PaaS, IaaS, SaaS Markets Hit $109B in 2016, Elevating 13 Top Cloud Computing Vendors to Exclusive Billionaire Club

Cloud Computing could surpass On-Premise Enterprise IT through forecast period


Thirteen Cloud Computing vendors chalked up more than $1 billion in annual recurring revenues each in 2016, widening their lead over rivals in Enterprise IT by delivering a growing list of Cloud-based products via the Platform(PaaS), Infrastructure(IaaS) and Software as a Service(SaaS) models.

The results are based on our annual survey of more than 1,000 leading Cloud Computing vendors as we track their product revenues across different Cloud categories as well as 21 verticals and dozens of enterprise applications segments as shown in the Taxonomy section below. The results are further validated by products that have been recently purchased and implemented by companies in our Buyer Insight Database, which covers more than 150,000 organizations around the globe.

With Amazon Web Services topping this elite group of Cloud Billionaires, the 13 vendors are aiming to pull away from traditional on-premise players by 2021 as Cloud-based Enterprise IT could become the de-facto method of delivering everything from powerful databases to online services.

Exhibit 1 shows the market shares of the Top 13 Cloud Computing vendors in 2016 as they collectively secured more than $54 billion in annual recurring revenues, or about half of the $109-billion Cloud market, which covers PaaS, IaaS and SaaS delivery.

Exhibit 1 – 2016 Shares of 13 Top Vendors With $1B+ In Cloud Revenues
Exhibit 1 – 2016 Shares of 13 Top Vendors With $1B+ In Cloud Revenues

In 2015, there were only 10 vendors with more than $1 billion in annual recurring revenues each. The rise of China helped fuel the growth of Alibaba as the eCommerce seller generated more than $1 billion in Cloud Computing revenues, according to its 20F filing with the US Securities & Exchange Commission. Similarly, ServiceNow saw a big jump in its Cloud revenues in the booming IT Service Management applications market. In addition, ServiceNow has made significant inroads into other functional markets including HR Service Management, Customer Service Management and Security Operations Service Management applications under the Enterprise Service Management umbrella. Athenahealth, on the other hand, surpassed rivals like Cerner, Epic and Medidata to become the first $1-billion healthcare applications vendor in the Cloud.

Among the top 10 Cloud Computing vendors, Microsoft and Oracle were the top performers as they zoomed past others at above-average growth rates with the former topping 77% in total Cloud sales and the latter posting a 60% jump over the past year.

Exhibit 2 shows the 2015 and 2016 Cloud revenues of the 13 top vendors by Cloud product category and their key Cloud Computing offerings for PaaS, IaaS and SaaS delivery.

RankTop Cloud Computing VendorsCloud Category2015 Cloud Revenues, $M2016 Cloud Revenues, $M2015-2016 Growth, %Key Cloud Offerings
1AmazonPaaS350990183%Amazon Aurora, Dynamo DB, Redshift
IaaS7530990031%Amazon Web Services
2MicrosoftPaaS10920083%Microsoft SQL Server in the Cloud, DevTools
IaaS32606702106%Microsoft Azure
SaaS2461341539%Microsoft Office 365, Dynamics CRM, Dynamics 365
3Salesforce*PaaS1137154736%Salesforce AppCloud(includes and Heroku)
SaaS5439663522%Salesforce Sales Cloud, Service Cloud, Marketing Cloud, Commerce Cloud
4IBMPaaS15020033%IBM Watson
IaaS3734593759%IBM Bluemix
SaaS61669813%IBM Kenexa
5Oracle*PaaS206629205%Oracle Cloud Database 12c
IaaS64673213%Oracle Cloud
SaaS2001321160%Oracle Cloud ERP, HCM, CX, NetSuite
6SAPPaaS27035331%SAP HANA Cloud Platform
SaaS2428317931%SAP Concur, SAP SuccessFactors, SAP Ariba
IaaS1176137117%Google Cloud Platform
SaaS49470042%G Suite
SaaS1405177526%Adobe Creative Cloud, Document Cloud, Experience Cloud
SaaS1320145210%SunGard Cloud Applications for Treasury and Risk Management and banking and financial services industry
SaaS1009142741%Workday HCM, Financials
11ServiceNowPaaS8312551%NOW Platform, Neebula(acquired in July 2014)
SaaS765109743%ServiceNow Enterprise Service Management apps for Service Management, Business Management, ITSM, and IT Operations Management
SaaS886104818%Athenahealth EHR, Medical Billing and Patient Engagement Applications
13Alibaba*PaaS50100100%Alibaba Cloud Storage, Database
IaaS403900123%Alibaba Cloud
Salesforce’s results cover trailing four quarters through April 30, 2017.
Oracle’s results cover fiscal year ended May 30, 2017.
Workday’s results cover trailing four quarters through April 30, 2017.
Alibaba’s results cover fiscal year ended March 31, 2017.
All others cover calendar 2015 and 2016 results

