Sprinklr Among Apps Top 500

29 West 35th Street 8th Floor

New York, NY, 10001, USA

+1 917-933-7800

http://www.sprinklr.com/

286

Sprinklr Recent Developments

In April 2017, Sprinklr made a major push from social media management to customer experience management (CXM), announcing the extension of its platform as clouds for customer-facing functions – marketing, advertising, research, commerce, and care – providing each with the solutions required to thrive in a social world where customers are in control.

Sprinklr M&A Activities

In November 2016, Sprinklr acquired Little Bird, a Portland-based technology company that helps brands analyze connections across the social web to discover top influencers who can galvanize word-of-mouth marketing; build like-minded communities and create relevant content to increase engagement, and identify early-movers to accelerate the discovery of trends. Little Bird’s technology enhanced Sprinklr’s audience insights, segmentation, advertising, and analytics capabilities as part of the only unified platform for enterprises to engage customers and manage their experience at scale.

Sprinklr Key Enterprise & Cloud Applications

Sprinklr's Experience Cloud,

SCORES Analysis

Sprinklr Strengths

Sprinklr is a unified customer experience management platform for enterprises. It provides social media marketing, social advertising, content management, collaboration, advocacy and social media monitoring for large brands like Nike, Microsoft and McDonald's. In January 2018, Sprinklr introduced Social DMP (data management platform) and Predictive Budget Allocation within Sprinklr’s Advertising Cloud to maximize the impact of the social advertising. With this introduction, the world’s largest brands have an easier way to reach the right consumers with relevant ads and ensure optimal ad budgets without leaving Sprinklr’s unified platform. The result – improved ROI and ultimately a better customer experience. In October 2017, Sprinklr added eight new products integrated with its Experience Cloud to create a simpler and faster-unified platform. Among its eight new products are Social Cloud, Marketing Cloud, Advertising Cloud, Research Cloud, Commerce Cloud and Care Cloud.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

Sprinklr Revenues, $M:

Type/Year 2016 2017 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
Enterprise Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud Applications Revenues, $M Subscribe Subscribe Subscribe

* Enterprise Applications Revenues = License + Support & Maintenance + SaaS
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Sprinklr Revenue Breakdown By Type, $M:

Type License Services Hardware Support & Maintenance SaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

Sprinklr Revenues By Region, $M

Region % of Total Revenues 2017 Total Revenues, $M 2017 Enterprise Applications Revenues, $M 2017 Cloud Applications Revenues, $M
Americas Subscribe Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe Subscribe

Sprinklr Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Sprinklr Customers

No. of Customers: Subscribe

No. of Enterprise Applications Customers: Subscribe

No. of Cloud Customers: Subscribe

No. of Cloud Subscribers: Subscribe

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

Sprinklr Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

Sprinklr Risks

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  • Ability to handle internal and external risk and challenges

Sprinklr Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

Sprinklr Cloud Infrastructure Insights

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).




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