Automotive Dealership CRM Adoption Among the Global Top 100
Automotive Dealership CRM Adoption Among the Global Top 100

This report delves into the adoption of Automotive Dealership CRM platforms by the Global Top 100 companies, both privately-held and publicly-traded, as ranked by size, including employee count and revenue metrics, such as those found in the Fortune 1000 and Global 2000 listings. We explore how these leading enterprises are leveraging Automotive Dealership CRM to pursue strategic goals and drive lasting benefits across various business functions.

The adoption of Automotive Dealership CRM within these top companies reveals significant investments in CRM technology, highlighting a broad and diverse approach. These organizations frequently partner with multiple vendors, integrating complementary CRM solutions to achieve their business objectives. This multi-vendor approach allows them to tailor CRM deployments that drive competitive advantages, operational efficiencies, and overall sustainability.

Our latest findings detail the software purchases related to Automotive Dealership CRM platforms among these top 100 enterprises, their technology investments span a range of CRM tools and solutions, underscoring the complexity of CRM adoption at this level.

Automotive Dealership CRM Vendors Among the Global Top 100

CDK Global currently holds a 43% market share in the Automotive Dealership CRM space, making it the leading provider among the Global Top 100, followed by AutoLeadStar, iPreCheck, Dealer-FX, and SpinCar.

VendorsAutomotive Dealership CRM AppsMarket Share
CDK GlobalCDK Global CRM, CDK Global Elead CRM,

CDK MyDealer

43%
AutoLeadStarAutoLeadStar14%
iPreCheckiPreCheck11%
Dealer-FXDealer-FX ONE Platform11%
SpinCarSpinCar 360 WalkAround8%
VinSolutionsVinSolutions Connect CRM5%
i-Motori-Motor3%
DealerSocketDealerSocket CRM2%
Advance LocalAdvance Local Media Platform1%
Dealer DriveDealer Drive Dealership CRM1%
Blackhawk AcquisitionProMax CRM1%
AutoManagerAutoManager Automotive CRM1%
SalesforceSalesforce Automotive Cloud1%
Grand Total100%

The insights derived from our research will empower marketers, product managers, and IT professionals to better understand the adoption trends shaping the future of Automotive Dealership CRM. These trends can potentially lead to significant shifts within the competitive landscape, impacting strategies and market positioning for years to come.

By monitoring these top enterprises and their technology choices, we equip our clients with the knowledge needed to anticipate changes and stay ahead in the rapidly transforming world of enterprise software and CRM innovation.

Custom data cuts related to the Automotive Dealership CRM Market are available:

  • Top Automotive Dealership CRM Vendors, Market Size and Market Forecast 2023-2027
  • Automotive Dealership CRM Market By Vertical Market (21 Industry)
  • Automotive Dealership CRM Market By Country (USA + 45 countries)
  • Automotive Dealership CRM Market By Region (Americas, EMEA, APAC)
  • Automotive Dealership CRM Market By Customer Size (revenue, employee count, asset)
  • Automotive Dealership CRM Market By Channel (Direct vs Indirect)
  • Automotive Dealership CRM Market By Vendor or Product
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Global Top 100 adopting Automotive Dealership CRM Platforms

The influence of these top 100 organizations on the broader CRM market is profound, despite their representation of only a small segment of the digital transformations we track annually. These companies often serve as early adopters and trendsetters, shaping the future of CRM and driving innovations that impact the industry at large.

Our Buyer Insight Technographics Database provides a closer look at these major organizations, capturing the size and intricacy of their IT stacks, along with the frequency of their technology investments. This unique database reveals patterns in CRM adoption and highlights emerging trends, which are crucial for understanding the evolving landscape of Automotive Dealership CRM.

Our research team continuously tracks the adoption of various Automotive Dealership CRM platforms, drawing on both publicly available information, such as press releases and case studies, and proprietary data sources. Each quarter, we update our records to reflect new CRM implementations, providing clients with current and relevant insights into market shifts.

