Top 10 Content Management Software Vendors and Market Forecast 2015-2020

Worldwide Content Management Applications Market to reach $14.4 billion by 2020, compared with $14.7 billion in 2015 at a compound annual growth rate of -0.4%

2344

In 2015, the top 10 Content Management software vendors accounted for nearly 53% of the global Content Management applications market which grew 3% to approach nearly $14.7 billion in license, maintenance and subscription revenues.

Last year Microsoft led the pack with 47% market share and $6.9 billion in Content Management product revenues, even though its Content Management revenues dropped 5%. Adobe Systems was No. 2 achieving 23% share, Open Text Corporation was the third at 8% and Lexmark and IBM were fourth and fifth place with 3% and 3%, respectively.

Top 10 Content Management Software Vendors & 2015 Content Management Applications Market Shares
Top 10 Content Management Software Vendors & 2015 Content Management Applications Market Shares

Through our forecast period, the Content Management applications market is expected to reach $14.4 billion by 2020, compared with $14.7 billion in 2015 at a compound annual growth rate of -0.4%.

Exhibit 2: Worldwide Content Management Applications Market 2015-2020 Forecast, $M
Year 2015 2020 2015-2020 CAGR, %
Total 14722 14394 -0.4%

Source: Apps Run The World, June 2016

Content Management Market Definitions And Forecast Assumptions

Content management applications include Web content management, document management, authoring tools, digital rights management, and search and portal functions that can be integrated into a business process via the Cloud.

Microsoft is banking on Office 365 as its second act in controlling the office apps environment, while Adobe is doing the same with its own Cloud subscription offerings. Such moves render the old world of content management almost obsolete.

Top 10 Content Management Software Vendors

Here are the rankings of the top 10 Content Management software vendors in 2015 and their market shares in 2015.

Rank Vendor 2014 Content Management Apps Revenues, $M 2015 Content Management Apps Revenues, $M YoY Growth 2015 Content Management Market Share, % Recent Developments
1 Microsoft Subscribe Subscribe -5% 47% The June 2016 purchase of LinkedIn is expected to shore up Office 365 as the de facto content management Cloud service for LI’s 433 million members.
2 Adobe Systems Subscribe Subscribe 16% 23% In July 2016, Adobe proposed the Cloud Signature Consortium for building a new open standard for cloud-based digital signatures across mobile and web – so anyone can digitally sign documents from anywhere.
3 Open Text Corporation Subscribe Subscribe 7% 8% Acquired Daegis for information archiving, information governance tools in 2015.
4 Lexmark Subscribe Subscribe 4% 3% Acquired Kofax to expand in document management in 2015.
5 IBM Subscribe Subscribe -4% 3% IBM acquired Cloud based video content management service provider Clearleap in 2015, augmenting its content management and search apps that it picked up from FileNet and Vivisimo earlier.
6 Hyland Subscribe Subscribe 17% 2% Plans to add hundreds of employees in 2016 to its current workforce of more than 2,100. Launched its enterprise file sync and share product, ShareBase in March 2016. Released OnBase 16, the newest version of their enterprise information platform, in May 2016
7 Oracle Subscribe Subscribe 3% 2% WebCenter is becoming Oracle SItes Cloud Services as part of the vendor’s growing portfolio of PaaS and SaaS offerings.
8 EMC Subscribe Subscribe -6% 2% Pending acquisition by Dell could reshape its apps strategy.
9 Google Subscribe Subscribe 20% 1% In July 2016, Google acquired Anvato, the developer of a video software platform for automating the encoding, editing, publishing and secure distribution of video content across a variety of platforms.
10 SDL Subscribe Subscribe -5% 1% In 2016, SDL made a pivotal decision to focus on its core best-of-breed offerings; namely, language services and technology, web content management and technical content management
Subtotal Subscribe Subscribe 2% 92%
Other Subscribe Subscribe -2% 8%
Total Subscribe Subscribe 2% 100%

Source: Apps Run The World, June 2016

Exhibit 4 shows the enterprise applications market by functional area. The highest growth functional markets revolve around smaller segments like eCommerce, Enterprise Performance Management, Sales Performance Management and Treasury and Risk, where first movers remain less established than those that for decades have been entrenched in functional areas like ERP, CRM and PLM.

