Intuit Inc. Among Apps Top 500

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List of Verified Intuit Inc. Customers

Intuit Inc. Recent Developments

In November 2017, TurboTax, from Intuit Inc. has introduced a new way of doing taxes: TurboTax Live. Combining the ease of use and technology of TurboTax software with a nationwide virtual network of credentialed tax experts, TurboTax Live delivers confidence and expertise to living rooms across the country, on demand.


In October 2017, Intuit Inc. the maker of TurboTax and Mint, introduces Turbo, the first and only financial health profile that unleashes the power of verified IRS-filed income, debt-to-income ratio and credit score, showing consumers where they truly stand – beyond the credit score.


In May 2017, Intuit Inc. Intuit Inc. published the availability of free Practice Management features in QuickBooks Online Accountant, significantly reducing the number of tools accounting professionals need to manage their practice. Accountants in Australia, Canada, France, the United Kingdom and United States can now access the features directly in QuickBooks Online Accountant.


The new work dashboard is fully mobile-enabled and gives accountants the power to track their work in the same place where they get it done. The availability of this first set of practice management features is the first step toward providing an end-to-end practice management solution designed with the accounting professional in mind.

Intuit Inc. M&A Activities

In November 2017, Intuit acquired Exactor, a leading cloud-based SaaS technology provider of sales and use tax calculation and filing. Intuit has integrated this feature into QuickBooks Online makes it easy for its retail customers to accurately track and file sales tax returns on time, every time.


Also the same month, Intuit acquired TSheets, a leading platform that small and medium businesses, self-employed, and accountants use to automate time tracking and scheduling for them and their workers.


With more than 12,000 customers already using and loving QuickBooks and TSheets side-by-side today, bringing them together for millions of small businesses will make manual time tracking a thing of the past. They will have a single, seamless solution to track their time, streamline their invoicing and simplify paying their workers with complete confidence.

Intuit Inc. Key Enterprise & Cloud Applications, Intuit Online Payroll, QuickBooks Financing, QuickBooks Online, QuickBooks Payments, QuickBooks Self-Employed

SCORES Analysis

Intuit Inc. Strengths

In the United States, Intuit has carved out a significant share of the small business market with QuickBooks, its popular accounting and ERP package. In addition, Intuit sells an array of applications and attached services for payroll, inventory tracking, time and expense management, payment processing and services operations management for professional accountants.


In the Cloud applications market, Intuit’s QuickBooks Online product subscribers growth is consistent with the solid performance of Intuit as it continues to demonstrate its commitment to the small business market with easy to use products that have won a huge following from its loyal installed base. The AWS cloud is good enough for Intuit, evidently.


The company first set up a few small apps tools to run online. Impressed with the results, the company then proceeded to move to the cloud one of its data centers that were coming up for lease renewal. Doing that cut costs by up to six times.


In addition to cost savings, running on AWS brings Intuit a number of other advantages including the ability of developers to create services more quickly. if Intuit acquires a company that already uses AWS, the integration process goes a lot more smoothly.


Intuit runs 33 applications, 26 services, and eight tools on AWS. The company’s popular Mint financial adviser service now runs on AWS. Over time, the company will move all of its offerings to the cloud.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

Intuit Inc. Revenues, $M:

Type/Year 2016 2017 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Intuit Inc. Revenue Breakdown By Type, $M:

Type License Services Hardware Support & Maintenance SaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

Intuit Inc. Revenues By Region, $M

Region % of Total Revenues 2017 Total Revenues, $M 2017 Enterprise Applications Revenues, $M 2017 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

Intuit Inc. Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Intuit Inc. Customers

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No. of Enterprise Applications Customers: Subscribe

No. of Cloud Customers: Subscribe

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

Intuit Inc. Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

Intuit Inc. Risks

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  • Ability to handle internal and external risk and challenges

Intuit Inc. Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

Intuit Inc. Cloud Infrastructure Insights

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link:


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