Real Estate CRM Adoption Among the Global Top 100
Real Estate CRM Adoption Among the Global Top 100

This report delves into the adoption of Real Estate CRM platforms by the Global Top 100 companies, both privately-held and publicly-traded, as ranked by size, including employee count and revenue metrics, such as those found in the Fortune 1000 and Global 2000 listings. We explore how these leading enterprises are leveraging Gen AI to pursue strategic goals and drive lasting benefits across various business functions.

The adoption of Real Estate CRM within these top companies reveals significant investments in CRM technology, highlighting a broad and diverse approach. These organizations frequently partner with multiple vendors, integrating complementary CRM solutions to achieve their business objectives. This multi-vendor approach allows them to tailor CRM deployments that drive competitive advantages, operational efficiencies, and overall sustainability.

Our latest findings detail the software purchases related to Real Estate CRM platforms among these top 100 enterprises, their technology investments span a range of CRM tools and solutions, underscoring the complexity of CRM adoption at this level.

Real Estate CRM Vendors Among the Global Top 100

Yardi currently holds a 59% market share in the Real Estate CRM space, making it the leading provider among the Global Top 100, followed by BoomTownROI, Rex Software, MoxiWorks, and Real Geeks.

VendorReal Estate CRM AppsMarket Share
YardiYardi RentCafe, Yardi RentCafe CRM Flex59%
BoomTownROIBoomTown CRM6%
MoxiWorksMoxiWorks4%
Rex SoftwareRex CRM4%
Real GeeksReal Geeks3%
LeaseHawkLeaseHawk CRM3%
CommissionsCINC3%
365 Connect365 Connect CRM Plus3%
Follow Up BossFollow Up Boss2%
RealtyMXRealtyMX2%
OnjaxOnjax Real Estate Platform2%
BrivityBrivity CRM2%
YlopoYlopo2%
ArosoftwareAroSoftware Real Estate CRM1%
iHOUSEWEBTurboLeads1%
ApiworkApiwork Apimo1%
RealPageRealPage Knock CRM1%
ZenuZenu1%
Onsite CRMOnsite CRM1%
Grand Total100%

The insights derived from our research will empower marketers, product managers, and IT professionals to better understand the adoption trends shaping the future of Real Estate CRM. These trends can potentially lead to significant shifts within the competitive landscape, impacting strategies and market positioning for years to come.

By monitoring these top enterprises and their technology choices, we equip our clients with the knowledge needed to anticipate changes and stay ahead in the rapidly transforming world of enterprise software and CRM innovation.

Custom data cuts related to the Real Estate CRM Market are available:

  • Top Real Estate CRM Vendors, Market Size and Market Forecast 2023-2027
  • Real Estate CRM Market By Vertical Market (21 Industry)
  • Real Estate CRM Market By Country (USA + 45 countries)
  • Real Estate CRM Market By Region (Americas, EMEA, APAC)
  • Real Estate CRM Market By Customer Size (revenue, employee count, asset)
  • Real Estate CRM Market By Channel (Direct vs Indirect)
  • Real Estate CRM Market By Vendor or Product
    Buyer Intent: Companies Reading this Research Report
    ARTW Buyer Intent uncovers actionable customer signals, identifying software buyers actively reading this research report. Gain ongoing access to real-time prospects and uncover hidden opportunities. Companies Actively accessing this research report include:
    1. Avenue5 Residential, a United States based Construction and Real Estate organization with 2500 Employees
    LogoCompanyIndustryEmployeesRevenueCountryEvaluated

Global Top 100 adopting Real Estate CRM Platforms

The influence of these top 100 organizations on the broader CRM market is profound, despite their representation of only a small segment of the digital transformations we track annually. These companies often serve as early adopters and trendsetters, shaping the future of CRM and driving innovations that impact the industry at large.

Our Buyer Insight Technographics Database provides a closer look at these major organizations, capturing the size and intricacy of their IT stacks, along with the frequency of their technology investments. This unique database reveals patterns in CRM adoption and highlights emerging trends, which are crucial for understanding the evolving landscape of Real Estate CRM.

Our research team continuously tracks the adoption of various Real Estate CRM platforms, drawing on both publicly available information, such as press releases and case studies, and proprietary data sources. Each quarter, we update our records to reflect new CRM implementations, providing clients with current and relevant insights into market shifts.

