Edmentum Strengths, Domain Expertise, and Key Differentiators
Edmentum stands out in the realm of online learning programs, leveraging over 50 years of industry expertise to propel student achievement towards academic and career success. Their diverse array of innovative learning programs is tailored to foster 21st-century teaching and learning experiences. One of Edmentum's strengths lies in its strategic acquisitions, notably of learning technology companies like Archipelago Learning and Educational Options. These acquisitions fortified PLATO Learning's transition to Edmentum, expanding its scope beyond the PLATO Learning product brand. This evolution has resulted in a comprehensive portfolio encompassing multi-platform learning technologies, catering to learners of varied abilities and driving them toward success.
Key brands within Edmentum, such as PLATO Courseware for secondary online courses, Study Island for state and Common Core standards mastery, and EducationCity for test preparation and standards mastery, illustrate the breadth of their offerings. Additionally, segments like EdOptions Academy, Edmentum Reading Suite, Edmentum Assessments, and Edmentum College + Career further diversify their portfolio, catering to a wide range of educational needs. Supported by Thoma Bravo, a prominent middle-market private equity firm, Edmentum's multifaceted approach, marked by strategic acquisitions and a comprehensive suite of learning solutions, positions them as a formidable player in the online learning landscape. Their ability to amalgamate diverse brands and technologies showcases their strength in offering holistic, adaptable, and effective educational resources tailored to meet the needs of modern learners and educators alike.
Edmentum Recent Developments
Edmentum has been actively enhancing its offerings to cater to the evolving needs of both educators and students. In August 2021, they successfully rolled out back-to-school enhancements for the 2021–22 academic year. These improvements aim to streamline teacher workflows while prioritizing a flexible learning experience tailored to individual student needs. The updates are a testament to Edmentum's commitment to refining their programs based on direct feedback from educators and adapting to the changing landscape of education.
Furthermore, in September 2020, Edmentum responded to the challenges of learning loss and gaps in high school course readiness by introducing seven new courses within their Courseware for grades 6–12. These courses were integrated into the math, ELA, and core content libraries at no extra cost, indicating Edmentum's proactive approach in addressing educational gaps.
The strategic acquisition of Calvert Education Services in July 2019 marked a significant milestone for Edmentum. This move allowed them to combine Calvert's blended learning solutions and virtual K-8 academy with Edmentum's acclaimed Plato Courseware. The result is a robust K-12 digital curriculum, aligning with state standards and delivered by certified educators through Edmentum’s EdOptions Academy. This acquisition showcases Edmentum's strategic expansion to offer comprehensive, state-aligned digital curriculum solutions to schools and districts nationwide.
These recent developments underscore Edmentum's commitment to continuous improvement and innovation in the digital education space. Their focus on addressing learning gaps, enhancing flexibility, and expanding their offerings through strategic acquisitions positions them as a key player in delivering adaptive, quality education solutions.
Edmentum Mergers and acquisitions (M&A) Activities
In 2021, Edmentum acquired Apex Learning, a Seattle-based industry leader in 6–12 digital curricula. With the addition of Apex Learning, Edmentum becomes the premier provider of high-quality K-12 virtual and blended learning programs, supporting millions of students worldwide.
Edmentum Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Edmentum applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Edmentum and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Edmentum Cloud Apps, customers.