Source: Apps Run The World, August 2017

In 2016, Amazon scored big in the IaaS product category as its AWS continued to trounce competition by making a broad array of Cloud services available at scale. It’s worth noting that in the first half of 2017, AWS’ IaaS business grew at a furious pace, topping $7 billion in revenues. The run-rate suggests that AWS IaaS could cross the $15 billion mark for the current year. The question is to what extent AWS’ torrid growth is being fueled by platform products like Dynamo DB for document store, Redshift for Data Warehousing and Aurora for Cloud-based Relational Database.

Already, AWS announced that customers have migrated more than 30,000 databases using the AWS Database Migration Service since it became generally available in 2016. That suggests that AWS’ successes in IaaS have helped the vendor capture more wallet share among customers that otherwise would have continued to use their existing platform products like Microsoft SQL. Now with additional products like Amazon Greengrass for messaging authentication especially for IoT data transfers, customers are likely to leverage the enlarged tech stack from AWS.

Riding high on the triple-digit growth streak of Azure, Microsoft finished right behind Amazon in 2016. What works to its advantage is the recent acquisition of LinkedIn, which added $2.3 billion in incremental revenues to its fiscal 2017, which ended June 30, 2017. If the momentum continues, Amazon and Microsoft could be duking it out in a hotly-contested race to become the first Cloud Computing vendor to reach $20 billion in revenues, which could happen as early as 2018.

Salesforce led the PaaS product category fueled by a massive Cloud developer community, now totaling four million Trailblazers building next-generation applications on and Heroku, using Einstein Platform Services to build custom AI-powered CRM apps and other customer-centric platforms.

Salesforce has also benefited from its first-mover advantage in the Cloud applications market as its CRM products for salesforce automation, service and support as well as marketing automation and eCommerce are firing on all cylinders after signing more than 150,000 customers for such products over the past decade and a half. Salesforce also continued to lead in SaaS category with 2x revenue than the second largest vendor.

Salesforce’s uninterrupted growth streak suggests that the vendor is on its way to achieve more than $10 billion in product revenues in 2017 as it consolidates its gains in the CRM market especially in key verticals like insurance and life sciences. At the same time, Salesforce is expanding into adjacent areas like healthcare patient engagement with Health Cloud and advanced analytics with help from its Einstein AI push.

As AWS, Microsoft and Salesforce are vying for dominance in the next phase of Cloud Computing market evolution, the future is fraught with uncertainty.

The PaaS, IaaS and SaaS product categories are projected to reach $159 billion in total recurring revenues by 2021 based on our latest forecast. This is a milestone that underscores the popularity of Cloud Computing, especially when it comes to the Public Cloud that optimizes the placement of artifacts, objects and data in a multi-tenancy environment that eliminates hardware upfront costs for customers, while leveraging the economy of scale needed to serve millions of transactions, instances and/or users in real-time simultaneously around the world.

The next milestone is particularly significant because Cloud Computing could surpass the size of traditional on-premise Enterprise IT implementations through the forecast period, as shown in Exhibit 3.

Exhibit 3 – Enterprise IT Product Market Split By Cloud-based Offerings(PaaS, IaaS, SaaS) and Non Cloud-Based Products, 2016 Revenues and 2017-2021 Forecast, $M

Enterprise IT Product Category2016201720182019202020212017-2021 CAGR, %
Other Enterprise IT Products211691201479189045177867168034158321-5.6
Total Enterprise IT321000320500319000318000317000317500-0.2

Source: Apps Run The World, August 2017

Forecast Assumptions:

  1. PaaS – Platform As A Service will be fueled by growth of Cloud platform products like 12c Database from Oracle and Amazon Aurora as customers migrate their workload to the Cloud. The steep growth of Mulesoft for Cloud integration, along with the renewed vigor of VMWare and Dell Boomi could breathe new life into PaaS. The same applies to the growing use of open-source tools from Cloudera, Hortonworks, MongoDB and others, all of which will drive the adoptions of AI, IoT, Machine Learning and Robotic Process Automation to new highs, thusly boosting the overall growth of PaaS through the forecast period.
  2. IaaS – Vendors are bolstering their Infrastructure As A Service offerings by tapping into more data centers, co-location and telco facilities that come online in order to cater to increased demand for real-time Cloud access. However pricing pressures as well as consolidation among REITs, data center operators as well as telcos could make it harder for anyone to sustain its operations for long. Already, Rackspace’s decision to pin its future as a managed Cloud provider by piggybacking on AWS’ installed base suggested that the IaaS market may not be able to support that many vendors. Alibaba’s meteoric rise could also prevent AWS, IBM and Microsoft from gaining a foothold in the lucrative Chinese market. What comes next is that IaaS could be controlled by a handful of super-regionals that would not cede ground to anyone until another round of brutal market shakeout plays out through the forecast period.
  3. SaaS – The Software As A Service product category remains highly fragmented as more than 3,000 vendors are vying for a slice of a market that has the potential of topping $100 billion in annual recurring revenues in the next decade. Still the entrenched presence of on-premise products in verticals like banking and financial services, healthcare, and even utility threatens to postpone Cloud migration for an extended period of time. The recent sell-off in Cloud vendor stocks – some of which are citing risk aversion as the main reason behind customer inertia even after years of testing and running Cloud applications by some of the biggest companies – suggests demand for net new Cloud adoptions may be decelerating.

In addition to the above drivers and inhibitors, there are a number of issues to contend with even for Cloud billionaires like Amazon CEO Jeff Bezos and Salesforce CEO Mark Benioff, both of whom are actual billionaires with the former challenging to unseat Bill Gates of Microsoft as the world’s richest person.

First is how and whether these Cloud billionaires are going to prevail with an assortment of products for PaaS, IaaS and SaaS, all of which target a slightly different audience. The question is if they can win in all three as Oracle Executive Chairman and CTO Larry Ellison has repeatedly pointed out that his company is the only one capable of outsmarting its foes across all three because of its dominance in database and now enterprise applications after buying NetSuite.

Second is how and whether PaaS, IaaS and SaaS will converge as Artificial Intelligence(AI), Internet of Things(IoT), and Mobility could usher in more sweeping changes to the Cloud marketplace. What’s possible is that AI, IoT, autonomous vehicles and other trends from sharing economy to augmented reality could disrupt the Cloud marketplace the same way Benioff’s revolutionizing software consumption by launching in 1999 and ultimately undermining the value of on-premise applications.

The next decade or two could fundamentally change people’s expectations of Cloud delivery. A convoy of connected autonomous vehicles parked nearby or on the go could provide continuous Cloud access. For example, in February 2017, Ford announced it would invest $1 billion in Argo AI to build self-driving cars by 2021, following similar extravagant moves from other makers from General Motors to Volkswagen.

Such pods on wheels could also deliver services from shelter to transportation and from solar-powered energy to healthcare from mobile clinics or even office space, potentially putting makers like Ford, Tesla and Toyota in the driver’s seat as next-generation mobility redefines our lives.

Then there is the specter of millions of companies and organizations entering the fray as they transform themselves digitally. Many of these entities are now positioning themselves as tech play by investing heavily in software development. According to our survey of 150,000 end-user companies in our Buyer Insight Database, for every dollar they spend on outsourced software technologies like an ERP package from Oracle and SAP, they are estimated to invest at least 40 cents on insourced apps. You can check our recent presentation on the end-user market trends including Insourced vs Outsourced options here.

ARTW CFO Webinar: Finance Pivots to the Cloud, a joint production from Apps Run The World and Middle Market Executive on Vimeo.

For such insourced development efforts, many of them have benefited from the ease and affordability of spinning up such apps with help from AWS and Azure. All major car makers like Ford are building more apps than ever on their own. The same applies to the likes of Bank of America, GE Digital or anyone that doesn’t want to be Uberized(as in vaporized by a disruptive force like Uber). If a fleet of self-driving cars can take someone from San Francisco to Los Angeles with less hassle than flying, what should airlines like American do in response? Developing more apps to improve customer experience may well be the answer.

