Pendo.io Strengths, Domain Expertise, and Key Differentiators
Pendo offers a comprehensive product cloud solution tailored for digital product teams, facilitating user insight, guidance, and communication. With Pendo, product teams gain valuable insights into product usage, gather feedback, measure NPS, onboard users, and announce new features seamlessly within the app, all without relying on engineering resources. Additionally, Pendo operates ProductCraft, a platform featuring insights from product leaders, and Pendomonium, a top-tier product conference. By integrating software usage analytics with in-app guidance and user feedback capabilities, the company empowers both technical and non-technical teams to enhance product experiences for their customers or employees. Furthermore, it fosters education, events, and training through its Mind the Product and customer communities, supporting product and digital leaders worldwide.
Pendo.io Recent Developments
In October 2023, Pendo unveiled Session Replay, a comprehensive video playback solution fully integrated into the Pendo Platform. This feature empowers product managers and application owners to observe user interactions within their applications, providing valuable context to enhance the user experience and inform decision-making processes.
In July 2023, Pendo introduced Pendo AI, ushering in a new era of enhanced digital experiences. This advancement enables Pendo customers to tap into an expanding array of AI-driven products and features, facilitating accelerated product discovery, fostering product-led growth, and automating personalized in-app experiences on a large scale. With features like one-click guides, real-time summaries of qualitative user feedback, and automated customer expansion campaigns, organizations can streamline daily operations, unearth actionable insights, and drive significant business outcomes, including revenue growth, customer retention, and productivity enhancements.
In September 2022, Pendo launched its Product Experience Platform on the Google Cloud Marketplace, marking an enhanced partnership with Google Cloud. This integration enables product teams to efficiently access Pendo's comprehensive suite of product analytics, in-app guidance, and feedback capabilities. The Google Cloud Marketplace facilitates the quick deployment of fully functional software packages optimized for Google Cloud Infrastructure. This streamlined process allows customers to significantly shorten procurement timelines, condensing the purchasing journey from months to minutes by leveraging pre-established solutions within the Google Cloud ecosystem.
In February 2022, Pendo unveiled Pendo Adopt, a comprehensive suite of products designed to enhance insights into employee utilization of workplace software and facilitate measures to boost productivity. Trusted by leading retailers, financial institutions, and healthcare organizations worldwide, Pendo Adopt empowers businesses to drive the adoption of their workplace software solutions.
Over the fiscal year of 2021, Pendo shipped 67 product releases, leading to new products, features, and capabilities, including Pendo Free, Core Events, Product Engagement Score (PES), and Digital Adoption.
Pendo.io Mergers and acquisitions (M&A) Activities
In February 2022, Pendo completed the acquisition of Mind the Product, a renowned product management community renowned for its content, training, and conferences, serving a vast global audience of over 300,000 product managers, designers, and developers. This strategic acquisition enhances Pendo's platform offerings for product-led companies by integrating valuable content, conferences, and training resources.
Pendo.io Customers in ARTW Customer Database
Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Pendo.io applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Pendo.io and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Pendo Product Cloud customers.
Pendo.io Overview
Ownership: - Battery Ventures, Spark Capital, Meritech Capital, Sapphire Ventures
Number of Employees: 750
Functional Market: Onboarding,
Key Verticals: Automotive, Banking and Financial Services, Communications, Construction, Real Estate, Consumer Packaged Goods, Distribution, K12, Higher Education, Federal Government, State and Local Government, Public Safety, Healthcare, Life Insurance, P&C Insurance, Specialty Insurance, Leisure and Recreation, Hospitality, Life Sciences, Manufacturing, Media, Oil and Gas, Chemicals, Professional Services, Retail, Transportation, Utilities,
Pendo.io Key Cloud and HCM Applications
Pendo Product Cloud
Pendo.io HCM and Cloud HCM Applications Revenues, $M:
Type/Year | 2022 | 2023 | YoY Growth, % |
---|---|---|---|
Total Revenues, $M | Subscribe | Subscribe | Subscribe |
HCM Applications Revenues, $M | Subscribe | Subscribe | Subscribe |
* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.