Edmentum Overview
Ownership: - x
Number of Employees: 1250
Functional Market: Learning and Development,
Key Verticals: K12, Higher Education,
Edmentum Key Cloud and HCM Applications
Edmentum Cloud Apps,
Edmentum HCM and Cloud HCM Applications Revenues, $M:
| Type/Year | 2022 | 2023 | YoY Growth, % |
|---|---|---|---|
| Total Revenues, $M | Subscribe | Subscribe | Subscribe |
| HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Edmentum Revenue Breakdown by Type:
Edmentum HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2023 HCM Revenues, By HR Segment, $M | |
Edmentum HCM Applications Revenues By Verticals, $M:
Edmentum Total and HCM Applications Revenues by Region:
| Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 HCM Applications Revenues, $M |
|---|---|---|---|
| Americas | Subscribe | Subscribe | Subscribe |
| EMEA | Subscribe | Subscribe | Subscribe |
| APAC | Subscribe | Subscribe | Subscribe |
| Total | Subscribe | Subscribe | Subscribe |
Edmentum Direct vs Indirect sales
| Region | Direct Sales | Indirect Sales | Total |
|---|---|---|---|
| Type % | Subscribe | Subscribe | Subscribe |
| Revenues, $M | Subscribe | Subscribe | Subscribe |
Edmentum Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Edmentum Customers
No. of Edmentum Customers: 9000
No. of Edmentum HCM Applications Customers: 9000
No. of Edmentum Cloud HCM Customers: x
No. of Edmentum Cloud HCM Subscribers: 15000000
In March 2021, Edmentum made a new partnership with The Georgia Vision Project for Public Education. As the Visionary Level Supporter, Edmentum will help further the mission of The Georgia Vision Project (GVP) to promote transformational change for K–12 public education in Georgia. Edmentum’s yearlong commitment to the initiative will help bolster a vision of equitable access to education that prepares students for college, career, and life.
In August 2021, Edmentum partnered with Reflection Sciences, the executive function company, to offer an integrated online learning experience that honours the needs of the whole child. Edmentum Exact Path, focused on academic acceleration, is expanding to address fundamental brain processes known as executive function (EF) skills through Reflection Sciences’ EFgoPRO™ assessment and aligned activities, initially for K–2 learners.
Edmentum is empowering nearly 1 million educators, engaging over 14 million students and partnering with over 9,000 school districts in the U.S.
Among its customers are: Abilene Independent School District, Baker Elementary School, Baldwin Park Unified School District, Bellevue School District, Bermudian Springs High School, Bernalillo Public Schools, Bradley County School District, Buechel Metropolitan High School, Charlotte-Mecklenburg Schools, Cornerstone Schools, Dover High School, Dublin Scioto High School and other.
Edmentum Market Opportunities, M&A and Geo Expansions
Edmentum's strategic growth investments, such as the one from The Vistria Group in December 2020, have significantly bolstered the company's standing in the education technology landscape. The backing from Vistria, a prominent player in healthcare, education, and financial services investments, notably strengthens Edmentum's global leadership in providing extensive K-Adult digital curriculum and learning assessments. This strategic alliance positions Edmentum to capitalize on further growth opportunities.
Moreover, the $25 million debt financing raised in April 2018 from existing investors, including New Mountain Finance Corporation and Tennenbaum Capital Partners, is pivotal. This injection of funds not only extends the company's debt maturity but also serves as a catalyst for Edmentum's future growth phase. It enables the company to expand into burgeoning high-growth markets and reinforces its stature as a global frontrunner in personalized learning, comprehensive digital curriculum offerings, and reliable education consulting services.
These strategic investments pave the way for Edmentum's continued evolution and expansion within the education technology sector. With a solid financial foundation and strategic partnerships, Edmentum is poised to capitalize on emerging opportunities, further fortifying its position as a leading provider of innovative, personalized learning solutions and comprehensive digital educational resources.
Edmentum Risks and Challenges
The consolidation and rebranding are part of a larger strategy to grow and meet the needs of a fast-changing digital educational market. The New management team could usher in more changes as Edmentum battles a wave of tech startups.
Edmentum Ecosystem, Partners, Resellers and SI
Edmentum sales channel consists of direct sales representatives located throughout the U.S. and UK, also have inside sales representatives operating out of Its corporate headquarters in Bloomington, Minnesota. It also utilizes distributors and resellers in certain geographic markets.
In the K-12 market target customers are school districts of all sizes, but generally, target larger school districts. In the post-secondary market, target customers are community colleges, four-year universities, adult education centres, and correctional institutions. Some of Edmentum's partners are NWEA, eDynamic Learning, Carone Learning, Middlebury Interactive Languages and others.
Edmentum Cloud Platform (PaaS) and Infrastructure (IaaS) Details
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- Edmentum Public Cloud and Infrastructure (IaaS)
- Edmentum Platform (PaaS)
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Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
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