Listing Management Adoption Among the Global Top 100
Listing Management Adoption Among the Global Top 100

This report delves into the adoption of Listing Management platforms by the Global Top 100 companies, both privately-held and publicly-traded, as ranked by size, including employee count and revenue metrics, such as those found in the Fortune 1000 and Global 2000 listings. We explore how these leading enterprises are leveraging Listing Management to pursue strategic goals and drive lasting benefits across various business functions.

The adoption of Listing Management within these top companies reveals significant investments in CRM technology, highlighting a broad and diverse approach. These organizations frequently partner with multiple vendors, integrating complementary CRM solutions to achieve their business objectives. This multi-vendor approach allows them to tailor CRM deployments that drive competitive advantages, operational efficiencies, and overall sustainability.

Our latest findings detail the software purchases related to Listing Management platforms among these top 100 enterprises, their technology investments span a range of CRM tools and solutions, underscoring the complexity of CRM adoption at this level.

Listing Management Vendors Among the Global Top 100

TechTarget currently holds a 27% market share in the Listing Management space, making it the leading provider among the Global Top 100, followed by Neustar, Foursquare, Fatica Consulting, and SinglePlatform.

VendorsListing Management AppsMarket Share
TechTargetTechTarget Platform27%
NeustarNeustar Localeze9%
FoursquareFoursquare Pilgrim SDK9%
Fatica ConsultingMetaLocator6%
SinglePlatformSinglePlatform5%
ReputationReputation.com Business Listings4%
Data AxleData Axle Local Listings4%
BirdeyeBirdeye Listings Management4%
LoqateLoqate4%
SpokeoSpokeo3%
StoreRocketStoreRocket3%
YextYext Listings3%
Experience.comExperience.com Listings Management2%
DemandbaseDemandbase InsideView2%
AcxiomAcxiom Data Guru2%
NUVINUVI Locate2%
SemrushSemrush Listing Management2%
ForstaRio SEO Local Listings2%
MozMoz Local1%
Vendasta TechnologiesVendasta Listing1%
ListTracListTrac1%
uberallUberall Listings1%
ZAG InteractiveZAG Locations Management1%
SO ConnectSO Connect Listings1%
MilestoneMilestone Local1%
QiigoQiigo Local Listings1%
ReviewTrackersReviewTrackers Local Listing1%
Grand Total100%

The insights derived from our research will empower marketers, product managers, and IT professionals to better understand the adoption trends shaping the future of Listing Management. These trends can potentially lead to significant shifts within the competitive landscape, impacting strategies and market positioning for years to come.

By monitoring these top enterprises and their technology choices, we equip our clients with the knowledge needed to anticipate changes and stay ahead in the rapidly transforming world of enterprise software and CRM innovation.

Custom data cuts related to the Listing Management Market are available:

  • Top Listing Management Vendors, Market Size and Market Forecast 2023-2027
  • Listing Management Market By Vertical Market (21 Industry)
  • Listing Management Market By Country (USA + 45 countries)
  • Listing Management Market By Region (Americas, EMEA, APAC)
  • Listing Management Market By Customer Size (revenue, employee count, asset)
  • Listing Management Market By Channel (Direct vs Indirect)
  • Listing Management Market By Vendor or Product
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Global Top 100 adopting Listing Management Platforms

The influence of these top 100 organizations on the broader CRM market is profound, despite their representation of only a small segment of the digital transformations we track annually. These companies often serve as early adopters and trendsetters, shaping the future of CRM and driving innovations that impact the industry at large.

Our Buyer Insight Technographics Database provides a closer look at these major organizations, capturing the size and intricacy of their IT stacks, along with the frequency of their technology investments. This unique database reveals patterns in CRM adoption and highlights emerging trends, which are crucial for understanding the evolving landscape of Listing Management.

Our research team continuously tracks the adoption of various Listing Management platforms, drawing on both publicly available information, such as press releases and case studies, and proprietary data sources. Each quarter, we update our records to reflect new CRM implementations, providing clients with current and relevant insights into market shifts.