Exhibit 4: Worldwide Enterprise Applications Market Forecast 2015-2020, By Functional Market, $M

Exhibit 4 Worldwide Enterprise Applications Market Forecast 2015-2020, By Functional Market, $M
Exhibit 4 Worldwide Enterprise Applications Market Forecast 2015-2020, By Functional Market, $M

Content Management Win/Loss Analysis As Part Of Enterprise Applications Buyer Insight Customer Database

On the buyer side, customers are investing in Content Management applications based on new features and capabilities that are expected to replace their existing legacy systems. In many cases, competitive upgrades and replacements that could have a profound impact on future market-share changes will become more widespread.

Since 2010, our global team of researchers have been studying the patterns of the latest Content Management software purchases by customers around the world, aggregating massive amounts of data points that form the basis of our forecast assumptions and perhaps the rise and fall of certain vendors and their products on a quarterly basis.

Updated continuously, our database features extensive win/loss analysis. Each year our research team identifies tens of thousands of these customer Content Management wins and losses from public and proprietary sources.

The research results are being incorporated into regular updates in our Enterprise Applications Buyer Insight Customer Database. You can access the Quarterly Win/Loss Analysis Scoreboard and our Enterprise Applications Buyer Insight Customer Database by becoming a subscriber.

DON’T MISS OUR CUSTOMER DATABASE

Vendor Customer Win Industry No. of employees Revenue, $M Old Product New Product Wins in
Adobe Systems KfW Bankengruppe Banking 6000 80000 Legacy System Adobe Experience Manager 3Q15
Adobe Systems University of Georgia College of Agricultural and Environmental Sciences Education 3000 1000 Legacy System Adobe Experience Manager 2Q16
Adobe Systems Time Warner Inc. Entertainment 24800 28300 Legacy System Adobe Experience Manager 2Q15
Adobe Systems Metra Transportation 1000 500 Legacy System Adobe Experience Manager 1Q15
Adobe Systems Change Healthcare Information Technology and Services 4000 2000 Legacy System Adobe Experience Manager 2Q15
Adobe Systems Roche Diagnostics Biotechnology 91700 48420 Legacy System Adobe Experience Manager 3Q15
EMC Heathrow Airport Airlines 76500 30000 Documentum WebTop Documentum D2 1Q16
EMC Gladerma Pharmaceuticals 5000 2000 Legacy System Documentum D2 1Q16
EMC BNL Banco Nazionale del Lavora Financial Services 20000 5000 Legacy System Documentum D2 1Q16
EMC Generali Hellas Financial Services 80000 70000 Legacy System Documentum D2 4Q15
EMC Eaton Vance Investment Management 1473 1350 Legacy System Documentum D2 4Q15
Google Smoky Trout Farm Limited Fishery 10 5 Legacy System Google Apps for Work 3Q16
Google Magazine Luiza Retail 17000 2250 Legacy System Google Apps for Work 4Q15
Google Grupo Alfa (Colombia) Chemicals 68000 18000 Legacy System Google Apps for Work 4Q15
Google Grow Marketing Marketing and Advertising 60 8 Legacy System Google Apps for Work 3Q15
Google AllSaints Apparel & Fashion 3200 330 Legacy System Google Apps for Work 2Q16
Hyland University Hospital Southampton NHS Foundation Trust (UHS) Hospital & Health Care 9000 3876 Legacy System OnBase Cloud 4Q15
Hyland StateTrust Group Financial Services 200 50 Legacy System OnBase by Hyland 4Q15
Hyland Royal & Sun Alliance Canada Insurance 4000 1000 Legacy System OnBase by Hyland 4Q15
Hyland Farmer’s Mutual Group (FMG) Insurance 517 129 Legacy System OnBase by Hyland 2Q15
Hyland Wrightington, Wigan and Leigh NHS Foundation Trust Hospital & Health Care 4658 1200 Legacy System OnBase by Hyland 1Q15
IBM All England Lawn Tennis Club Sports 200 30 Legacy System IBM Web Content Manager 4Q15
IBM Tinker Federal Credit Union Financial Services 650 1000 Legacy System IBM Web Content Manager, WebSphere Portal 1Q16
IBM Meander Medical Center Hospital & Health Care 2237 350 Legacy System IBM Digital Experience Software, IBM Connections, WebSphere Portal Server, IBM Web Content Manager, IBM Forms Experience Builder 3Q15
IBM Saxion University of Applied Sciences Education Management 2200 800 Legacy System IBM Digital Experience Manager, IBM Forms Experience Builder, IBM Web Content Manager, WebSphere Portal 2Q15