Pendo.io Revenue Breakdown by Type:
Pendo.io HCM Applications Revenues By Sub-Functional Markets, $M:
Split by Sub-Functional Markets | % of HCM Revenue in the HR Segment | 2023 HCM Revenues, By HR Segment, $M | |
Pendo.io HCM Applications Revenues By Verticals, $M:
Pendo.io Total and HCM Applications Revenues by Region:
Region | % of Total Revenues | 2023 Total Revenues, $M | 2023 HCM Applications Revenues, $M |
---|---|---|---|
Americas | Subscribe | Subscribe | Subscribe |
EMEA | Subscribe | Subscribe | Subscribe |
APAC | Subscribe | Subscribe | Subscribe |
Total | Subscribe | Subscribe | Subscribe |
Pendo.io Direct vs Indirect sales
Region | Direct Sales | Indirect Sales | Total |
---|---|---|---|
Type % | Subscribe | Subscribe | Subscribe |
Revenues, $M | Subscribe | Subscribe | Subscribe |
Pendo.io Customers - Breakdown by Geo, Size, Vertical and Product
List of Verified Pendo.io Customers
No. of Pendo.io Customers: 10000
No. of Pendo.io HCM Applications Customers: 10000
No. of Pendo.io Cloud HCM Customers: 10000
No. of Pendo.io Cloud HCM Subscribers: x
Pendo serves a diverse clientele of 10,000 customers, including globally recognized enterprises and institutions such as Zendesk, LexisNexis, Coupa, Gainsight, BMC, Sprinklr, Mindbody, Gigamon, Paysafe, Performance Horizon Group Ltd, Pistor AG, R1 RCM, Raven Industries, Remedy Partners, UserTesting, Wrench, Essity Hygiene, Seismic Software, Brainshark, Zix, Balto Software, Gett, Lendio, Bombora, Cardlytics, TaxBit, Photobucket, WatchGuard Technologies, MessageBird, Paylocity, PRO Unlimited, Duck Creek Technologies, Mercury Insurance, John Wiley & Sons, Imperfect Foods, the United States Golf Association, and many others.
In the fourth quarter of 2022, the company secured new clients, including notable organizations such as Motorola, AccuWeather, Calendly, Emburse, Tezza, Codecademy, American Cancer Society, as well as international firms like Timely based in Australia, and Yappli in Japan.
Pendo.io Market Opportunities, M&A and Geo Expansions
In November 2021, Pendo, a digital adoption platform, secured a $110 million secondary investment from private equity firm Thoma Bravo. This development followed Pendo's announcement of a $150 million funding round just four months earlier, valuing the company at $2.6 billion. However, this recent investment did not provide Pendo with additional cash. Instead, it involved Thoma Bravo purchasing existing shares from employees and other early-stage backers, constituting a secondary investment.
In July 2021, Pendo raises $150 Million in funding led by B Capital Group, with participation from Silver Lake Waterman and existing investors, the Series F round will fund aggressive global expansion, strategic acquisitions, and continued innovation in Pendo’s platform that help product and IT teams drive adoption of the software they build for customers or provide to internal employees. The investment brings Pendo’s total funds raised to $356 million and its valuation to $2.6 billion. The company also announced a significant revenue milestone; it has surpassed $100 million in annual recurring revenue.
Pendo.io Risks and Challenges
In February 2022, Pendo completeIncreasing market share in a highly competitive market segment poses a strategic challenge and opportunity for the company, reflecting its efforts to expand its presence and influence amidst strong industry competition.
In November 2021, Trisha Price was appointed as Chief Product Officer (former Chief Innovation Officer and Chief Product Officer at nCino) at Pendo. This appointment brings both risks and challenges to the future of our product landscape.
Pendo.io Ecosystem, Partners, Resellers and SI
In November 2023, Pendo partnered with Google Cloud to harness its generative AI (gen AI) capabilities within the Pendo One platform. This integration with Vertex AI aims to equip product teams and application owners with advanced features to expedite product discovery, enhance product-led growth and retention initiatives, and deliver personalized app experiences to their users.
The company maintains its presence through eight offices located across the United States, the United Kingdom, Australia, Japan, and Israel, with its headquarters situated in Raleigh, North Carolina.
In June 2022, Pendo reinforced its footprint in the EMEA region to address the surging local demand and empower European enterprises to prioritize product-centric strategies for both growth and operational enhancement. This expansion encompasses the establishment of a new central office in London and the appointment of a dedicated EMEA managing director tasked with driving the company's growth initiatives across the region. Since establishing its presence in London in March 2019, Pendo has witnessed remarkable growth in its EMEA customer base, expanding from 40 to over 300 clients. Cultivating strong partnerships with leading European entities such as Advanced Software, Clarivate Analytics, CloudPay, Collibra, Elsevier, Essity Hygiene and Health AB, Firefly Learning, Gett, MessageBird, Mimecast, monday.com, Pistor AG, and Tes Global has enabled the EMEA team to achieve a tenfold increase in new annual bookings since early 2020.
In early 2021, Pendo furthered its global reach with the opening of an office in Sydney, Australia, following its expansion to Tokyo in November 2020.
Pendo.io Cloud Platform (PaaS) and Infrastructure (IaaS) Details
Subscribe to read more about:
- Pendo.io Public Cloud and Infrastructure (IaaS)
- Pendo.io Platform (PaaS)
- Pendo.io Application Delivery
- Pendo.io Private Cloud and Data Centers
Research Methodology
Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.
Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).
For additional information on our methodologies, here's the link:
https://www.appsruntheworld.com/taxonomy
https://www.appsruntheworld.com/FAQ