Here are the Global Top 100 companies and their adoption of Listing Management platforms

CustomerIndustryEmployeesRevenueCountryVendorListing Management Platforms AppsWhen
Marriott InternationalLeisure and Hospitality411000$23.7BUnited StatesNeustarNeustar Localeze2019
Marriott InternationalLeisure and Hospitality411000$23.7BUnited StatesData AxleData Axle Local Listings2013
Marriott InternationalLeisure and Hospitality411000$23.7BUnited StatesSinglePlatformSinglePlatform2016
StarbucksRetail381000$36.0BUnited StatesAcxiomAcxiom Data Guru2018
Costco WholesaleRetail316000$242.3BUnited StatesNUVINUVI Locate2019
City of New YorkGovernment281917$107.1BUnited StatesFoursquareFoursquare Pilgrim SDK2019
Cognizant IndiaProfessional Services254000$1.3BIndiaTechTargetTechTarget Platform2022
Royal Mail UKTransportation164313$15.8BUnited KingdomLoqateLoqate2021
CENTURY 21 Realty AssociatesConstruction and Real Estate147000$35.0BUnited StatesListTracListTrac2021
BarclaysBanking and Financial Services92400$32.0BUnited KingdomSpokeoSpokeo2018
LTIMindtreeProfessional Services83532$4.2BIndiaTechTargetTechTarget Platform2022
Texas RoadhouseLeisure and Hospitality82000$4.0BUnited StatesNeustarNeustar Localeze2020
CumminsManufacturing75500$34.1BUnited StatesFatica ConsultingMetaLocator2019
Southwest AirlinesTransportation74081$26.1BUnited StatesAcxiomAcxiom Data Guru2018
Dollar TreeRetail65025$28.3BUnited StatesNeustarNeustar Localeze2020
SubscribeHealthcare53000$13.2BUnited StatesReputationReputation.com Business Listings2016
SubscribeProfessional Services49500$19.7BUnited StatesReputationReputation.com Business Listings2021
SubscribeLife Sciences42208$10.6BUnited StatesFoursquareFoursquare Pilgrim SDK2021
SubscribeRetail38559$9.3BUnited StatesFoursquareFoursquare Pilgrim SDK2021
SubscribeHealthcare38000$6.0BUnited StatesReputationReputation.com Business Listings2012
SubscribeProfessional Services35000$8.5BUnited StatesLoqateLoqate2020
SubscribeNon Profit31500$1.5BUnited StatesYextYext Listings2019
SubscribeBanking and Financial Services29000$5.0BSouth AfricaFatica ConsultingMetaLocator2020
SubscribeAutomotive27000$9.4BUnited StatesNUVINUVI Locate2020
SubscribeHealthcare23143$5.1BUnited StatesReviewTrackersReviewTrackers Local Listing2017
SubscribeManufacturing20000$3.8BUnited StatesNeustarNeustar Localeze2019
SubscribeRetail19500$4.2BUnited StatesNeustarNeustar Localeze2019
SubscribeBanking and Financial Services17333$10.4BUnited StatesYextYext Listings2019
SubscribeTransportation14500$1.1BFranceuberallUberall Listings2020
SubscribeHealthcare10691$530MUnited KingdomSemrushSemrush Listing Management2020
SubscribeBanking and Financial Services10000$3.0BUnited StatesExperience.comExperience.com Listings Management2018
SubscribeHealthcare10000$3.0BUnited StatesQiigoQiigo Local Listings2017
SubscribeRetail10000$1.1BUnited KingdomYextYext Listings2022
SubscribeMedia9588$3.6BUnited StatesFoursquareFoursquare Pilgrim SDK2018
SubscribeLeisure and Hospitality9000$1.5BUnited StatesReputationReputation.com Business Listings2018
SubscribeMedia8000$1.2BUnited StatesSpokeoSpokeo2018
SubscribeProfessional Services7420$4.5BUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services7308$1.7BUnited StatesTechTargetTechTarget Platform2021
SubscribeProfessional Services7100$6.1BUnited StatesForstaRio SEO Local Listings2019
SubscribeRetail7000$1.5BUnited StatesBirdeyeBirdeye Listings Management2016
SubscribeRetail7000$612MNetherlandsSO ConnectSO Connect Listings2020
SubscribeRetail6949$2.1BUnited StatesNeustarNeustar Localeze2018
SubscribeRetail6949$2.1BUnited StatesFoursquareFoursquare Pilgrim SDK2017
SubscribeProfessional Services6700$2.5BUnited StatesTechTargetTechTarget Platform2020
SubscribeDistribution6500$4.3BUnited KingdomLoqateLoqate2019
SubscribeProfessional Services6152$2.5BUnited StatesNeustarNeustar Localeze2016
SubscribeProfessional Services6000$2.1BUnited StatesTechTargetTechTarget Platform2020
SubscribeManufacturing5661$3.1BUnited KingdomFatica ConsultingMetaLocator2019
SubscribeRetail5500$1.8BUnited StatesFoursquareFoursquare Pilgrim SDK2019
