In 2015, the top 10 EPM software vendors accounted for nearly 70 percent of the global Enterprise Performance Management (EPM) applications market which grew 5% to approach nearly $2.2 billions in license, maintenance and subscription revenues, slightly above our previous projection.
Last year Oracle led the pack with 26% market share and $580 million in EPM product revenues, riding on a 3% jump in license, maintenance and subscription revenues. SAP was No. 2 achieving 19% share, IBM was the third at 16% and Anaplan and Tagetik were fourth and fifth place with 2% and 2%, respectively.
Through 2020, the EPM Applications market is expected to reach $2.8 billion by 2020, compared with $2.2 billion in 2015 at a compound annual growth rate of 4.8%.
|Exhibit 2: Worldwide EPM Applications Market 2015-2020 Forecast, $B|
|Year||2015||2020||2015-2020 CAGR, %|
Source: Apps Run The World, June 2016
EPM Market Definitions And Forecast Assumptions
Enterprise Performance Management (EPM) applications are designed for a range of budgeting, forecasting and planning business processes that span multiple functional areas from finance to sales.
Specific applications modules include budgeting, planning and forecasting, financial consolidation, capital expenditure planning, activity-based costing, zero-based budgeting as well as sales and revenue forecasting.
EPM applications revenues represent a major contributor to the Enterprise Resource Planning market as part of our market sizing exercise.
EPM is moving beyond the finance operations to tackle a full range of budgeting, forecasting and planning challenges with Cloud apps that aim to address Excel-based EPM shortcomings for sales, human resources and operational executives.
Top 10 EPM Software Vendors
Here are the rankings of the Top 10 EPM software vendors and their market shares in 2015.
|Rank||Vendor||2014 EPM Software Revenues, $M||2015 EPM Software Revenues, $M||YoY Growth||2015 EPM Market Share, %||Recent Developments|
|1||Oracle||Subscribe||Subscribe||3%||26%||Oracle’s ERP, EPM, & SCM Cloud business has over 2,800 customers. Oracle has trumpeted its EPM Cloud Service a key differentiator over other ERP vendors because of easy on-ramp, lower IT resource requirements and accelerated time to value.|
|2||SAP||Subscribe||Subscribe||23%||19%||In May 2016, SAP reaffirmed its chief value proposition as an all-encompassing platform by putting its BI, predictive analytics and EPM products under the familiar BusinessObjects brand.|
|3||IBM||Subscribe||Subscribe||-4%||16%||IBM is aligning its EPM offerings from Cognos with its overall vision on cognitive computing led by Watson Analytics.|
|4||Anaplan||Subscribe||Subscribe||89%||2%||Ramped up predictive analytics capabilities for its EPM offerings as installed base topped 80,000 users.|
|5||Tagetik||Subscribe||Subscribe||29%||2%||Added 147 customers in 2015 to result in a total of over 850 as Tagetik opened new offices across Europe.|
|6||Host Analytics, Inc.||Subscribe||Subscribe||32%||1%||Strong push into the Hyperion replacement market with its Cloud EPM apps.|
|7||Adaptive Insights||Subscribe||Subscribe||44%||1%||Customer list grow beyond 3,000 for its Cloud-based EPM apps.|
|8||Tidemark||Subscribe||Subscribe||33%||1%||Tidemark advanced in 2015 with the signing of bigger acounts including one Fortune 50 company for its Cloud EPM apps.|
|9||Workiva||Subscribe||Subscribe||27%||1%||Workiva projects ~25% growth in revenue in 2016. Workiva had 2,557 customers as of March 31, 2016, a net increase of 267 customers from March 31, 2015. Its customers include 65% of the Fortune 100 and more than 65% of Fortune 500 companies.|
|10||Infor||Subscribe||Subscribe||0%||1%||Infor is positioning its EPM products as d/EPM for enhanced decision support that comes with an attractive user interface and tight integration into its ERP apps as well as a new generation of Cloud apps designed for vertical industries like apparel.|
Source: Apps Run The World, June 2016
Exhibit 4 shows the enterprise applications market by functional area. The highest growth functional markets revolve around smaller segments like eCommerce, Enterprise Performance Management (EPM), Sales Performance Management (SPM) and Treasury and Risk (TRM), where first movers remain less established than those that for decades have been entrenched in functional areas like ERP, CRM and PLM.