Here are the Global Top 100 companies and their adoption of Real Estate CRM

CustomerIndustryEmpl.RevenueCountryVendorProductWhen
FPI ManagementConstruction and Real Estate3000$800MUnited StatesYardiYardi RentCafe2019
Spicerhaart Group Services LtdConstruction and Real Estate2000$518MUnited KingdomRex SoftwareRex CRM2020
AMH HomesConstruction and Real Estate1725$1.6BUnited StatesYardiYardi RentCafe2017
Cardinal Group Management & AdvisoryConstruction and Real Estate1600$500MUnited StatesYardiYardi RentCafe CRM Flex2019
BARNES InternationalConstruction and Real Estate1500$250MFranceApiworkApiwork Apimo2022
Roscoe Property ManagementConstruction and Real Estate1500$750MUnited StatesYardiYardi RentCafe2022
The John Stewart CompanyConstruction and Real Estate1500$260MUnited StatesYardiYardi RentCafe2015
Bridge Property ManagementConstruction and Real Estate1200$600MUnited StatesYardiYardi RentCafe2020
RAM PartnersConstruction and Real Estate1200$900MUnited StatesYardiYardi RentCafe2019
Edward Rose & SonsConstruction and Real Estate1100$300MUnited StatesYardiYardi RentCafe2016
Beztak PropertiesConstruction and Real Estate1000$300MUnited StatesYardiYardi RentCafe2017
Century 21 EverestConstruction and Real Estate1000$120MUnited StatesBrivityBrivity CRM2019
GrayCo, IncConstruction and Real Estate1000$100MUnited StatesYardiYardi RentCafe2022
Kroll Realty And RelocaConstruction and Real Estate920$240MUnited StatesiHOUSEWEBTurboLeads2023
First National Real EstateConstruction and Real Estate800$250MAustraliaZenuZenu2019
SubscribeConstruction and Real Estate800$250MUnited StatesMoxiWorksMoxiWorks2022
SubscribeConstruction and Real Estate750$100MUnited StatesYardiYardi RentCafe2014
SubscribeConstruction and Real Estate750$200MUnited StatesYardiYardi RentCafe CRM Flex2020
SubscribeConstruction and Real Estate750$200MUnited StatesYardiYardi RentCafe2020
SubscribeConstruction and Real Estate745$165MUnited StatesYardiYardi RentCafe2018
SubscribeConstruction and Real Estate745$165MUnited StatesYardiYardi RentCafe CRM Flex2018
SubscribeConstruction and Real Estate639$330MUnited StatesFollow Up BossFollow Up Boss2020
SubscribeConstruction and Real Estate610$210MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate600$140MUnited StatesYardiYardi RentCafe2020
SubscribeConstruction and Real Estate600$250MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate600$85MUnited StatesYardiYardi RentCafe2019
SubscribeConstruction and Real Estate600$180MAustraliaRex SoftwareRex CRM2020
SubscribeConstruction and Real Estate600$250MUnited States365 Connect365 Connect CRM Plus2020
SubscribeConstruction and Real Estate520$100MUnited StatesYardiYardi RentCafe2018
SubscribeConstruction and Real Estate500$180MUnited StatesOnsite CRMOnsite CRM2020
SubscribeConstruction and Real Estate500$70MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate500$100MUnited StatesYardiYardi RentCafe CRM Flex2020
SubscribeConstruction and Real Estate470$51MUnited KingdomRex SoftwareRex CRM2020
SubscribeConstruction and Real Estate420$89MUnited StatesLeaseHawkLeaseHawk CRM2022
SubscribeConstruction and Real Estate400$65MUnited StatesYardiYardi RentCafe2016
SubscribeConstruction and Real Estate400$40MUnited StatesYardiYardi RentCafe2017
SubscribeConstruction and Real Estate350$50MUnited StatesYardiYardi RentCafe CRM Flex2019
SubscribeConstruction and Real Estate350$100MUnited StatesYardiYardi RentCafe CRM Flex2022
SubscribeConstruction and Real Estate341$70MUnited StatesYlopoYlopo2019
SubscribeConstruction and Real Estate320$35MUnited StatesYardiYardi RentCafe2018
SubscribeConstruction and Real Estate304$50MUnited StatesReal GeeksReal Geeks2021
SubscribeConstruction and Real Estate300$50MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate300$50MAustraliaArosoftwareAroSoftware Real Estate CRM2024
SubscribeConstruction and Real Estate300$30MUnited StatesBoomTownROIBoomTown CRM2016
SubscribeConstruction and Real Estate300$50MUnited StatesYardiYardi RentCafe2015
SubscribeConstruction and Real Estate300$40MUnited StatesYardiYardi RentCafe CRM Flex2020
SubscribeConstruction and Real Estate300$40MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate300$30MUnited StatesOnjaxOnjax Real Estate Platform2023
SubscribeConstruction and Real Estate300$70MUnited StatesYardiYardi RentCafe2020
SubscribeConstruction and Real Estate250$40MUnited StatesYardiYardi RentCafe CRM Flex2019
SubscribeConstruction and Real Estate250$35MIndiaFollow Up BossFollow Up Boss2016
SubscribeConstruction and Real Estate240$25MUnited StatesReal GeeksReal Geeks2019
SubscribeConstruction and Real Estate220$50MUnited StatesYardiYardi RentCafe2019
SubscribeConstruction and Real Estate210$62MUnited StatesYardiYardi RentCafe2015
