Report

29 th Floor, Lumpini Tower 1168/86-88 Rama IV Road Tungmahamek, Sathorn

Bangkok, x, 10120, Thailand

66 2034 4299

https://www.freewillsolutions.com/

266 Freewill Solutions Company

Freewill Solutions Company Strengths, Domain Expertise, and Key Differentiators

Freewill Solutions is a software developer and provider of professional services in the IT industry. Over time, the company has curated an extensive portfolio of proprietary software systems, establishing itself as a significant player in delivering solutions to the securities brokerage industry, both at the local and regional levels. Moreover, Freewill Solutions holds a unique and distinguished position as a provider of comprehensive solutions catering to the non-life insurance and business sectors. Their expertise and innovative offerings have solidified their reputation as a reliable and sought-after partner in the market.

Its robust portfolio includes the SMART Solutions Suite, designed to streamline end-to-end business processes, and a strong focus on mobile and wireless technologies through Freewill Mobile Solution. Strategic partnerships with industry giants like Microsoft, SAP, and Oracle enhance its technical capabilities and credibility. Additionally, Freewill’s skilled workforce and ability to adapt to evolving technological landscapes position it as a trusted partner for both local and international clients.

Freewill Solutions Company Recent Developments

Freewill Solutions has continued to solidify its position as a key player in the software development space. The company has intensified its focus on mobile technology innovation through its subsidiary, Freewill FX, which is leveraging evolutionary algorithms for advanced fleet management solutions—a move that aligns with the rising demand for smart logistics in Southeast Asia. Additionally, Freewill has been expanding its footprint in Vietnam, building on its operations in Hanoi and Ho Chi Minh City, as part of a broader strategy to penetrate the Southeast Asian market. This expansion is supported by its affiliation with the Charoen Pokphand (CP) Group, providing financial stability and resources for growth.

Freewill Solutions Company Mergers and acquisitions (M&A) Activities

Freewill Solutions has continued to solidify its position as a key player in the software development space. The company has intensified its focus on mobile technology innovation through its subsidiary, Freewill FX, which is leveraging evolutionary algorithms for advanced fleet management solutions—a move that aligns with the rising demand for smart logistics in Southeast Asia. Additionally, Freewill has been expanding its footprint in Vietnam, building on its operations in Hanoi and Ho Chi Minh City, as part of a broader strategy to penetrate the Southeast Asian market. This expansion is supported by its affiliation with the Charoen Pokphand (CP) Group, providing financial stability and resources for growth.

Freewill Solutions Company Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Freewill Solutions Company applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Freewill Solutions Company and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Freewill SMART Solutions Suite, Freewill MQuick, Freewill EZWow, Freewill EZAsset+ customers.

Freewill Solutions Company Key Cloud and HCM Applications

Freewill SMART Solutions Suite, Freewill MQuick, Freewill EZWow, Freewill EZAsset+

Freewill Solutions Company HCM and Cloud HCM Applications Revenues, $M:

Type/Year20232024YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Freewill Solutions Company Revenue Breakdown by Type:

TypeLicenseServicesHardwareS&MSaaSPaaSIaaSOtherTotal
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

Freewill Solutions Company Total and HCM Applications Revenues by Region:

Region% of Total Revenues2024 Total Revenues, $M2024 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

Freewill Solutions Company Direct vs Indirect sales

TypeDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Freewill Solutions Company Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Freewill Solutions Company Customers


No. of Freewill Solutions Company Customers: 2000

No. of Freewill Solutions Company HCM Applications Customers: x

No. of Freewill Solutions Company Cloud HCM Customers: x

No. of Freewill Solutions Company Cloud HCM Subscribers: x


The accomplished team at Freewill has been instrumental in assisting a diverse clientele, spanning from mid-sized local organizations to major global enterprises. Among their customers are renowned companies such as Toyota, Mercedes, Siemens, BMCL, 7 Eleven, Pholcim, Retailink, MSN, TrueVision, and numerous others. This impressive roster of clients attests to Freewill's ability to cater to a wide spectrum of business needs and underscores their reputation as a trusted partner in the industry.

Freewill Solutions Company Market Opportunities, M&A and Geo Expansions

Having captured an impressive 70% market share among Thai brokerage firms, Freewill Solutions is strategically positioned to explore opportunities for expansion in Southeast Asia and beyond.

Freewill Solutions is well-positioned to capitalize on several growth opportunities. With its established dominance in Thailand, the company has a clear path for regional expansion into Southeast Asia and beyond, where demand for advanced software solutions is rising due to digital transformation trends. The increasing adoption of mobile and cloud-based technologies presents an opportunity to expand its Freewill Mobile Solution offerings. Additionally, emerging technologies like artificial intelligence, blockchain, and generative AI could be integrated into its portfolio, opening doors to new markets and enhancing existing products.

Freewill Solutions Company Risks and Challenges

Despite its strengths, Freewill Solutions faces several risks. The rapidly evolving technological landscape requires continuous investment in workforce training and R&D to remain competitive, and any lag could erode its market position. Regional expansion brings challenges such as regulatory differences, cultural barriers, and competition from established local players. Dependence on key partnerships (e.g., Microsoft, SAP) could pose a risk if those relationships falter or if partners shift priorities. Economic fluctuations in Southeast Asia, cybersecurity threats, and potential disruptions in the brokerage industry (e.g., shifts to decentralized finance) could also impact its revenue streams and growth plans.

Freewill Solutions Company Ecosystem, Partners, Resellers and SI

Freewill Solutions operates within a dynamic business ecosystem that supports its success. Its partnerships with leading technology providers like Microsoft, SAP, Oracle, and others form a critical backbone, enabling it to deliver cutting-edge solutions and stay ahead of industry trends. The company collaborates with a network of clients, resellers, and system integrators, creating a robust supply chain for its software products and services. Its focus on the securities brokerage and insurance sectors ties it to the broader financial services ecosystem, while its mobile solutions connect it to the growing digital consumer market. By fostering these interconnections, Freewill Solutions enhances its value proposition, though it must navigate competitive pressures and technological shifts within this ecosystem to sustain its leadership.

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


For additional information on our methodologies, here's the link:

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