PageUp Strengths, Domain Expertise, and Key Differentiators
​PageUp's Talent Management Suite is a comprehensive, SaaS-delivered solution that integrates key functions including Recruitment Marketing, Recruiting, Onboarding, Performance, Development, Career Planning, Succession Management, and Talent Analytics. Designed for large organizations, it offers global visibility and data-driven insights into talent resources. The platform is continually enhancing its user experience to ensure its applications are intuitive, mobile-friendly, and centered around the needs of users.
PageUp Recent Developments
​PageUp's AI-driven features - Talent Search, Recommendations Engine, and Intelligent Quick Actions, were introduced in 2024 to enhance recruiter efficiency and streamline hiring processes. These tools leverage AI to match internal candidates, suggest optimal next steps, and recommend best-fit applicants, aiming to improve hiring outcomes and reduce manual tasks.
​In February 2023, PageUp enhanced its Recruitment Marketing CRM by integrating inbound sourcing automation with outbound sourcing capabilities. These upgrades aimed to reduce time-to-hire, increase talent team productivity, and improve applicant conversion rates from talent pools.
PageUp Mergers and acquisitions (M&A) Activities
​In October 2024, EQT Partners acquired Australian HR software firm PageUp from majority owner Battery Ventures and co-founder Karen Cariss, who exited her remaining stake after 27 years, reportedly netting over $100 million. The deal, executed through EQT's BPEA Fund VIII, aims to accelerate PageUp's global expansion and product innovation in the talent management software space.​
Previously, PageUp expanded its capabilities through strategic acquisitions: Clinch in 2019, enhancing recruitment marketing tools; and in 2021, both PathMotion, an AI-driven platform for employee-generated content, and eArcu, a UK-based SaaS recruitment solution, bolstering its presence in the UK and European markets.
PageUp Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying PageUp applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of PageUp and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified PageUp ATS, PageUp Learning, PageUp CRM, PageUp Onboarding, PageUp Performance, PageUp Succession customers.
PageUp Overview
Ownership: - EQT Partners
Number of Employees: 350
Functional Market: Onboarding, Recruiting, Candidate Relationship Management $M, Applicant Tracking Systems, Performance Management, Learning and Development, Succession Planning,
Key Verticals: Banking and Financial Services, Construction and Real Estate, CPG, Distribution, Education, Government, Healthcare, Leisure and Hospitality, Oil Gas Chemicals, Professional Services, Retail, Transportation,
PageUp Key Cloud and HCM Applications
PageUp ATS, PageUp Learning, PageUp CRM, PageUp Onboarding, PageUp Performance, PageUp Succession
PageUp HCM and Cloud HCM Applications Revenues, $M:
| Type/Year | 2023 | 2024 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
PageUp Revenue Breakdown by Type:
PageUp HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2024 HCM Revenues, By HR Segment, $M | |
PageUp HCM Applications Revenues By Verticals, $M:
PageUp Total and HCM Applications Revenues by Region:
| Region | % of Total Revenues | 2024 Total Revenues, $M | 2024 HCM Applications Revenues, $M |
|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe |
PageUp Direct vs Indirect sales
| Type | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
PageUp Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified PageUp Customers
No. of PageUp Customers: 400
No. of PageUp HCM Applications Customers: 400
No. of PageUp Cloud HCM Customers: 400
No. of PageUp Cloud HCM Subscribers: 50 million
​As of 2025, PageUp's Talent Management solutions are utilized by over 50 million users across 190 countries, supporting a diverse clientele that includes organizations such as The Reject Shop, JB Hi-Fi Limited, Ramsay Health, Deakin University, BHP Billiton, Coles, AngloAmerican, BNP Paribas, NAB, Super Retail Group, WesTrac CAT, Aegon, ANZ, BP, Calor, Cochlear, Compass Group, Fujitsu, Goodyear, Dunlop, Target, Telstra, Virgin, and Yorkshire Bank.
PageUp Market Opportunities, M&A and Geo Expansions
​PageUp's history of strategic acquisitions, including Clinch in 2019 and eArcu and PathMotion in 2021, demonstrates its commitment to enhancing its talent management offerings and expanding its global footprint. With backing from EQT Partners, the company is well-positioned to pursue further inorganic growth opportunities, deepening its presence in key markets and sectors.
PageUp Risks and Challenges
The HR software industry is highly competitive, with numerous established players and emerging startups offering innovative solutions. PageUp must continuously innovate and differentiate its offerings to maintain and grow its market share.
PageUp Ecosystem, Partners, Resellers and SI
​PageUp maintains a comprehensive partner ecosystem, featuring over 150 integrations across various HR functions, including job boards, assessment tools, background checking, and onboarding solutions. Notable partnerships include SEEK, LinkedIn, and Broadbean, which enhance recruiters' capabilities to post jobs, manage applications, and streamline candidate sourcing. These integrations are facilitated through PageUp's developer portal, offering APIs for seamless connectivity with third-party systems, thereby enabling organizations to build tailored HR technology ecosystems.
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
https://www.appsruntheworld.com/taxonomy
https://www.appsruntheworld.com/FAQ