Ultimately, customers’ increased emphasis on Cloud development, which covers everything from Private Cloud to mobile apps, could proliferate and even become game-changing sometimes at the expense of the top Cloud Computing vendors. It’s fair to predict that the Cloud Computing pie will only get bigger over the next decade. What’s not clear is if everyone is going to get a larger slice than what they have today.

Taxonomy for Cloud-Based Enterprise IT

Cloud-Based Enterprise IT Market 2021 and Beyond
Cloud-Based Enterprise IT Market 2021 and Beyond

PaaS – Platform As A Service covers a range of development tools like Java and Heroku, Integration products like Middleware for application deployment and integration, Data Management products like Databases, ETL, Data Warehousing tools, as well as System Software for change and configuration management. All of the above need to be delivered via Cloud services with hosting, virtual machine, container and private, hybrid and public Cloud subscriptions.

IaaS – Infrastructure As A Service covers a range of Cloud services that are designed for anyone needing to outsource hosting, compute, container, bare metal server for input and output workload, virtualization, storage, backup and recovery, networking, load balancing tasks and other infrastructure services to a third-party provider.

Security – Off-the-shelf security software delivered via the Cloud is not included in our Cloud Computing taxonomy as IaaS and PaaS service providers are embedding security into their subscription services, making it difficult to isolate recurring revenues for security from such bundling arrangements. Customers now come to expect security as standard Cloud Computing services, similar to what commercial landlords are bundling physical security, building upkeep and maintenance into leases for their tenants. Standalone Cloud-based Security products are being rolled into Other Enterprise IT Products.

SaaS – Software As A Service covers a range of enterprise applications delivered via the Cloud for business functions and processes such as Order to Cash, Hire to Retire as well as industry-specific capabilities like Jail Management Software, Electronic Health Records as well as other apps for 21 verticals in our taxonomy.

Here is how we define SaaS:
Cloud applications are derived from more than a dozen primary and secondary markets designed to automate specific and discrete business processes and functions generally used by a customer either within an enterprise or across multiple divisions of a vertical industry.

Primary MarketSecondary MarketsDescription
Enterprise applicationsAnalytics and BIAnalytics applications cover business intelligence functions sold as a standalone application package for decision support or embedded in an integrated solution for functions such as revenue performance or for specific verticals such as healthcare performance management.
CollaborationCollaboration applications include Cloud tools for Web conferencing, team collaboration, social business platform, event management, eSignature, and sharing of online community resources. Collaboration applications also include conventional tools for email, group calendaring, scheduling and threaded discussion.

Knowledge transfer plays a key role in the Collaboration application market especially when it comes to adding value to Electronic Performance Support Systems(EPSS), which enable companies to better prepare and train employees and users with online guides in order to help them complete specific tasks and business processes. Next-generation EPSS can fill the gaps of team and unstructured collaboration, making intranets, project management, and other knowledge management tools more accessible.

Next-gen EPSS will have the biggest impact on customer-facing systems like Salesforce Automation by making collaborative selling actionable as account intelligence, customer insights and buying preferences can be easily identified, shared and prioritized. The same applies to next-gen EPSS being adapted to deliver best-in-class customer service and support with precision, accuracy and user satisfaction.