Exhibit 4: Worldwide Enterprise Applications Market Forecast 2015-2020, By Functional Market, $M
EPM Win/Loss Analysis As Part Of Enterprise Applications Buyer Insight Customer Database
On the buyer side, customers are investing in EPM applications based on new features and capabilities that are expected to replace their existing legacy systems. In many cases, competitive upgrades and replacements that could have a profound impact on future market-share changes will become more widespread.
Since 2010, our global team of researchers have been studying the patterns of the latest EPM software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.
Updated continuously, our database features extensive win/loss analysis. Each year our research team identifies tens of thousands of these EPM customer wins and losses from public and proprietary sources.
The research results are being incorporated into regular updates in our Enterprise Applications Buyer Insight Customer Database. You can access the Quarterly Win/Loss Analysis Scoreboard and our Enterprise Applications Buyer Insight Customer Database by becoming a subscriber.
|Vendor||Customer Win||Industry||No. of employees||Revenue, $M||Old Product||New Product||Wins in|
|Adaptive Insights||Applied Micro||Semiconductors||600||170||Microsoft Excel||Adaptive Insights CPM||3Q15|
|Adaptive Insights||BDO Canada||Accounting||64300||6370||Microsoft Excel||Adaptive Insights CPM||3Q15|
|Adaptive Insights||Gentiva||Hospital & Health Care||15000||2000||Oracle PeopleSoft EPM||Adaptive Insights CPM||3Q15|
|Adaptive Insights||Planned Parenthood Federation of America||Hospital & Health Care||4200||1300||Legacy System||Adaptive Insights CPM||2Q16|
|Adaptive Insights||The Leukemia & Lymphoma Society||Nonprofit Organization Management||2200||400||Legacy System||Adaptive Insights CPM||2Q16|
|Anaplan||Aviva||Financial Services||30000||21000||Oracle Hyperion EPM||Anaplan CPM||2Q13|
|Anaplan||Britvic||Consumer Goods||3000||1350||Legacy System||Anaplan CPM||2Q14|
|Anaplan||Kimberly Clark||Consumer Goods||43000||18400||Oracle Hyperion Financial Management||Anaplan CPM||1Q14|
|Anaplan||Motorola||Consumer Electronics||13000||5660||Oracle Hyperion EPM||Anaplan CPM||1Q15|
|Anaplan||Tableau||Computer Software||3500||660||Legacy System||Anaplan CPM||3Q15|
|Host Analytics, Inc.||23andMe, Inc||Biotechnology||350||85||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Bloomin’ Brands, Inc.||Restaurants||100000||4340||Oracle Hyperion EPM||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Demandbase, Inc||Marketing and Advertising||240||50||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Haggar||Apparel & Fashion||1100||220||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Hilcorp Energy Company||Oil & Energy||1350||500||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||McKinley Irvin||Law Practice||180||25||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Medrobotics||Medical Devices||120||15||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Mesa Air Group, Inc||Airlines and Aviation||2800||1400||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Percolate||Computer Software||293||20||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Quicken||Financial Services||13000||2700||Legacy System||Host Analytics Cloud EPM Suite||1Q16|
|Host Analytics, Inc.||Relypsa, Inc||Biotechnology||400||90||Oracle Hyperion EPM||Host Analytics Cloud EPM Suite||1Q16|
|IBM||Anheuser-Busch InBev||Consumer Products||150000||43600||Legacy System||IBM Emptoris||2Q15|