Here are the Global Top 100 companies and their adoption of Automotive Dealership CRM platforms

CustomerIndustryEmpl.RevenueCountryVendorAutomotive Dealership CRM AppsWhen
Penske Automotive Group, Inc.Automotive24000$20.4BUnited StatesDealerSocketDealerSocket CRM2017
Lithia MotorsAutomotive21150$31.0BUnited StatesBlackhawk AcquisitionProMax CRM2018
Lithia MotorsAutomotive21150$31.0BUnited StatesVinSolutionsVinSolutions Connect CRM2018
Ken Garff Automotive GroupAutomotive5000$1.3BUnited StatesAutoLeadStarAutoLeadStar2020
Ken Garff Automotive GroupAutomotive5000$1.3BUnited StatesDealer-FXDealer-FX ONE Platform2020
Ken Garff Automotive GroupAutomotive5000$1.3BUnited StatesiPreCheckiPreCheck2020
Ken Garff Automotive GroupAutomotive5000$1.3BUnited StatesSpinCarSpinCar 360 WalkAround2019
Napleton Automotive GroupAutomotive3000$675MUnited StatesCDK GlobalCDK Global CRM2021
Whitehorse Truck CentreAutomotive3000$2.6BAustraliai-Motori-Motor2020
Sewell Automotive CompaniesAutomotive2700$600MUnited StatesCDK GlobalCDK Global CRM2016
Luther Automotive GroupAutomotive2500$500MUnited StatesSpinCarSpinCar 360 WalkAround2019
West Herr Automotive GroupAutomotive2500$500MUnited StatesSpinCarSpinCar 360 WalkAround2020
West Herr Automotive GroupAutomotive2500$500MUnited StatesCDK GlobalCDK Global Elead CRM2021
Performance Auto GroupAutomotive2000$500MCanadaCDK GlobalCDK Global CRM2023
Aston MartinRetail1850$1.1BUnited KingdomSalesforceSalesforce Automotive Cloud2019
SubscribeAutomotive1800$1.5BAustraliaDealer DriveDealer Drive Dealership CRM2018
SubscribeRetail1800$200MUnited StatesDealer-FXDealer-FX ONE Platform2019
SubscribeRetail1800$200MUnited StatesiPreCheckiPreCheck2019
SubscribeRetail1800$200MUnited StatesAutoLeadStarAutoLeadStar2019
SubscribeAutomotive1736$460MUnited StatesCDK GlobalCDK Global CRM2016
SubscribeRetail1700$400MUnited StatesDealerSocketDealerSocket CRM2018
SubscribeAutomotive1600$624MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeAutomotive1600$410MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeAutomotive1500$300MCanadaCDK GlobalCDK Global CRM2021
SubscribeAutomotive1500$300MUnited StatesSpinCarSpinCar 360 WalkAround2021
SubscribeAutomotive1400$1.0BUnited StatesCDK GlobalCDK Global CRM2016
SubscribeAutomotive1300$300MAustraliai-Motori-Motor2019
SubscribeAutomotive1100$250MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeAutomotive1000$1.5BUnited StatesCDK GlobalCDK Global CRM2019
SubscribeAutomotive1000$2.2BUnited StatesCDK GlobalCDK Global CRM2024
SubscribeAutomotive1000$100MUnited StatesCDK GlobalCDK Global CRM2019
SubscribeAutomotive900$210MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive900$200MUnited StatesCDK GlobalCDK Global CRM2019
SubscribeAutomotive850$180MUnited StatesAutoLeadStarAutoLeadStar2021
SubscribeAutomotive850$180MUnited StatesiPreCheckiPreCheck2021
SubscribeAutomotive850$180MUnited StatesDealer-FXDealer-FX ONE Platform2021
SubscribeAutomotive800$100MUnited StatesSpinCarSpinCar 360 WalkAround2018
SubscribeAutomotive800$120MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeAutomotive800$500MUnited StatesVinSolutionsVinSolutions Connect CRM2018
SubscribeDistribution800$500MCanadaCDK GlobalCDK Global CRM2019
SubscribeAutomotive760$110MUnited StatesAutoLeadStarAutoLeadStar2019
SubscribeAutomotive760$110MUnited StatesDealer-FXDealer-FX ONE Platform2019
