Community Brands Strengths, Domain Expertise, and Key Differentiators
Community Brands is a provider of cloud-based software and payment solutions to associations, nonprofits, K-12 schools and faith-based groups. Through innovation and technology, the company empowers more than 120,000 clients and partners to succeed faster, grow stronger and achieve social good. Organizations adopt Community Brands software to manage memberships, career centers, learning, accounting, mobile giving, peer-to-peer fundraising, donations, admissions, enrollments and events. Using these engagement platforms, customers of all sizes create meaningful and lasting experiences for their members, donors, volunteers and families.
Community Brands Recent Developments
In April 2020, Community Brands has launched a new free online job board for employers and organizations seeking talent to help battle COVID-19. FightCovid19Jobs.com is offered by YM Careers, Community Brands’ leading niche job board platform for associations. FightCovid19Jobs.com is free of charge for any employer or organization to promote jobs that help fight COVID-19 and its after-effects. Governed by the honor system, the listings can be paid employment or volunteer opportunities.
In March 2020, Community Brands introduced new toolkit of virtual engagement capabilities to help organizations disrupted by Coronavirus/COVID-19. In addition, the company is also offering its Mobile 365 solution free for the first year to help organizations overcome the near-term challenge of staying engaged and connected with members. The new toolkit combines virtual learning and event solutions that are in use today by millions of learners with new capabilities just released to further enhance the virtual event experience. Many Community Brands customers already manage hybrid events that combine an in-person experience with a virtual one. For those organizations moving entirely virtual as a result of Coronavirus/COVID-19, event organizers can offer attendees a rich experience that combines live interactive content, one-to-one live chat, virtual expo halls, and the ability to offer on-demand presentations.
In August 2019, Community Brands introduced the availability of a new event tech suite. The integrated solutions in the suite help organizations deliver captivating attendee experiences and simplify the complex process of managing an event from start to finish. This launch is the result of many months' work in the development of new capabilities through product investment and acquisitions. Earlier this year, Community Brands acquired event technology firms Core-apps, Attendee Interactive, and TripBuilder Media, bringing in new capabilities for exhibitor management, speaker and abstract management, and mobile attendee experience. Together, these new organizations represent the latest additions to a quickly growing event technology portfolio that already includes Expo Logic, Configio, Freestone, and GiveSmart.
Community Brands Mergers and acquisitions (M&A) Activities
In April 2019, Community Brands has acquired Attendee Interactive, a Maryland-based company specializing in conference planning and event management. The acquisition adds complementary capabilities to the fast-growing Community Brands event technology portfolio. The integrated software and services offered by Attendee Interactive address several needs of conference planners and organizers. The company provides content solutions for managing event websites, speakers, session abstracts, and continuing education accreditation. These self-service tools are made available to both attendees and exhibitors, allowing event planners to maximize time, staff productivity, and budgets.
Earlier this year, Community Brands acquired event technology firms Core-apps and TripBuilder Media, bringing in new capabilities for exhibitor management, speaker and abstract management, and mobile attendee experience. Together, these new organizations represent the latest additions to a quickly growing event technology portfolio that already includes Expo Logic, Configio, Freestone, and GiveSmart.
In June 2018, Community Brands has acquired Expo Logic, a global event technology company. The addition of Expo Logic strengthens the Community Brands event management suite, which already includes event registration, mobile event fundraising, and conference content video capture. Expo Logic provides event and on-site registration, attendee tracking and leads retrieval solutions. The two companies share an existing integration, allowing data to seamlessly flow between Expo Logic’s event management technology and the Community Brands membership management platform. Customers using integrated solutions can enhance event experiences, gain greater insights into attendee behavior, and easily recognize event revenue.
Community Brands Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Community Brands applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Community Brands and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified GiveSmart, Senior Systems, MIP Fund Accounting, TADS, YM Careers customers.
Community Brands Overview
Ownership: - x
Number of Employees: 2000
Community Brands Key Cloud and HCM Applications
GiveSmart, Senior Systems, MIP Fund Accounting, TADS, YM Careers
Community Brands HCM and Cloud HCM Applications Revenues, $M:
|Type/Year||2018||2019||YoY Growth, %|
|Total Revenues, $M||Subscribe||Subscribe||Subscribe|
|HCM Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
|Cloud HCM Applications Revenues, $M||Subscribe||Subscribe||Subscribe|
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Community Brands Revenue Breakdown by Type:
|Type||License||Services||Hardware||Support & Maintenance||SaaS|
|% of Total Revenues||Subscribe||Subscribe||Subscribe||Subscribe||Subscribe|
Community Brands HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets
2019 HCM Revenues, By Sub-Functional Markets, $M
Community Brands HCM Applications Revenues By Verticals, $M:
Community Brands Total and HCM Applications Revenues by Region:
|Region||% of Total Revenues||2019 Total Revenues, $M||2019 HCM Applications Revenues, $M|
Community Brands Direct vs Indirect sales
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Community Brands Customers - Breakdown by Geo, Size, Vertical and Product
No. of Community Brands Customers: 120000
No. of Community Brands HCM Applications Customers: x
No. of Community Brands Cloud HCM Customers: x
No. of Community Brands Cloud HCM Subscribers: x
In 2019 Community Brands surpassed the 100,000 customer milestone in 2018. Fueled by new product introductions and the successful completion of several operational initiatives and acquisitions, the company added between eight hundred and one thousand new customers each month, on average, and grew earnings by more than 20 percent year over year.
Community Brands Market Opportunities, M&A and Geo Expansions
In January 2019, Community Brands deepens background screening capabilities with the acquisitions of AmericanChecked, Shield Screening and U.S. Information Search. In addition to its volunteer screening, the company’s background check capabilities will now include industry-leading employment and tenant screening.
The company’s screening business continues to experience rapid growth through new customers, repeat sales, and company acquisitions. The newly-acquired companies and their respective services immediately strengthen the comprehensive background check business of Community Brands. The company also adds organizations that hold Background Screening Agency Accreditation Program (BSAAP) accreditation offered by the National Association of Professional Background Screeners (NAPBS). BSAAP accreditation is the industry standard, awarded to organizations that uphold the highest standards of background screening.
As Community Brands launched new products and entered adjacent markets, the company continued to sign a significant number of customers across each line of business. Core, cloud-based, membership management systems grew double-digits, and dollars raised through the company's event fundraising platforms grew 24 percent. The company continues to capitalize on a market shift to electronic giving and fundraising; it is also benefiting from continued adoption of mobile tools by members, donors, and student families.
Community Brands Risks and Challenges
In the past year, Community Brands made several acquisitions. How well Community Brands management will integrate the acquisitions is a key element of their future growth.
Community Brands introduced two new additions to its executive leadership team. This change in leadership, establishing new product strategies while staying on course with existing customers, can put the company at risk.
Community Brands Ecosystem, Partners, Resellers and SI
Community Brands sells its products directly, and through their partner system. Many companies have partnered with Community Brands, to widen their suite of solutions throughout the world. Business Partners are authorized to train and resell Community Brands products. This program is designed to enhance customers' experience during the purchase cycle, comfort during implementation and overall support. Implementation Partners are authorized through certifications to provide implementation services and product configurations. They guarantee Community brands customers receive a seamless process.
Community Brands Cloud Platform (PaaS) and Infrastructure (IaaS) Details
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- Community Brands Public Cloud and Infrastructure (IaaS)
- Community Brands Platform (PaaS)
- Community Brands Application Delivery
- Community Brands Private Cloud and Data Centers
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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