Macorva Strengths, Domain Expertise, and Key Differentiators
Macorva's solution drives employee engagement with unlimited 360-degree feedback, giving employees, managers and executives authentic insight into employee performance, workplace experience and peer-to-peer relationships. It captures and analyzes specific, performance-based data about every employee at all levels across hundreds of key metrics, giving companies actionable information to identify issues, drive continuous improvement, retain top talent and build an engaging workplace culture.
Macorva Recent Developments
In February 2020, Macorva, launched its new Macorva CX customer feedback platform, a solution that allows companies to gather actionable customer experience ratings that tie their feedback directly to individual employee service.
With Macorva CX, companies can gather customer reviews based on specific interactions to motivate and reward outstanding employee service or identify churn risks and rekindle troubled customer relationships. By proactively delivering simple mobile surveys via SMS that take just seconds to complete, Macorva CX delivers higher customer response rates, as well as measurable, actionable data to help drive tangible CX improvements. and through channel partners.
In October 2019, Macorva launched an employee rating tool to empower and energize the corporate workforce. The company has reimagined the employee survey as a feedback tool that not only measures engagement but also drives meaningful action to increase engagement by empowering employees to anonymously rate their experiences with coworkers.
Since October 2019, Macorva offers free employee engagement surveys and unlimited 360-degree feedback to small businesses. The Macorva Essentials offering will provide companies with fewer than 500 employees the tools they need to measure employee engagement and track employee feedback to help improve workplace culture, retention, and performance.
Macorva Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Macorva applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Macorva and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Macorva Employee Engagement customers.
Ownership: - x
Number of Employees: 25
Functional Markets: Human Capital Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communication, Consumer Packaged Goods, Distribution, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith Based Nonprofit, Youth and Elderly Care Nonprofit, Special Cause Nonprofit, Oil and Gas, Professional Services, Retail, Transportation, Utilities,
Macorva Key Enterprise and Cloud Applications
Macorva Employee Engagement
Macorva Revenues, $M:
|Type/Year||2018||2019||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|Enterprise Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Macorva Revenue Breakdown By Type, $M:
|Type||License||Services||Hardware||Support & Maintenance||SaaS|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe|
Macorva Enterprise Applications Revenues By Functional Markets, $M:
Macorva Enterprise Applications Revenues By Verticals, $M:
Macorva Revenues By Region, $M
|Region||% of Total Revenues||2019 Total Revenues, $M||2019 Enterprise Applications Revenues, $M||2019 Cloud Applications Revenues, $M|
Macorva Direct vs Indirect sales
|Region||Direct Sales||Indirect Sales||Total|
Macorva Customers - Breakdown by Geo, Size, Vertical and Product
No. of Macorva Customers: 30
No. of Macorva Enterprise Applications Customers: 30
No. of Macorva Cloud Customers: 30
No. of Macorva Cloud Subscribers: x
Macorva's solutions serve approximately 30 customers, mainly in North America.
Macorva Market Opportunities, M&A and Geo Expansions
Sarah Battiste joined Macorva as VP of Global Sales, she will focus on expanding the company's reach and penetration in both domestic and international markets.
Macorva Risks and Challenges
In order to gain market share in the HCM market, Macorva will need to expand beyond employee engagement.
Macorva Ecosystem, Partners, Resellers and SI
Macorva sells primarily directly, and through channel partners.
Macorva Cloud Infrastructure Insights
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- Macorva Public Cloud and Infrastructure (IaaS)
- Macorva Platform (PaaS)
- Macorva Application Delivery
- Macorva Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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