SubscribeAutomotive760$110MUnited StatesiPreCheckiPreCheck2019
SubscribeAutomotive750$244MUnited StatesAutoLeadStarAutoLeadStar2019
SubscribeAutomotive750$244MUnited StatesSpinCarSpinCar 360 WalkAround2019
SubscribeAutomotive750$244MUnited StatesDealer-FXDealer-FX ONE Platform2020
SubscribeAutomotive750$244MUnited StatesiPreCheckiPreCheck2020
SubscribeAutomotive750$75MUnited StatesAdvance LocalAdvance Local Media Platform2023
SubscribeAutomotive700$100MUnited StatesCDK GlobalCDK Global CRM2014
SubscribeAutomotive700$100MUnited StatesVinSolutionsVinSolutions Connect CRM2021
SubscribeAutomotive670$80MUnited StatesAutoLeadStarAutoLeadStar2021
SubscribeAutomotive660$250MCanadaCDK GlobalCDK Global CRM2015
SubscribeAutomotive620$320MUnited StatesCDK GlobalCDK Global CRM2023
SubscribeRetail600$80MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive600$100MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeRetail600$300MUnited StatesAutoLeadStarAutoLeadStar2021
SubscribeAutomotive600$75MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeManufacturing575$65MCanadaCDK GlobalCDK Global CRM2020
SubscribeAutomotive550$180MUnited StatesSpinCarSpinCar 360 WalkAround2018
SubscribeAutomotive500$190MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeAutomotive500$100MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive500$50MUnited StatesVinSolutionsVinSolutions Connect CRM2018
SubscribeAutomotive500$50MUnited StatesCDK GlobalCDK Global CRM2023
SubscribeDistribution470$140MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive460$140MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeAutomotive450$70MUnited StatesAutoLeadStarAutoLeadStar2020
SubscribeAutomotive450$70MUnited StatesiPreCheckiPreCheck2020
SubscribeAutomotive450$70MUnited StatesDealer-FXDealer-FX ONE Platform2020
SubscribeAutomotive450$65MUnited StatesAutoLeadStarAutoLeadStar2021
SubscribeAutomotive450$65MUnited StatesiPreCheckiPreCheck2021
SubscribeAutomotive450$65MUnited StatesDealer-FXDealer-FX ONE Platform2021
SubscribeAutomotive450$45MCanadaCDK GlobalCDK Global CRM2024
SubscribeAutomotive450$60MUnited StatesVinSolutionsVinSolutions Connect CRM2018
SubscribeAutomotive450$80MUnited StatesAutoLeadStarAutoLeadStar2022
SubscribeAutomotive450$80MUnited StatesDealer-FXDealer-FX ONE Platform2022
SubscribeAutomotive450$80MUnited StatesiPreCheckiPreCheck2020
SubscribeManufacturing410$60MCanadaCDK GlobalCDK Global CRM2020
SubscribeAutomotive400$55MUnited StatesCDK GlobalCDK Global CRM2019
SubscribeDistribution400$70MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeDistribution400$70MAustraliai-Motori-Motor2019
SubscribeAutomotive400$100MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeAutomotive400$50MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeAutomotive400$50MUnited StatesVinSolutionsVinSolutions Connect CRM2019
SubscribeAutomotive400$150MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeAutomotive400$70MUnited StatesCDK GlobalCDK MyDealer2018
SubscribeAutomotive400$70MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeAutomotive400$40MUnited StatesAutoLeadStarAutoLeadStar2021
SubscribeAutomotive400$40MUnited StatesiPreCheckiPreCheck2021
SubscribeAutomotive400$40MUnited StatesDealer-FXDealer-FX ONE Platform2021
SubscribeAutomotive400$50MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeAutomotive369$38MUnited StatesSpinCarSpinCar 360 WalkAround2022
