Avature Strengths, Domain Expertise, and Key Differentiators
Avature is a highly flexible enterprise SaaS platform for Global Talent Acquisition and Talent Management, and the leading global provider of CRM for recruiting. Avature’s vision is to support strategic HR initiatives by introducing a consumer web quality platform that can be customized quickly and easily by their customers - allowing them to design and implement innovative programs to compete for and retain talented people. Their technology focuses on engagement and is designed to enable end-to-end service delivery to stakeholders and to contribute to the digital transformation of the enterprise.
Avature’s solutions include shared services sourcing, applicant tracking, video interviewing, campus and events recruiting, employee referral management, social onboarding, branded employee engagement and performance management, employee mobility and contingent workforce management.
Avature Recent Developments
In October 2021, Avature launched a full suite of recruitment marketing capabilities for WeChat. The new offering gives Avature customers access to features aimed at boosting their social reach to the 1.2 billion active monthly users of the leading social messaging app, improving candidate engagement in increasingly competitive employment markets throughout Asia.
The cross-platform solution allows customers to easily promote open positions and recruiting events on WeChat, and send WeChat messages to candidates directly from the Avature platform. Designed to facilitate a broad range of recruiting initiatives for Avature’s local Chinese customers, the solution has also been adopted by leading multinationals facing increasingly competitive recruiting challenges in the Chinese market, including Pfizer and Walmart.
In July 2020, Avature realised Avature Video, a solution that enables users to leverage the power of video to enhance their strategic HR initiatives. In response to current remote working conditions, and to further support HR’s digital transformation, Avature offers easy to deploy live and recorded-on-demand interview features that save time and effort for candidates, recruiters and hiring managers alike.
Avature presented the beta release of its semantic search module. The first version was tested by a small group of customers beginning in October 2019, afterwards was available to all customers as an add-on to their existing ATS solution in the first quarter of 2019. The module, an important component of Avature’s evolving AI strategy, is primarily designed to improve the matching of candidates to jobs by using their resume content to expand candidate search criteria based on semantic correlations.
In October 2017, Avature launched its Data Exchange Services module, called Junction. Junction is an enterprise service bus (ESB) that facilitates transferring data in and out of the Avature platform using application programming interfaces (APIs) such as REST and SOAP. Junction lets business analysts and other non-technical users set up and manage endpoints for easy integration with third-party systems. The “pluggable” nature of Junction’s custom endpoints, combined with Avature’s fully extensible data model and configurable workflows, will introduce a new dimension to Avature’s flexibility.
Avature Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Avature applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Avature and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Avature CRM, Avature ATS, Avature Campus Recruiting, Avature Events, Avature Onboard, Avature Refer, Avature In-Store, Avature Agency, Avature DNA, Avature Mobility, Avature Performance, Avature Succession Planning, Avature CWM customers.
Avature Overview
Ownership: - x
Number of Employees: 987
Functional Markets: HCM,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Construction, Real Estate, Consumer Packaged Goods, Distribution, K377, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Avature Key Enterprise and Cloud Applications
Avature CRM, Avature ATS, Avature Campus Recruiting, Avature Events, Avature Onboard, Avature Refer, Avature In-Store, Avature Agency, Avature DNA, Avature Mobility, Avature Performance, Avature Succession Planning, Avature CWM
Avature Revenues, $M:
Type/Year | 2020 | 2021 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
Enterprise Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
Cloud Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Avature Revenue Breakdown By Type, $M:
Type | License | Prof. Services | Hardware | Support & Maintenance | SaaS | PaaS | IaaS | Other (Non Enterprise Application Revenues) | Total |
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% of Total Revenues | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | 100% |
Revenues, $M | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe | Subscribe |
Avature Enterprise Applications Revenues By Functional Markets, $M:
Avature Enterprise Applications Revenues By Verticals, $M:
Avature Revenues By Region, $M
Region | % of Total Revenues | 2021 Total Revenues, $M | 2021 Enterprise Applications Revenues, $M | 2021 Cloud Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe | Subscribe |
Avature Direct vs Indirect sales
Region | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Avature Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Avature Customers
No. of Avature Customers: 650
No. of Avature Enterprise Applications Customers: 650
No. of Avature Cloud Customers: 650
No. of Avature Cloud Subscribers: x
Avature has over 650 customers around the world. Used by 110 of the Fortune 500 in more than 164 countries and 32 languages, Avature delivers services from its private cloud located in data centres in the U.S., Europe and Asia, and from the public cloud vendors.
By integrating with one of the biggest tech companies in China, WeChat Work, Avature continues to deepen its efforts and focus in the region, where it’s already serving leading clients like L’Oréal, Bayer and Shell. WeChat Work has supported more than 220 million people during the pandemic not only making it one of the market leaders but spearheading China’s digital revolution in the workplace.
Avature ATS enables organizations such as Ikea, KPMG and Tesla to bring their strategic talent acquisition vision to life with a flexible solution that combines modern web technology with powerful customization and automation. Among its customers are Intuit, Jawood, Saks Fifth Avenue, AT& T, The Hershey Company, EMC, Adecco RPO, Express Scripts, Informatica, Freeman, Loop, Seven Step Recruiting, Marriott International, Electronic Arts, SAP, HireVue and others.
Avature Market Opportunities, M&A and Geo Expansions
In September 2020, Avature mand an integration with WeChat Work, Tencent’s enterprise-level office management platform that combines the traditional WeChat ecosystem with specific functions to manage communications within companies, improve internal stakeholder efficiency and boost business relations.
In June 2019, Avature teamed up with Beeline, a provider of software solutions for managing the contingent workforce to enable businesses to realize the total talent vision needed to achieve breakout performance.
Avature Risks and Challenges
The next phase of growth for Avature was based on its ability to scale out its installed base through OEM and channel recruitment efforts.
Avature Ecosystem, Partners, Resellers and SI
Avature delivers its services from its private cloud, located in data centers in the US, Europe and Asia, and has offices in Buenos Aires, London, Madrid, Melbourne, Munich, New York, Paris and Shenzhen.
Avature has over 100 standard integrations with different providers. Among its partners are: Asurint, Accurate Background, Beeline, BroadBean, CareerBuilder, Dice, EBI, eQuest, First Advantage, HackerRank, HireRight, HireVue, Hiretual, Form I-9, Indeed, Katon Direct, LinkedIn, Mya, Monster, Paradox, SEEK, Sonru, Seedlink, SparkHire, Sterling, Verifile, Vsource, Xref, ZipRecruiter, ZapInfo and other.
Avature Cloud Infrastructure Insights
Subscribe to read more about:
- Avature Public Cloud and Infrastructure (IaaS)
- Avature Platform (PaaS)
- Avature Application Delivery
- Avature Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
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