|Infor||Ferrari||Automotive||3500||3270||Legacy System||Infor LN, Infor ION, Infor Warehouse Mobility, Infor Sales & Operations Planning||1Q16|
|Infor||Kempinski||Hospitality||24000||1700||Legacy System||Infor d/EPM||1Q16|
|Infor||Koninklijke Kentalis||Hospital & Health Care||4000||1100||Legacy System||Infor EAM||2Q16|
|Infor||New York MTA||Transportation, Trucking and Railroad||45000||21451||Oracle PeopleSoft EPM||Infor d/EPM||2Q16|
|Infor||Valmet||Machinery||12300||3300||Oracle Hyperion Financial Management||Infor LN, Infor ION, Infor Ming.le, Infor d/EPM, Infor Warehouse Mobility, Infor Field Service||2Q16|
|Oracle||Bukhatir Group||Construction||5000||820||Oracle Planning and Budgeting Cloud Service||Oracle EPM Cloud||1Q16|
|Oracle||Canon Europa N.V.||Discrete Manufacturing||17000||1800||Legacy System||Oracle Demantra||1Q16|
|Oracle||Faculdade Sumaré||Education Management||650||135||Oracle Hyperion EPM||Oracle EPM Cloud||1Q16|
|Oracle||Kraft Heinz||Food & Beverages||42000||22430||Microsoft Excel||Oracle EPM Cloud||1Q16|
|Oracle||SunEdison||Renewables & Environment||7300||2500||Oracle Hyperion EPM||Oracle EPM Cloud||3Q15|
|Oracle||Western Alliance Bancorp||Banking||1450||570||Microsoft Excel||Oracle EPM Cloud||1Q16|
|SAP||Concho Resources||Oil & Energy||2100||1803||Legacy System||SAP Business Planning and Consolidation||4Q13|
|SAP||Lexmark International||Information Technology and Services||14000||3510||Legacy System||SAP Business Planning and Consolidation||1Q16|
|SAP||New York Life Insurance Company||Insurance||13000||28000||SAP ERP ECC 4.6||SAP EPM, SAP Simple Finance On HANA||4Q15|
|SAP||People Electric Appliance Group||Electrical/Electronic Manufacturing||Legacy System||SAP Enterprise Support services||1Q16|
|SAP||Princes Foods||Consumer Products||8000||2390||Legacy System||SAP BPC||1Q16|
|SAP||SABMiller Europe||Food & Beverages||69000||22130||Legacy System||SAP Business Planning and Consolidation||2Q15|
|Tagetik||Carbonite||Computer Software||611||152||Tableau||Tagetik Cloud||2Q15|
|Tagetik||China Life Insurance||Insurance||98823||18000||Oracle Hyperion EPM||Tagetik EPM||4Q15|
|Tagetik||Damiani||Luxury Goods & Jewelry||620||155||Legacy System||Tagetik Cloud||1Q16|
|Tagetik||Dolce & Gabbana||Luxury Goods & Jewelry||3300||1070||Oracle Hyperion EPM||Tagetik Cloud||2Q15|
|Tagetik||Liu Jo||Apparel & Fashion||520||130||Legacy System||Tagetik Cloud||2Q15|
|Tagetik||National General Insurance Company||Insurance||3200||2340||Microsoft Excel||Tagetik Cloud||1Q16|
|Tagetik||Nature’s Way||Food Production||400||50||Oracle Hyperion EPM||Tagetik EPM||4Q15|
|Tagetik||PosteVita||Insurance||350||65||SAP BPC||Tagetik Cloud||2Q15|
|Tagetik||Repsol||Oil & Energy||24000||50000||SAP BPC||Tagetik EPM||4Q15|
|Tagetik||Severn Trent||Utilities||5500||1800||Oracle Hyperion EPM||Tagetik Cloud||2Q15|
|Tagetik||TeamViewer||Computer Software||300||55||Legacy System||Tagetik Cloud||2Q15|
|Tagetik||The Rockefeller Foundation||Philanthropy||250||35||Oracle Hyperion EPM||Tagetik Cloud||2Q15|
|Tagetik||Tom Ford International||Apparel & Fashion||600||130||Legacy System||Tagetik Cloud||1Q16|
|Tagetik||Valeant Canada||Pharmaceuticals||17500||10400||Oracle Hyperion Financial Management||Tagetik Cloud||1Q16|
|Talentia Software||Groupe SOMDIAA||Food Production||15000||4000||Legacy System||Talentia’s CPM||1Q15|
|Talentia Software||Scott Bader||Chemicals||600||150||Legacy System||Talentia’s CPM||1Q15|
|Talentia Software||Serfim||Environmental Services||4000||1200||Legacy System||Talentia’s CPM||1Q15|
