Equifax Strengths, Domain Expertise, and Key Differentiators
Equifax helps organizations take the next step in their Journey to Compliance by helping improve efficiency, reduce costs, and increase compliance with HR, payroll, tax, and Affordable Care Act management solutions.
Since 2013, it has been providing software and services to employers to assist in compliance with the ACA through partnerships with government agencies.
In 2017 I-9 Advantage became part of Equifax company. I-9 Advantage and Equifax now offer combined leading-edge Form I-9 Compliance Solutions, new innovations, and stronger capabilities. Equifax has numerous strengths that help it to thrive in the marketplace. These strengths not only help it to protect the market share in existing markets but also help in penetrating new markets. Some of them are: reliable suppliers of raw material thus enabling the company to overcome any supply chain bottlenecks, and also, they are highly successful at Go To Market strategies for its products. Equifax also offers provides products to consumers in the U.S., Canada, and the U.K., enabling them to understand and monitor their credit and monitor and help protect their identity. They also sell consumer credit information to resellers who combine our information with other information to provide direct-to-consumer monitoring, reports, and scores.
Equifax Recent Developments
In December 2019, Verisk a data analytics provider, and Equifax Inc. a data, analytics, and technology provider have entered into a strategic agreement to jointly develop the InflectionTM Insurance Score. Inflection is a new credit-based scoring solution that combines the robust credit data of Equifax with the insurance expertise and analytics of Verisk to help personal auto and property insurers enhance underwriting and improve growth and profitability.
Equifax Mergers and Acquisitions (M&A) Activities
In July 2018, Equifax acquired DataX, Ltd, a leading specialty finance credit reporting agency and alternative data provider to lenders nationwide. Through DataX, Equifax will help lenders expand credit access and broaden financial inclusion for more consumers, specifically in underbanked populations. DataX's data assets complement the Equifax core credit database adding alternative credit and payment data, analytics and identity solutions on underbanked consumers to the installment loan, rent-to-own and lease-to-own markets. Additional offerings include credit reporting, ID verification, bank account verification and custom risk services.
Equifax Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Equifax applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Equifax and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Equifax Workforce Solutions customers.
Ownership: - NYSE: EFX
Number of Employees: 11200
Key Verticals: Automotive, Banking and Financial Services, Communication, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Media, Professional Services, Retail, Transportation, Utilities,
Equifax Key Enterprise and Cloud Applications
Equifax Workforce Solutions
Equifax Revenues, $M:
|Type/Year||2018||2019||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Equifax Revenue Breakdown By Type, $M:
|Type||License||Services||Hardware||Support & Maintenance||SaaS|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe|
Equifax Enterprise Applications Revenues By Functional Markets, $M:
Equifax Enterprise Applications Revenues By Verticals, $M:
Equifax Revenues By Region, $M
|Region||% of Total Revenues||2019 Total Revenues, $M||2019 Enterprise Applications Revenues, $M||2019 Cloud Applications Revenues, $M|
Equifax Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Equifax Customers - Breakdown by Geo, Size, Vertical and Product
No. of Equifax Customers: 3000
No. of Equifax Enterprise Applications Customers: 3000
No. of Equifax Cloud Customers: x
No. of Equifax Cloud Subscribers: x
Among Equifax, customers are: US Department of Health and Human Services, HMS Host, EmployBridge, TrueBlue and others.
Equifax Market Opportunities, M&A and Geo Expansions
Company executives expect Equifax Workforce Solutions to eventually eclipse its core credit reporting business, suggesting the use of a combination of organic growth as well as sizable acquisitions over the next few years.
In October 2018, Equifax launched OptimaHub, a new marketing measurement capability that will help brands optimize their campaign performance through multi-touch attribution and customer journey analytics using insights beyond other measurement capabilities in the market. OptimaHub enables Equifax to elevate marketing measurement to the next level and consider the acquired customer's long-term profit potential in the ROI equation. In addition, unlike other measurement solutions, OptimaHub leverages the Hidden Markov Model (HMM) to uniquely and strategically analyze customer touchpoints in relation to one another and the sequence in which they occur.
Earlier, in August 2018, Equifax launched FraudIQ Synthetic ID Alerts, developed to protect against synthetic identity (ID) fraud while minimizing false positives. FraudIQ Synthetic ID Alerts, delivered in batch or real-time, are based on patent-pending algorithms that analyze attributes such as authorized user behaviors and identity discrepancies to help determine if the identity presented is potentially synthetic.
TLC Engine helps banks to reduce operational risk and costs, monitor their regulatory compliance better, and increase staff engagement; it can be deployed on the cloud or on-premise and integrates seamlessly with Temenos banking software products. It can also be integrated into third-party systems, which a bank may be using.
Equifax Risks and Challenges
Potential changes to ACA could impact one of its top-performing products in recent years. However, the company is well positioned to leverage its massive data assets to push into different workforce analytics areas. The issue is whether Equifax plans to tackle other HCM applications segments through acquisitions.
Furthermore, in July 2018, Equifax Inc. (NYSE: EFX) has named Paulino do Rego Barros Jr. to serve as President of United States Information Solutions (USIS), replacing Trey Loughran who has announced he is leaving the company to pursue a new opportunity. Following 2017 Cybersecurity incident the company had, the revenues are constantly in decrese.
Equifax Ecosystem, Partners, Resellers and SI
Direct sales with an extensive partner and distribution network.
Equifax operates or has investments in 24 countries in North America, Central and South America, Europe and the Asia Pacific region.
Equifax Cloud Infrastructure Insights
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- Equifax Public Cloud and Infrastructure (IaaS)
- Equifax Platform (PaaS)
- Equifax Application Delivery
- Equifax Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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