Poppulo Strengths, Domain Expertise, and Key Differentiators
Poppulo enables large organizations to communicateeffectively with their employees across a range of platforms (email, intranet, video, social networks, etc). It allows communicators to send the right message to the right person or persons at the right time through the right channels, and to easily measure the impact of these communications.The platform helps communicators demonstrate the impact of better employee communications and their contribution to supporting better delivery of the company’s business strategy.
Poppulo Recent Developments
At the beginning of 2021, Poppulo has gone live at City, University of London which is a part of the Student Communications project.
Poppulo Mergers and acquisitions (M&A) Activities
In March 2021, Poppulo is merging with US outfit Four Winds Interactive that will create a business with combined annual sales of $100m (€83.8m). Upon completion, the combined business will serve 6,000+ customers in more than 80 countries, and will provide a compelling solution for enterprises that are transforming from traditional working environments into venues for collaborative work. Poppulo will continue to operate out of its bases in Cork, Boston and Luton, and the company’s platform will be integrated into Four Winds. The combination is backed by Vista Equity Partners.
Poppulo Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Poppulo applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Poppulo and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Poppulo customers.
Ownership: - Vista Equity Partners, Susquehanna Growth Partners
Number of Employees: 320
Functional Market: Performance and Goal Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communications, Construction and Real Estate, Consumer Packaged Goods, Distribution, Education, Government, Healthcare, Insurance, Leisure and Hospitality, Life Sciences, Manufacturing, Media, Non Profit, Oil, Gas and Chemicals, Professional Services, Retail, Transportation, Utilites,
Poppulo Key Cloud and HCM Applications
Poppulo HCM and Cloud HCM Applications Revenues, $M:
|Type/Year||2019||2020||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|HCM Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud HCM Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Poppulo Revenue Breakdown by Type:
|Type||License||Prof. Services||Hardware||Support & Maintenance||SaaS||PaaS||IaaS||Other (Non Enterprise Application Revenues)||Total|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe||100%|
Poppulo HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets
2020 HCM Revenues, By Sub-Functional Markets, $M
Poppulo HCM Applications Revenues By Verticals, $M:
Poppulo Total and HCM Applications Revenues by Region:
|Region||% of Total Revenues||2020 Total Revenues, $M||2020 HCM Applications Revenues, $M|
Poppulo Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Poppulo Customers - Breakdown by Geo, Size, Vertical and Product
No. of Poppulo Customers: 1000
No. of Poppulo HCM Applications Customers: x
No. of Poppulo Cloud HCM Customers: 1000
No. of Poppulo Cloud HCM Subscribers: x
Poppulo has over 1000+ customers including: Maximus, Stewart Milne Group, World Vision, University of Strathclyde, Valley Health, Wentworth Institute of Technology, Experian UK&I, Encompass Health, BDO, Booz Allen Hamilton, Lincoln Financial Group, ERM, Centrica, Informa, St. Louis Children’s Hospital, CDK, E.ON.
Poppulo Market Opportunities, M&A and Geo Expansions
With the rapidly evolving nature of work and the increase in remote, hybrid and non-traditional workplaces caused by the Covid-19 pandemic has boosted demand for such products.
At the beginning of 2019, Poppulo has raised €30m in funding from the US venture capital outfit Susquehanna Growth Equity (SGE).
Poppulo Risks and Challenges
The combination of two independent businesses is complex, costly and time-consuming, Four Winds Interactive and Poppulo will be required to devote significant management attention and resources to integrating the business practices and operations of Poppulo into Four Winds Interactive.
Poppulo Ecosystem, Partners, Resellers and SI
Mostly direct sales.
Poppulo Cloud Platform (PaaS) and Infrastructure (IaaS) Details
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- Poppulo Public Cloud and Infrastructure (IaaS)
- Poppulo Platform (PaaS)
- Poppulo Application Delivery
- Poppulo Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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