Content ManagementContent management applications include Web content management, document management, authoring tools, digital rights management, and search and portal functions that can be integrated into a business process via the Cloud.
Customer Relationship ManagementCustomer Relationship Management includes applications for sales force automation, marketing automation, customer service and support management such as email automation. Social Media Management, Customer Experience Management, Activity and Participant Management are among some of the newly available CRM applications available via Cloud delivery.
eCommerceeCommerce applications include those designed for shopping cart automation, order management, inventory management, Web-based point of sale, multi-channel retailing, procurement, sourcing, and supplier relationship management.
Enterprise Performance ManagementEnterprise Performance Management applications are designed for a range of budgeting, forecasting and planning business processes that span multiple functional areas from finance to sales. Specific applications modules include budgeting, planning and forecasting, financial consolidation, capital expenditure planning, activity-based costing, zero-based budgeting as well as sales and revenue forecasting. EPM applications revenues represent a major contributor to the Enterprise Resource Planning market as part of our market sizing exercise.
ERP Financial ManagementERP Financial Management software covers finance-specific business processes such as accounts payable, accounts receivable, general ledger, and fixed asset accounting, as well as online functions such as invoicing, factoring, electronic payments and financial reporting. FM applications revenues represent a major contributor to the Enterprise Resource Planning market as part of our market sizing exercise.
ERP Services and Operations ManagementERP Services and Operations Management covers integrated applications suites designed to automate a range of business processes from back-office operations to financial management and from sales order capture to customer information management. Currently ERP also covers functions not being addressed by other functional markets. Examples include Environment and Health and Safety, Governance, Risk and Compliance, as well as industry-specific applicatons for 21 verticals.
Human Capital ManagementHuman capital management includes such functions as eRecruiting (applicant tracking), Onboarding (employee profile), Performance Management (assessment, goal management, succession planning), Core HR (personnel administration, benefits, compensation management, payroll), Workforce Management (absence management, activity tracking, scheduling, time and attendance), and eLearning (learning management system).
IT Service ManagementITSM applications are being used to make a growing number of employee self-service functions possible through enterprise service management for asset, incident and project management. ITSM applications are considered a derivative market with revenue contribution to functional areas such as Project and Portfolio Management and Enterprise Resource Planning.
Product LifeCycle Management and EngineeringProduct Lifecycle Management applications enable key stakeholders including designers, engineers and OEMs to gain and optimize visibility into the entire product life cycle from idea generation to collaboration and from product data management to iterative development efforts. PLM applications are considered a derivative market with revenue contribution to functional areas such as Project and Portfolio Management, Enterprise Resource Planning and Manufacturing.
Project Portfolio ManagementProject and portfolio management (PPM) applications include those that automate and optimize the initiating, planning/scheduling, allocation, monitoring, and measuring of activities and resources required to complete projects. PPM applications also cover certain aspects of IT service management especially those that involve project portfolio management within the IT domain.
ProcurementProcurement covers applications designed for purchasing material (whether direct or indirect; raw, in process, or finished; as a result of or flowing into a product supply chain-specific business process; or in support of performing a service) and services (business or professional). Other functions include contract management, electronic network, punch-out, sourcing, and supplier rating to optimize the overall supplier relationship management business processes. Procurement applications revenues represent a major contributor to the Enterprise Resource Planning market as part of our market sizing exercise.
Sales Performance ManagementSales Performance Management tracks and automates different incentive compensation programs for salespeople as well as other functions specific to inside, outbound and channel sales activities including territory and quota management, account segmentation and scoring, and deal and quote management. SPM applications revenues represent a major contributor to the Human Capital Management market as part of our market sizing exercise.
Supply Chain ManagementSupply chain management covers Inventory Optimization (Warehouse Management, Replenishment), Transportation and Logistics (Routing, Scheduling, Carrier/Fleet/Fuel Management), Planning (Advanced Planning and Scheduling, Forecasting, Supply Chain Planning through Execution), Distribution Management (Order Orchestration, Management, Global Trade Management), E-Commerce (POS, Store Inventory & Fulfillment, EDI).
Treasury and Risk ManagementTreasury and Risk Management applications covers standalone and/or integrated products that automate business processes to support corporate treasury operations (including the treasuries of financial services enterprises) with the corresponding financial institution functionality and optimize related cash management, deal management, and risk management functions.
*Cash management automation includes both discrete and interlocking treasury processes involving electronic payment authorization, bank relationship management, cash forecasting, and others.
*Deal management automation includes processes for the implementation of trading controls, the creation of new instruments and asset classes, market data interface from manual or third-party sources, and others.
*Risk management automation includes performance analysis, various metrics calculations used in fixed-income portfolio analysis, market-to-market valuations, energy trading and risk management, and compliance with regulations and standards such as European Market Infrastructure Regulation, Financial Accounting Standard, International Financial Reporting Standards, Single European Payments Area, and others.


