Virgin Pulse Acknowledged as a Key HR Software Provider by APPS RUN THE WORLD in the HCM Top 500 Market Report

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103 Virgin Pulse

Virgin Pulse Strengths, Domain Expertise, and Key Differentiators

In September 2023, Virgin Pulse is expanding its clinical health support by introducing VP Transform, a suite of digital therapeutics solutions aimed at addressing chronic conditions such as prediabetes, blood pressure, and weight management. Integrated within the Homebase for Health® platform, VP Transform utilizes a combination of AI-powered technology, behavior change science, expert coaching, and engagement for a clinically validated approach to preventing and managing chronic conditions.

In June 2023, Virgin Pulse and Headspace have strengthened their collaboration to provide integrated access to Headspace's mental health resources through the Virgin Pulse health and well-being platform. This includes offerings such as behavioral health coaching, therapy, psychiatry, and employee assistance program (EAP) services.

In May 2023, Virgin Pulse introduced AI-powered enhancements to its Homebase for Health® platform.

In October 2022, Virgin Pulse unveiled additional features for VP Navigate, its care and benefits navigation solution. VP Navigate now offers increased steerage and advocacy support, enhancing its capabilities as a comprehensive benefits navigation solution for members to optimize healthcare spending.

Virgin Pulse, a component of the Virgin Group, focuses on integrating employee health and well-being into corporate cultures through its mobile-first platform. The company employs behavior change strategies for positive health outcomes, and VP PassportTM and Homebase for Health provide integrated solutions for health, well-being, and benefits.

Virgin Pulse Recent Developments

In Octomber 2023, Virgin Pulse has recently unveiled a long-term strategic initiative with Amazon Web Services (AWS) to enhance the innovation, growth, and performance of its health and well-being platform. This collaboration aims to deliver an elevated experience to both clients and members of Virgin Pulse.

In September 2021, Virgin Pulse launched a Vaccination Management and compliance solution in response to global COVID-19 regulations.

In 2020, Virgin Pulse introduced the VP PassportTM, a health, safety, and crisis response platform, supporting a safe return to the workplace post-COVID-19.

Virgin Pulse Mergers and acquisitions (M&A) Activities

In September 2023, Virgin Pulse, a prominent global digital-first health, well-being, and navigation company, has successfully completed its merger with HealthComp, a next-generation benefits and analytics platform. The merged entity aims to tackle the challenges of rising healthcare costs and complexity through an innovative, holistic approach. The comprehensive platform integrates engaging technology, data, and expert services to provide an all-in-one solution.

In November 2021, Virgin Pulse acquired Welltok, a consumer activation company, aiming to enhance patient engagement and reduce costs for shared clients.

In November 2018, Virgin Pulse acquired Viverae (now SimplyWell) and merged with RedBrick Health in May 2018, creating a comprehensive digital health and engagement company.

Virgin Pulse Customers in ARTW Customer Database

Leveraging a rigorous data-centric research methodology, APPS RUN THE WORLD asks the simple question: Who’s buying Virgin Pulse applications and why? And we provide the answers – supported by decades of research – to our clients around the world. Our Customer database has over 100 data fields that detail company usage of Virgin Pulse and other enterprise apps by function, customer size, industry, location, implementation status, partner involvement, Line of Business Key Stakeholders and IT decision makers contact details. List of Verified Virgin Pulse, Homebase for Health customers.

Virgin Pulse Key Cloud and HCM Applications

Virgin Pulse, Homebase for Health

Virgin Pulse HCM and Cloud HCM Applications Revenues, $M:

Type/Year20222023YoY Growth, %
Total Revenues, $M Subscribe Subscribe Subscribe
HCM Applications Revenues, $M Subscribe Subscribe Subscribe

* HCM Applications Revenues = License + Support & Maintenance + SaaS ( Hardware and Prof. Services are Excluded )
** All revenue figures are estimates based on public records, Cloud and Non-Cloud business models in Apps Run The World's vendor database, and annual survey results including vendor feedback.

Virgin Pulse Revenue Breakdown by Type:

TypeLicenseServicesHardwareS&MSaaSPaaSIaaSOtherTotal
% of Total Revenues Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe 100%
Revenues, $M Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe Subscribe

Virgin Pulse Total and HCM Applications Revenues by Region:

Region% of Total Revenues2023 Total Revenues, $M2023 HCM Applications Revenues, $M
Americas Subscribe Subscribe Subscribe
EMEA Subscribe Subscribe Subscribe
APAC Subscribe Subscribe Subscribe
Total Subscribe Subscribe Subscribe

Virgin Pulse Direct vs Indirect sales

RegionDirect SalesIndirect SalesTotal
Type % Subscribe Subscribe Subscribe
Revenues, $M Subscribe Subscribe Subscribe

Virgin Pulse Customers - Breakdown by Geo, Size, Vertical and Product

List of Verified Virgin Pulse Customers


No. of Virgin Pulse Customers: 6000

No. of Virgin Pulse HCM Applications Customers: 6000

No. of Virgin Pulse Cloud HCM Customers: 6000

No. of Virgin Pulse Cloud HCM Subscribers: 14 Million


Virgin Pulse supports 6,000 clients globally, including 84 of the Global Fortune 500 companies such as ExxonMobil, Bayer, Pfizer, Visa, SGS, PHH, BBVA Compass.

Virgin Pulse Market Opportunities, M&A and Geo Expansions

As organizations prioritize employee well-being and hybrid work, there's a rising demand for digital solutions covering all aspects of health. Virgin Pulse is responding by strengthening its commercial function and appointing key executives to drive growth. Recent appointments include Laura Walmsley leading North American Sales and Andrea Armstrong as Senior Vice President of Sales Strategy and Operations.

Virgin Pulse Risks and Challenges

In 2022, Sagitec was fired by the state of Ohio from overhauling the state unemployment system. The company now faces significant legal, financial, and reputational risks as Ohio terminates its contract over allegations of trade secret theft by two company partners, potentially impacting its current projects, client relationships, and market standing.

Virgin Pulse Ecosystem, Partners, Resellers and SI

Virgin Pulse's flexible integration approach allows clients to consolidate health and wellness solutions into one comprehensive experience. Among its partners are Aaptiv, Enrich, ExProgram, Whil, OviaHealth, Wellbeats, Sworkit, Cigna Healthcare, Yes Health, Vivante Health, Omada Health, meQ, Carrum Health, Cariloop, Digbi Health, Fidelity Investments, SleepFit, SleepWellBaby, DarioHealth, Sworkit, Les Mills, Unmind, SWORD Health, Noom, Pivot, amung others contribute to an expanding ecosystem.

Virgin Pulse Cloud Platform (PaaS) and Infrastructure (IaaS) Details

Subscribe to read more about:

  • Virgin Pulse Public Cloud and Infrastructure (IaaS)
  • Virgin Pulse Platform (PaaS)
  • Virgin Pulse Application Delivery
  • Virgin Pulse Private Cloud and Data Centers

Research Methodology

Data used in research reports are derived from publicly available documents, continuous surveys of applications vendors, customers, resellers, Independent Software Vendors, systems integrators and other verifiable sources.


Vendor shares and market forecast results are based on a combination of existing databases as well as demand side and supply side research conducted throughout the year with validation from vendors, customers, channel partners and documentations such as earnings releases and 10Q and 10K filings, vertical industry studies, regional and country-level statistics from public and private institutions(i.e. colleges, universities, government agencies and trade associations).


For additional information on our methodologies, here's the link:

https://www.appsruntheworld.com/About Us
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