G-P (ex Globalization Partners) Strengths, Domain Expertise, and Key Differentiators
G-P’s core strength lies in its combination of domain depth and technical leadership, offering unmatched capabilities in global HR compliance, onboarding automation, and AI innovation. Its cloud-native platform supports global teams in over 180 countries and is backed by the largest team of in-country legal and compliance experts. G-P Gia™, its Global HR Agent, exemplifies next-gen HR tech—leveraging generative and agentic AI to provide real-time regulatory insights, replacing costly legal consultations. Additionally, its agentic AI models personalize workflows for employers and contractors, further differentiating G-P from competitors in both performance and scalability.
G-P (ex Globalization Partners) Recent Developments
In 2024, G-P achieved significant momentum by launching the trusted Global HR Agent, G-P Giaâ„¢, which has rapidly become a transformative force in streamlining compliance by up to 95%.
Under the continued leadership of founder and CEO Nicole Sahin, G-P has remained profitable and cashflow positive despite macroeconomic challenges, showcasing consistent year-over-year revenue growth and product innovation. The company also infused agentic AI capabilities into its flagship Employer of Record (EOR) and Contractor solutions, integrating contextual, compliance-assured AI onboarding experiences for global teams.
G-P (ex Globalization Partners) Mergers and acquisitions (M&A) Activities
No M&A activities in the last 12 months.
G-P (ex Globalization Partners) Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying G-P (ex Globalization Partners) applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of G-P (ex Globalization Partners) and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified G-P EOR Core, G-P EOR Prime, G-P Contractor, G-P Advisor, G-P Gia customers.
G-P (ex Globalization Partners) Overview
Ownership: - x
Number of Employees: 1600
Functional Market: Absence Management, Workforce Scheduling, Task Management, Time and Attendance, Core HR, Payroll, Benefits Administration, Compliance, Sourcing, Onboarding, Recruiting, Candidate Relationship Management $M, Compensation Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction and Real Estate, CPG, Distribution, Education, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Manufacturing, Media, Oil Gas Chemicals, Professional Services, Retail, Transportation, Utility,
G-P (ex Globalization Partners) Key Cloud and HCM Applications
G-P EOR Core, G-P EOR Prime, G-P Contractor, G-P Advisor, G-P Gia
G-P (ex Globalization Partners) HCM and Cloud HCM Applications Revenues, $M:
| Type/Year | 2023 | 2024 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
G-P (ex Globalization Partners) Revenue Breakdown by Type:
G-P (ex Globalization Partners) HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2024 HCM Revenues, By HR Segment, $M | |
G-P (ex Globalization Partners) HCM Applications Revenues By Verticals, $M:
G-P (ex Globalization Partners) Total and HCM Applications Revenues by Region:
| Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 HCM Applications Revenues, $M |
|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe |
G-P (ex Globalization Partners) Direct vs Indirect sales
| Type | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
G-P (ex Globalization Partners) Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified G-P (ex Globalization Partners) Customers
No. of G-P (ex Globalization Partners) Customers: 2000
No. of G-P (ex Globalization Partners) HCM Applications Customers: 2000
No. of G-P (ex Globalization Partners) Cloud HCM Customers: x
No. of G-P (ex Globalization Partners) Cloud HCM Subscribers: x
G-P serves thousands of customers and has published an impressive year-over-year customer growth. Well-known companies such as Zoom, TaylorMade, and SonicWall rely on G-P to support their expansion into new markets and the recruitment of talent across the globe. G-P holds the highest customer satisfaction rating in the global employment industry, and supports teams in over 180 countries, in 150+ currencies, with a 99 percent payroll accuracy rate.
G-P (ex Globalization Partners) Market Opportunities, M&A and Geo Expansions
The public beta launch of G-P Gia™ marks a major inflection point for G-P, unlocking a powerful opportunity to transform how global companies manage compliance and employment. As the first AI agent built specifically for global HR, Gia leverages G-P’s proprietary knowledge base—sourced from over 100,000 legal documents and 1,500 government sources—to deliver fast, accurate, and context-aware guidance. With capabilities like real-time contract review in 50+ countries and all 50 U.S. states, AI-driven misclassification detection, and natural language analytics, Gia positions G-P to not only deepen its value to existing customers but also capture a broader market of companies seeking scalable, AI-powered solutions for cross-border hiring and workforce agility.
G-P (ex Globalization Partners) Risks and Challenges
Despite its strengths, G-P faces potential risks related to regulatory volatility, especially in regions undergoing labor law reforms or introducing stricter data residency requirements. Competitive pressures from players like Remote.com, Deel, and Papaya Global—all of whom are scaling rapidly and investing in AI—pose a threat to G-P’s pricing and innovation edge. Internally, talent retention in AI engineering and compliance roles remains a challenge, while expanding into low-digital-maturity regions may strain support and onboarding resources. Maintaining global consistency in AI model accuracy across jurisdictions is another ongoing risk.
G-P (ex Globalization Partners) Ecosystem, Partners, Resellers and SI
G-P’s partner ecosystem has become a key driver of growth, evolving into a hybrid model of direct enterprise sales, indirect channel partners, and embedded integrations across leading cloud platforms. The company’s reseller program, announced in 2024, enables partners to offer G-P’s full suite—EOR, Contractor, and G-P Gia—while integrations with SAP, CloudPay, and Zucchetti support seamless deployment in enterprise HR environments.
In 2023, G-P forged and deepened strategic partnerships with best-in-class HCM and payroll technology leaders, doubling down on the company’s strategy to continue to go-to-market with industry-leading payroll and HCM companies worldwide like Ceridian, Hawksford, IRIS Software Group, Paychex, Paylocity, Robert Walters A&NZ, SD Worx, TriNet, UKG and Y&Archer.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
https://www.appsruntheworld.com/taxonomy
https://www.appsruntheworld.com/FAQ
