RealPage Among HCM Top 500

4000 International Parkway

Carrollton, TX, 75007-1951, USA

+1 972-820-3000


RealPage Recent Developments

Acquired NWP Services for billing in 2016 and Indatus for smart answer automation in 2015.

RealPage Overview

Ownership: Public - RealPage, Inc. - RP - NasdaqGS

Employees: 4100

Functional Market: Learning & Development, ,

Key Verticals: Construction and Real Estate, ,

RealPage Key Cloud & HCM Applications

RealPage OneSite,

SCORES Analysis

RealPage Strengths

RealPage is one of the first Cloud-based apps vendors to focus on the rental housing industry in North America. RealRage and Yardi are considered two of the largest ISVs in the real estate ERP apps market. In 2015 RealPage acquired ICIM Corporation, or Indatus, for its cloud-based, smart answer automation and routing solutions that handle maintenance calls for over 11,000 apartment communities.

One of RealPage’s key attributes is its Cloud infrastructure that supports its fast-growing installed base. The RealPage Cloud consists of more than 7,040 virtual servers, 466 physical servers and about 4.4 petabytes of data(doubling what it kept last year). Leveraging such an elaborate Cloud platform, RealPage offers property management systems, including OneSite to manage leasing and rents, facilities, purchasing, accounting, budgeting, and living of multi-family, housing and urban development (HUD), tax credit, privatized military housing, and student housing; and Propertyware for accounting, maintenance and work order management, marketing spend management, and portal services, as well as screening, renters insurance, and payment solutions.

The company also provides on- premise property management systems that include RentRoll for small conventional apartment communities; HUD Manager for small HUD, rural housing services, and tax credit subsidized apartment communities; Tenant Pro for small conventional properties; Spectra, an apartment and commercial modular property management system; and i-CAM and Management Plus property management software that automates and streamlines rental activities.

In addition, it offers software-enabled value-added services, such as LeaseStar, a system that manages marketing and leasing operations and enable owners and managers to originate, capture, track, manage, and close leads; YieldStar, a scientific yield management system, which enables owners and managers to optimize rents; LeasingDesk, a risk mitigation system to reduce delinquency, liability, and property damage risk; and Velocity that offers billing and utility management services; OpsTechnology that offers spend management systems that enable owners and managers to control costs; shared cloud services, which are integrated with property management systems and software-enabled valued added services; and RealPage Senior Living, an integrated care management, community management, and marketing management platform.

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  • Key differentiators
  • Domain Expertise
  • Product portfolio
  • Solution scope

RealPage HCM & Cloud HCM Applications Revenues, $M:

Type/Year 2015 2016 YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe
Cloud HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

RealPage 2016 Revenue Breakdown by Type:

Type License Services Hardware Support & Maintenance SaaS
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe

RealPage 2016 Total & HCM Applications Revenues by Region:

Region % of Total Revenues 2016 Total Revenues, $M 2016 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

RealPage Direct vs Indirect sales

Region Direct Sales Indirect Sales Total
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

RealPage Customers

No. of Customers: Subscribe

No. of HCM Applications Customers: Subscribe

No. of Cloud HCM Customers: Subscribe

No. of Cloud HCM Subscribers: Subscribe

Don't Miss our Customer Database

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  • Reference wins across regions
  • Customer Size segments
  • Customer wins momentum

RealPage Opportunities

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  • Market Opportunities at the vertical and subvertical levels
  • Mergers and Acquisitions (M&A), Funding
  • Geo Expansions

RealPage Risks

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  • Ability to handle internal and external risk and challenges

RealPage Ecosystem

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  • Health of ecosystem
  • Network Effects of BPO, ISV, SI
  • VAR Partners
  • Direct vs Indirect sales

RealPage Cloud Platform (PaaS) & Infrastructure (IaaS) Details

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  • Cloud Infrastructure (IaaS)
  • Cloud Platform (PaaS)
  • Cloud Application delivery (SaaS)
  • Data Center (Hosting)

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.

Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).

For additional information on our methodologies, here's the link:


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