SubscribeManufacturing355$157MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive350$50MUnited StatesAutoLeadStarAutoLeadStar2020
SubscribeAutomotive350$36MUnited StatesAutoLeadStarAutoLeadStar2020
SubscribeAutomotive350$36MUnited StatesiPreCheckiPreCheck2020
SubscribeAutomotive350$36MUnited StatesDealer-FXDealer-FX ONE Platform2020
SubscribeAutomotive350$50MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive350$130MUnited StatesCDK GlobalCDK Global CRM2018
SubscribeAutomotive350$50MUnited StatesAutoLeadStarAutoLeadStar2022
SubscribeAutomotive350$2.0BAustraliaAutoManagerAutoManager Automotive CRM2018
SubscribeAutomotive350$63MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeRetail350$50MUnited StatesAutoLeadStarAutoLeadStar2020
SubscribeRetail350$50MUnited StatesiPreCheckiPreCheck2020
SubscribeRetail350$50MUnited StatesDealer-FXDealer-FX ONE Platform2020
SubscribeAutomotive330$55MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeDistribution320$70MAustraliai-Motori-Motor2019
SubscribeAutomotive320$50MMalaysiaCDK GlobalCDK Global CRM2019
SubscribeAutomotive320$40MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive300$30MUnited StatesCDK GlobalCDK MyDealer2012
SubscribeAutomotive300$35MUnited StatesAutoLeadStarAutoLeadStar2020
SubscribeAutomotive300$35MUnited StatesDealer-FXDealer-FX ONE Platform2020
SubscribeAutomotive300$35MUnited StatesiPreCheckiPreCheck2020
SubscribeAutomotive300$45MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeAutomotive300$100MUnited StatesCDK GlobalCDK Global CRM2019
SubscribeAutomotive300$30MUnited StatesCDK GlobalCDK Global CRM2020
SubscribeAutomotive300$40MUnited StatesDealer-FXDealer-FX ONE Platform2019
SubscribeAutomotive300$40MUnited StatesiPreCheckiPreCheck2019
SubscribeAutomotive300$40MUnited StatesAutoLeadStarAutoLeadStar2019
SubscribeAutomotive300$30MUnited StatesAutoLeadStarAutoLeadStar2020
SubscribeAutomotive300$50MUnited StatesVinSolutionsVinSolutions Connect CRM2020
SubscribeAutomotive300$140MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeAutomotive300$30MUnited StatesAutoLeadStarAutoLeadStar2021
SubscribeAutomotive300$30MUnited StatesiPreCheckiPreCheck2021
SubscribeAutomotive300$30MUnited StatesDealer-FXDealer-FX ONE Platform2021
SubscribeAutomotive300$80MUnited StatesCDK GlobalCDK Global CRM2023
SubscribeAutomotive300$40MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeDistribution300$50MCanadaCDK GlobalCDK Global CRM2021
SubscribeAutomotive300$45MUnited StatesCDK GlobalCDK Global CRM2023
SubscribeAutomotive300$209MUnited KingdomSpinCarSpinCar 360 WalkAround2019
SubscribeAutomotive289$181MUnited KingdomSpinCarSpinCar 360 WalkAround2019
SubscribeAutomotive275$45MUnited StatesSpinCarSpinCar 360 WalkAround2019
SubscribeAutomotive275$322MUnited StatesCDK GlobalCDK Global CRM2022
SubscribeAutomotive261$97MUnited StatesCDK GlobalCDK Global CRM2021
SubscribeAutomotive260$40MUnited StatesSpinCarSpinCar 360 WalkAround2021
SubscribeDistribution260$30MCanadaCDK GlobalCDK Global CRM2023
SubscribeAutomotive254$30MUnited StatesSpinCarSpinCar 360 WalkAround2022

Source: APPS RUN THE WORLD, October 2024

Research Methodology

Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than ten million software purchases and records on the enterprise software landscape of over 2 million organizations around the world.

The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.