Sage Among Apps Top 500

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List of Verified Sage Customers

Sage Recent Developments

In October 2017, Sage unveiled Sage Business Cloud. Built to respond to the demands of modern companies, this solution is designed to be the only cloud platform that businesses will ever need.


Sage Business Cloud offers a powerful set of cloud products for small business Accounting and advanced Financial Management to industry specific Enterprise Management software. Customers can join the platform at any stage of their business journey, and continue to grow as company needs evolve.

Sage M&A Activities

British enterprise software company Sage Group has agreed to purchase Intacct, a 19-year-old accounting software company, for $850 million. Intacct, which competes with Financial Force and Oracle’s NetSuite, said in a related statement that it now has 11,000 customers for its enterprise resource planning software. Its revenue for its fiscal year ending in June 2016 was $67 million, with pre-tax losses of $23 million.


Earlier, Sage reached an agreement to acquire Fairsail. The announcement comes a few days after Fairsail revealed impressive results in 2016 with revenues of £10 million. We speculated back then that Sage might acquire the cloud HCM company.


It has happened sooner than we predicted but perhaps Sage felt that they needed to act soon as the acquisition cost might have grown too fast.

Sage Key Enterprise & Cloud Applications

Sage Live Cloud Accounting, Sage One Cloud Accounting, Sage People, Sage X3

SCORES Analysis

Sage Strengths

With millions of customers around the world, Sage is one of the largest ERP applications vendors targeting small and medium sized companies. In 2017, Sage acquired Intacct for $850 million, boosting its Cloud accounting apps offerings. That adds to a growing list of Cloud applications that Sage carries from Sage One on the low end to Sage X3 for some of biggest midmarket customers. Sage Live, which has been developed by using the Salesforce platform, is on track to secure more than 1,000 customers by end of 2017.


In 2017, Sage also announced acquisitions of Fairsail for its HCM applications and Compass for eCommerce analytics. Over the past year, Sage has been placing greater emphasis on customer engagement with the building of major customer support centers in Atlanta and Dublin, Ireland.


At the same time it continues to expand its core accounting, payroll and payments business, especially Sage X3 and 300c that appeal to midmarket companies with international demands. Its Cloud applications including Sage One, which has secured more than 300,000 customers with plans to top one million over the next few years; as well as Sage Live, which has been launched in the US market first in July 2015, as well as a host of country-specific SaaS products are all designed to instill new energy and innovation into a vendor that has been on a transformation journey.


Since the joining of its new group CEO Stephen Kelly in November 2014, Sage has experienced considerable changes to its vision and structure. Now Sage revolves around a global operating model, as opposed to the past practice of running marketing and product management programs at a country or regional level.


Today, Sage stresses global branding, streamlined decision making as well as product consolidating with specific goals to rid itself the pricey ERP baggage that may put off its new and existing customers. As a result, Sage is leaner and more agile, not too different from the key constituents among the tens of millions of SMBs that it wants to serve.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

Sage Revenues, $M:

Type/Year 2016 2017 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Sage Revenue Breakdown By Type, $M:

Type License Services Hardware Support & Maintenance SaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

Sage Revenues By Region, $M

Region % of Total Revenues 2017 Total Revenues, $M 2017 Enterprise Applications Revenues, $M 2017 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

Sage Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Sage Customers

No. of Customers: Subscribe

No. of Enterprise Applications Customers: Subscribe

No. of Cloud Customers: Subscribe

No. of Cloud Subscribers: Subscribe

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

Sage Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

Sage Risks

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  • Ability to handle internal and external risk and challenges

Sage Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

Sage Cloud Infrastructure Insights

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link:


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