Definition of Enterprise Applications Components In 21 Vertical Industries

Primary MarketSecondary MarketsDescription
VerticalsAerospace & DefenseAerospace & Defense (Aircraft and parts, defense contractors) – Aviation Maintenance Management, Air Traffic Management applications, Flight operations software, Quality management system, Financials, HR, Procurement
AutomotiveAutomotive (Automotive production, equipment, repair, services) – PLM, CAD, CAM, Dealer Management System, Parts Management, Financials, HR, Procurement
Banking and Financial ServicesBanking and Financial Services (Credit, lending, securities institutions) – Hedge fund administration, Core Banking, Cash, treasury, payment, risk management and supply chain finance solutions, Investment management system, Securities transaction and online trading technology, Mortgage, Loan origination and processing solutions, Teller transaction and loan processing, automated loan decisioning, analytical science analysis, workflow management, and sales and service solutions, Financials, HR, Procurement
CommunicationCommunications (Telecom services providing point-to-point contact) – Converged billing, Multi-party settlement, OSS, BSS, Financials, HR, Procurement
Construction and Real EstateConstruction and Real Estate (Contracting and building of commercial, public, and residential structures, real estate management) – Bidding, cost estimates, Time Tracking, Homebuilder Software, Quantity Takeoff Software, Property Management, Financials, HR, Procurement
Consumer Packaged GoodsConsumer & Packaged Goods (Consumer goods including non-durables, apparel, food and beverage and packaged goods) – Product lifecycle management, Supply Chain Management. eCommerce, Pricing Optimization, Financials, HR, Procurement
DistributionDistribution (Wholesale and distribution of goods to other enterprises) – Supply Chain Management, Transportation Management, Financials, HR, Procurement
EducationEducation (K-12 schools, colleges and universities, technical and vocational, distance learning) – Student Information System, Learning Management, Fund Accounting System, Higher Education Administration, Financials, HR, Procurement
GovernmentGovernment (Federal, state and local government agencies, nonprofit) – Public Safety Software, Grants and performance management, Computer Assisted Dispatch, Jail Management, Courts Management, Tax Collections, Records Management, Financials, HR, Procurement
HealthcareHealthcare (Healthcare providers, hospitals, physicians, clinics, hospices) – Electronic Health Record, Practice Management, Revenue cycle management, Financials, HR, Procurement
InsuranceInsurance (Entities that offer noncompulsory insurance of any kind) – Agency management system, Policy administration solutions, Pensions administration software, Billing and Claims software, Underwriting, Property & Casualty Management, Insurance Broker and Financial Planning Software, Financials, HR, Procurement
Leisure & HospitalityLeisure and Lodging (Gaming, amusement, recreation services, hotels, cruises, lodging facilities) – Property Management, Cash Journaling & Gratuity Automation, Revenue Optimization, Hotel distribution, CRS, Channel management, Inventory Management, Financials, HR, Procurement
Life SciencesLife Sciences (Pharmaceuticals, medical devices and life technologies) – Clinical trial management, Enterprise Risk, Compliance and Quality Management, Incentive compensation, sales performance management, Financials, HR, Procurement
ManufacturingManufacturing (Discrete, high-tech, process manufacturing) – Production Planning, Maintenance Management, Quality Management, CAD/CAM software, Manufacturing ERP, Manufacturing Execution System, Product lifecycle management, Financials, HR, Procurement
MediaMedia & Entertainment (Content distribution, broadcasting, publishing, motion pictures) – Distribution resource management for publishing, content distribution; warehouse management system, supply chain management for publishing and content distribution, Media asset management (MAM); digital media infrastructure; digital asset management (DAM); Dynamic ticket pricing for live events, Broadcast resource management; equipment asset management; broadcast engineering and operations (E&O), FInancials, HR, Procurement
Non ProfitNon Profit organizations are not-for-profit entities that direct their funding and revenues to achieve their stated mission. Applications designed for these organizations include donor and grant management, fund raising and accounting, constituent relationship management, as well as a range of back-office, association and event management, and community-building functions
Oil and GasOil and Gas, Chemicals (Fuel extraction, petroleum refining, primary derivatives from oil, chemicals and allied products) – Oil and Gas Operations Management, Reserves Management, Capital Planning, and Budgeting, Well Production Software, FInancials, HR, Procurement
Professional ServicesProfessional services (Business, engineering, IT, legal services) – Timesheet and billing, Legal Practice Management, Project Management, Project Portfolio Management, Field Service Management Software, Professional Services Automation, FInancials, HR, Procurement
RetailRetail (Enterprises involved in the sale of goods, services, general and convenience stores, restaurants) – Multi-channel retail software, Point of Sale system, Store management system, Trade Promotions Management, Fresh food software, Price Optimizaton, Health and Safety Software, Workplace Risk Management solutions, Retail Execution Management solutions, Financials, HR, Procurement
TransportationTransportation (Operation of means of moving freight and passengers) – Cargo Management, Airport Managment System, Scheduling, Intelligent Transportation, Fare Collection, Ferry reservation systems, Fleet management, Financials, HR, Procurement
UtilityUtilities (Electricity, water and gas utilities) – Customer care, billing, Smart meter infrastructure, Energy Trading Risk Management, SCADA, Financials, HR, Procurement