Culture Amp Strengths, Domain Expertise, and Key Differentiators
Culture Amp is designed to help businesses build a positive workplace culture, boost employee engagement, and ultimately enhance the overall employee experience. It provides valuable data and insights to help organizations make data-driven decisions and improvements that benefit both employees and the company as a whole.
Culture Amp Recent Developments
In April 2023, Culture Amp, initiated a three-month trial of Google Cloud's Vertex AI. Following the successful trial including security architecture qualification, Google Cloud's Vertex AI is now being used to develop a content summarization capability aimed at automating the time-intensive process of summarizing employee survey comments into actionable insights, with full administrator oversight and a focus on data privacy.
In September 2021, Culture Amp released a collection of new capabilities designed to empower organizations to succeed in the Great Culture Transformation. The combination of high turnover and associated hiring reshuffles in the workforce is providing an opportunity to integrate new and innovative ideas and approaches to transform workplace culture. Culture Amp’s new survey summary empowers employees with next-level transparency by providing all employees with engagement survey results, directly connecting survey results with growth opportunities and coaching opportunities, and providing personalized insights.
To encourage companies to share more information with their employees, Culture Amp is launching a new survey summary to provide all employees with the reports and data they need to reimagine their employee experience. The survey summary connects engagement data with actionable insight and provides next-level transparency. The survey summary provides the data and recommended insight to empower employees to acquire new skills, put them into practice, and drive more meaningful and productive outcomes for their teams.
Culture Amp Mergers and acquisitions (M&A) Activities
In October 2021 Culture Amp has acquired cultural values recognition company, Disco. Disco helps companies recognize and celebrate values-driven work, foster team appreciation, and improve company culture across distributed teams. Together the two companies will accelerate their shared vision of creating a better world of work by helping people feel more connected, valued, and engaged at a critical time for organizations. The acquisition continues to enhance Culture Amp’s end-to-end employee experience platform, as it empowers companies to transform employee engagement, develop high-performing teams, and retain talent.
In January 2019, Culture Amp acquired Zugata, an innovative AI-based peer-to-peer development platform.
Culture Amp Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Culture Amp applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Culture Amp and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Culture Amp Platform customers.
Culture Amp Overview
Ownership: - TDM Growth Partners (TDM), Sequoia Capital China, Salesforce Ventures, Felicis Ventures, Blackbird Ventures, Index Ventures, Sapphire Ventures, Skip Capital, Grok Ventures and Global Founders Capital
Number of Employees: 1000
Functional Market: Performance Management,
Key Verticals: Aerospace and Defense, Automotive, Banking and Financial Services, Communications, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Faith-Based Nonprofit, Youth and Elderly Care, Special Cause Nonprofit, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Culture Amp Key Cloud and HCM Applications
Culture Amp Platform
Culture Amp HCM and Cloud HCM Applications Revenues, $M:
Type/Year | 2022 | 2023 | YoY Growth, % |
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Total Revenues, $M | Subscribe | Subscribe | Subscribe |
HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Culture Amp Revenue Breakdown by Type:
Culture Amp HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2023 HCM Revenues, By HR Segment, $M | |
Culture Amp HCM Applications Revenues By Verticals, $M:
Culture Amp Total and HCM Applications Revenues by Region:
Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 HCM Applications Revenues, $M |
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Americas | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe |
Culture Amp Direct vs Indirect sales
Region | Direct Sales | Indirect Sales | Total |
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Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Culture Amp Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Culture Amp Customers
No. of Culture Amp Customers: 6500
No. of Culture Amp HCM Applications Customers: 6500
No. of Culture Amp Cloud HCM Customers: 6500
No. of Culture Amp Cloud HCM Subscribers: 25000000
Culture Amp is used by 6,500 organisations across 193 countries, including; Aegon, Airbnb, Go Cardless, KIND Snacks, McDonald's, Mercy Health, Salesforce, Slack, and many more.
Culture Amp Market Opportunities, M&A and Geo Expansions
In July 2021, Culture Amp received a $100 million Series F funding round from TDM Growth Partners (TDM) and Sequoia Capital China with participation from new investor Salesforce Ventures and existing investors Felicis Ventures, Blackbird Ventures, Index Ventures, Sapphire Ventures, Skip Capital, Grok Ventures and Global Founders Capital.
In September 2019, Culture Amp raised $82m in Series E funding. The round was led by Sequoia Capital China with participation from existing investors Sapphire Ventures, Felicis Ventures, Index Ventures, Blackbird Ventures, Hostplus, Skip Capital, and Grok Ventures and new investors Global Founders Capital and TDM Growth Partners. The company, which has raised over $158m in total funding to date, intends to use the capital to accelerate global expansion and develop its products and offerings.,
Culture Amp Risks and Challenges
Employee experience software companies should focus on ongoing innovation, strong data security practices, compliance, and effective change management. They should also adapt to the changing workplace landscape and foster strong customer relationships built on trust and satisfaction.
Culture Amp Ecosystem, Partners, Resellers and SI
Culture Amp, has launched a new partner ecosystem in June, 2023, uniting a growing network of consultancy and technology partners to enhance value for its 6,500 customers, facilitating data-driven decisions and seamless data flow to improve the employee experience.
In addition to expanding its network of technology partners, Culture Amp has recently established new office locations in both Berlin and Chicago.
Culture Amp Cloud Platform (PaaS) and Infrastructure (IaaS) Details
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- Culture Amp Public Cloud and Infrastructure (IaaS)
- Culture Amp Platform (PaaS)
- Culture Amp Application Delivery
- Culture Amp Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
https://www.appsruntheworld.com/taxonomy
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