SubscribeConstruction and Real Estate210$62MUnited StatesYardiYardi RentCafe CRM Flex2015
SubscribeConstruction and Real Estate200$50MUnited StatesYardiYardi RentCafe2022
SubscribeConstruction and Real Estate200$25MUnited StatesRealtyMXRealtyMX2019
SubscribeConstruction and Real Estate200$37MUnited StatesYardiYardi RentCafe CRM Flex2017
SubscribeConstruction and Real Estate200$20MUnited StatesYardiYardi RentCafe2019
SubscribeConstruction and Real Estate200$20MUnited StatesYardiYardi RentCafe CRM Flex2019
SubscribeConstruction and Real Estate155$20MUnited StatesBoomTownROIBoomTown CRM2016
SubscribeConstruction and Real Estate150$30MUnited StatesMoxiWorksMoxiWorks2022
SubscribeConstruction and Real Estate150$15MUnited StatesYardiYardi RentCafe2020
SubscribeConstruction and Real Estate150$31MUnited StatesYardiYardi RentCafe CRM Flex2016
SubscribeConstruction and Real Estate150$31MUnited StatesYardiYardi RentCafe2017
SubscribeConstruction and Real Estate150$25MUnited StatesCommissionsCINC2019
SubscribeConstruction and Real Estate150$25MUnited StatesYardiYardi RentCafe2018
SubscribeConstruction and Real Estate150$16MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate150$30MUnited StatesLeaseHawkLeaseHawk CRM2021
SubscribeConstruction and Real Estate150$40MUnited StatesYardiYardi RentCafe CRM Flex2017
SubscribeConstruction and Real Estate150$36MUnited StatesYardiYardi RentCafe2018
SubscribeConstruction and Real Estate135$14MUnited StatesBoomTownROIBoomTown CRM2023
SubscribeConstruction and Real Estate130$13MUnited StatesYardiYardi RentCafe2020
SubscribeConstruction and Real Estate120$24MUnited StatesYardiYardi RentCafe2021
SubscribeConstruction and Real Estate110$12MUnited StatesReal GeeksReal Geeks2021
SubscribeConstruction and Real Estate110$12MUnited StatesCommissionsCINC2020
SubscribeConstruction and Real Estate110$20MUnited StatesYardiYardi RentCafe CRM Flex2019
SubscribeConstruction and Real Estate106$17MUnited StatesYardiYardi RentCafe2020
SubscribeConstruction and Real Estate105$12MUnited StatesMoxiWorksMoxiWorks2020
SubscribeConstruction and Real Estate100$23MUnited StatesYardiYardi RentCafe2013
SubscribeConstruction and Real Estate100$14MUnited StatesBoomTownROIBoomTown CRM2017
SubscribeConstruction and Real Estate100$10MUnited StatesYardiYardi RentCafe2023
SubscribeConstruction and Real Estate100$20MUnited StatesYardiYardi RentCafe2015
SubscribeConstruction and Real Estate100$20MUnited StatesYardiYardi RentCafe CRM Flex2018
SubscribeConstruction and Real Estate100$15MUnited StatesCommissionsCINC2017
SubscribeConstruction and Real Estate100$13MUnited StatesYardiYardi RentCafe2014
SubscribeConstruction and Real Estate100$10MUnited StatesBrivityBrivity CRM2018
SubscribeConstruction and Real Estate100$75MUnited StatesRealPageRealPage Knock CRM2021
SubscribeConstruction and Real Estate100$10MUnited StatesLeaseHawkLeaseHawk CRM2021
SubscribeConstruction and Real Estate100$15MUnited StatesYardiYardi RentCafe2016
SubscribeConstruction and Real Estate100$10MUnited StatesYardiYardi RentCafe2013
SubscribeConstruction and Real Estate99$10MUnited StatesBoomTownROIBoomTown CRM2015
SubscribeConstruction and Real Estate90$10MUnited StatesBoomTownROIBoomTown CRM2022
SubscribeConstruction and Real Estate90$10MUnited StatesOnjaxOnjax Real Estate Platform2017
SubscribeConstruction and Real Estate80$10MUnited States365 Connect365 Connect CRM Plus2018
SubscribeConstruction and Real Estate80$10MUnited StatesMoxiWorksMoxiWorks2023
SubscribeConstruction and Real Estate80$9MUnited StatesYardiYardi RentCafe2018
SubscribeConstruction and Real Estate80$9MUnited StatesYardiYardi RentCafe CRM Flex2018
SubscribeConstruction and Real Estate70$7MUnited StatesRealtyMXRealtyMX2007
SubscribeConstruction and Real Estate70$7MAustraliaRex SoftwareRex CRM2020
SubscribeConstruction and Real Estate70$10MUnited StatesYlopoYlopo2020
SubscribeConstruction and Real Estate70$7MUnited States365 Connect365 Connect CRM Plus2017
SubscribeConstruction and Real Estate68$6MUnited StatesBoomTownROIBoomTown CRM2012
SubscribeConstruction and Real Estate65$7MAustraliaRex SoftwareRex CRM2021
SubscribeConstruction and Real Estate60$7MUnited StatesMoxiWorksMoxiWorks2022
SubscribeConstruction and Real Estate60$3MUnited StatesMoxiWorksMoxiWorks2016
SubscribeConstruction and Real Estate60$7MUnited StatesMoxiWorksMoxiWorks2022

Source: APPS RUN THE WORLD, October 2024

Research Methodology

Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than ten million software purchases and records on the enterprise software landscape of over 2 million organizations around the world.

The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.