IBM Waterfront Toronto Real Estate 65 20 Legacy System IBM Connections, IBM Web Content Manager, WebSphere Portal 1Q15
Lexmark Centra Health Hospital & Health Care 6000 2500 Legacy System Perceptive Content 4Q15
Lexmark College of DuPage Higher Education 2000 500 Legacy System Lexmark Intelligent capture 4Q15
Lexmark Vidant Health Healthcare 12000 1581 Legacy System Perceptive Content, Lexmark Healthcare document management 3Q15
Lexmark Asante Health Hospital & Health Care 4900 739 Legacy System Perceptive Content 2Q15
Microsoft Coles Retail 100000 31000 Legacy System Microsoft Office 365, Yammer, Microsoft SharePoint Online 2Q15
Microsoft Expro Oil & Energy 4500 1400 Legacy SharePoint environments Microsoft SharePoint 2013, Microsoft Office 365 4Q15
Microsoft PulteGroup Construction 4542 6280 Legacy System SharePoint Online, Microsoft Office 365 Video 1Q16
Microsoft Facebook Internet 13598 19770 Legacy System Microsoft Office 365 3Q16
Microsoft Virtusa Computer Software 9800 600 Microsoft SharePoint 2010 Microsoft Office 365, Microsoft SharePoint Online 1Q15
Open Text Corporation New Zealand Transport Agency Government Administration 1450 2800 Legacy System OpenText Enterprise Content Management-as-a-Service (ECMaaS) in the Cloud 3Q16
Open Text Corporation Distell Group Limited Beverages 5500 1228 Legacy System OpenText Content Suite Platform 2Q15
Open Text Corporation British Standards Institution (BSI) Standards Development 3500 331 Legacy System OpenText Content Suite Platform 2Q16
Open Text Corporation FMC Technologies Oil and gas equipment and services 15500 5330 Legacy System OpenText Content Intelligence 2Q16
Open Text Corporation BNSF Railway Transportation 44000 21400 Legacy System OpenText Content Suite Platform, OpenText Records Management, OpenText WebReports 2Q16
Oracle Helsana Group Insurance 3214 6070 Legacy System Oracle WebCenter Sites 3Q15
Oracle Eaton Corporation plc Industrial Manufacturing 96000 20900 Legacy System Oracle WebCenter Sites 1Q16
Oracle Department of Conservation, New Zealand Public Sector 2000 800 Legacy System Oracle WebCenter Sites 4Q15
Oracle Tian An Life Insurance Co., Ltd. Financial Services 1000 500 Legacy System Oracle WebCenter Sites 4Q15
Oracle Standard Forwarding Transportation 200 50 Legacy System Oracle WebCenter Sites 1Q15
SDL Waters Corporation Research 6500 2040 Legacy System SDL Knowledge Center 1Q15
SDL ADAMA Farming 4500 3076 Legacy System SDL Web solution 3Q15
SDL Clarion Electrical Manufacturing 10037 1918 Legacy System SDL’s Web and Language Solutions 1Q16
SDL Akamai Internet 6100 2200 Legacy System SDL Web and SDL WorldServer 2Q16
SDL Cupid Media Internet 50 10 Legacy System SDL Machine Translation 3Q16

Source: Apps Run The World, August 2016

Further Readings

An expanded version of this report covers the top 40+ Content Management Software vendors, offering in-depth analysis of the market dynamics, vendors’ Strengths, Customers, Opportunities, Risks and Ecosystems as well as their ability to gain Shares(SCORES) within their respective space. We also offer win-loss analysis of the quarterly wins of these top vendors and whether incumbents and upstarts pose any real threat to their standing amid shifting market requirements and user preferences.

More Enterprise Applications Research Findings

Based on the latest annual survey of 3,000+ enterprise software vendors, Apps Run The World is releasing a number of dedicated reports, which profile the world’s 500 largest Enterprise Applications Vendors(Apps Top 500) and the world’s 500 largest Cloud Applications Vendors(Cloud Top 500) ranked by their 2014-2015 product revenues. Their 2015 results are being broken down, sorted and ranked across 16 functional areas(from Analytics to Treasury and Risk Management) and by 21 vertical industries(from Aerospace to Utility), as shown in our Taxonomy. Further breakdowns by subvertical, country, company size, etc. are available as custom data cuts per special request.

Research Methodology

Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than one million records on the enterprise software landscape of over 100,000 organizations around the world. The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.

NO COMMENTS

LEAVE A REPLY