|Talentia Software||The Welcoop Group||Medical Practice||1870||900||Legacy System||Talentia’s CPM||1Q15|
|Tidemark||Air France BlueLink||Consumer Services||1100||300||Legacy System||Tidemark EPM||1Q16|
|Tidemark||Dominion Enterprises||Marketing and Advertising||3000||1200||Legacy System||Tidemark EPM||4Q15|
|Tidemark||G6 Hospitality||Hospitality||10000||1200||Legacy System||Tidemark EPM||4Q15|
|Tidemark||Stanford University||Higher Education||11500||4100||Legacy System||Tidemark EPM||4Q15|
|Tidemark||Veolia Environnement||Environmental Services||179000||24960||Legacy System||Tidemark EPM||2Q15|
|Workiva||American Enterprise Group||Insurance||450||100||Legacy System||Workiva SOX Compliance Solution||4Q15|
|Workiva||Aon Corporation||Financial Services||72000||11610||IBM Cognos TM1 for Budgeting, Forecasting and Management Reporting||Wdesk||2Q16|
|Workiva||Bel Fuse||Electrical/Electronic Manufacturing||7970||545||Legacy System||Wdesk||2Q16|
|Workiva||Casey’s General Stores Inc.||Food & Beverages||16000||7100||Legacy System||Workiva SOX Compliance Solution||4Q15|
|Workiva||Cloudera||Computer Software||2500||850||Legacy System||Wdesk||2Q16|
|Workiva||Donegal Group||Insurance||900||650||Legacy System||Wdesk||2Q16|
|Workiva||Hawaiian Electric||Capital Markets||3900||2520||Legacy System||Wdesk||2Q16|
|Workiva||JLL Income Property Trust,||Commercial Real Estate||60000||6000||Legacy System||Wdesk||4Q15|
|Workiva||New York Life Insurance Company||Insurance||13000||28000||Bwise, SAP BPC||Wdesk||1Q16|
|Workiva||Noodles & Company||Restaurants||7000||300||Legacy System||Workiva SOX Compliance Solution||4Q15|
|Workiva||Pioneer Energy Services Corp.||Oil & Energy||1300||541||Legacy System||Wdesk||4Q15|
|Workiva||Republic Airways Holdings Inc.||Airlines/Aviation||6000||1350||Legacy System||Wdesk||4Q15|
|Workiva||Upland Software||Technology||342||70||Legacy System||Wdesk||4Q15|
|Workiva||Western Alliance Bancorporation||Banking||1464||1600||Legacy System||Workiva SOX Compliance Solution||4Q15|
Source: Apps Run The World
An expanded version of this report covers the top 40+ EPM Software vendors, offering in-depth analysis of the market dynamics, vendors’ Strengths, Customers, Opportunities, Risks and Ecosystems as well as their ability to gain Shares (SCORES) within their respective space.
We also offer win-loss analysis of the quarterly EPM wins of these top 10 EPM vendors and whether incumbents and upstarts pose any real threat to their standing amid shifting market requirements and user preferences.
More Enterprise Applications Research Findings
Based on the latest annual survey of 3,000+ enterprise software vendors, Apps Run The World is releasing a number of dedicated reports, which profile the world’s 500 largest Enterprise Applications Vendors (Apps Top 500) and the world’s 500 largest Cloud Applications Vendors (Cloud Top 500) ranked by their 2014-2015 product revenues.
Their 2015 results are being broken down, sorted and ranked across 16 functional areas(from Analytics to Treasury and Risk Management) and by 21 vertical industries(from Aerospace to Utility), as shown in our Taxonomy. Further breakdowns by subvertical, country, company size, etc. are available as custom data cuts per special request.
Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market.
We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.
Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than one million records on the enterprise software landscape of over 100,000 organizations around the world.
The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.