SubscribeProfessional Services5037$1.7BUnited StatesTechTargetTechTarget Platform2020
SubscribeRetail5000$1.5BUnited StatesData AxleData Axle Local Listings2017
SubscribeProfessional Services5000$4.1BUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services4975$1.1BUnited StatesTechTargetTechTarget Platform2020
SubscribeBanking and Financial Services4800$1.0BUnited StatesExperience.comExperience.com Listings Management2018
SubscribeRetail4500$980MUnited StatesLoqateLoqate2019
SubscribeProfessional Services4300$1.5BUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services4035$1.3BUnited StatesTechTargetTechTarget Platform2020
SubscribeBanking and Financial Services4018$1.4BUnited StatesFatica ConsultingMetaLocator2020
SubscribeManufacturing4000$800MUnited StatesDemandbaseDemandbase InsideView2017
SubscribeRetail4000$1.2BUnited StatesForstaRio SEO Local Listings2019
SubscribeMedia3800$820MUnited StatesSpokeoSpokeo2018
SubscribeProfessional Services3697$800MNetherlandsNeustarNeustar Localeze2012
SubscribeHealthcare3500$700MUnited StatesBirdeyeBirdeye Listings Management2021
SubscribeProfessional Services3500$1.3BUnited StatesTechTargetTechTarget Platform2020
SubscribeConstruction and Real Estate3377$779MUnited StatesNeustarNeustar Localeze2019
SubscribeProfessional Services3300$1.1BUnited StatesTechTargetTechTarget Platform2020
SubscribeManufacturing3161$921MIndiaFatica ConsultingMetaLocator2019
SubscribeRetail3000$1.6BUnited StatesData AxleData Axle Local Listings2014
SubscribeProfessional Services3000$489MUnited KingdomTechTargetTechTarget Platform2020
SubscribeLeisure and Hospitality3000$600MUnited StatesSinglePlatformSinglePlatform2016
SubscribeConsumer Packaged Goods3000$429MMexicoFatica ConsultingMetaLocator2019
SubscribeHealthcare3000$600MUnited StatesStoreRocketStoreRocket2022
SubscribeProfessional Services3000$800MUnited StatesTechTargetTechTarget Platform2023
SubscribeProfessional Services2849$1.3BUnited StatesTechTargetTechTarget Platform2020
SubscribeMedia2800$710MUnited StatesVendasta TechnologiesVendasta Listing2019
SubscribeBanking and Financial Services2765$1.0BUnited StatesZAG InteractiveZAG Locations Management2019
SubscribeProfessional Services2663$926MUnited StatesTechTargetTechTarget Platform2021
SubscribeProfessional Services2620$347MIndiaTechTargetTechTarget Platform2020
SubscribeProfessional Services2600$650MUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services2545$903MUnited StatesTechTargetTechTarget Platform2020
SubscribeHealthcare2500$800MUnited StatesData AxleData Axle Local Listings2016
SubscribeRetail2500$5.3BUnited StatesFoursquareFoursquare Pilgrim SDK2021
SubscribeHealthcare2495$500MUnited StatesBirdeyeBirdeye Listings Management2022
SubscribeConsumer Packaged Goods2431$285MUnited KingdomSemrushSemrush Listing Management2018
SubscribeHealthcare2352$400MUnited StatesMozMoz Local2016
SubscribeBanking and Financial Services2300$1.0BUnited StatesMilestoneMilestone Local2020
SubscribeProfessional Services2243$545MUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services2149$463MUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services2100$240MUnited StatesDemandbaseDemandbase InsideView2015
SubscribeProfessional Services2077$758MUnited StatesTechTargetTechTarget Platform2020
SubscribeProfessional Services2033$537MUnited StatesFoursquareFoursquare Pilgrim SDK2020
SubscribeProfessional Services2000$300MUnited StatesTechTargetTechTarget Platform2021
SubscribeBanking and Financial Services2000$500MUnited StatesBirdeyeBirdeye Listings Management2017
SubscribeProfessional Services2000$450MGermanyTechTargetTechTarget Platform2021
SubscribeProfessional Services2000$490MUnited StatesTechTargetTechTarget Platform2020
SubscribeLeisure and Hospitality2000$350MUnited StatesSinglePlatformSinglePlatform2016
SubscribeLeisure and Hospitality2000$485MUnited KingdomSinglePlatformSinglePlatform2022
SubscribeHealthcare2000$600MAustraliaStoreRocketStoreRocket2021
SubscribeManufacturing1800$1.0BUnited StatesFoursquareFoursquare Pilgrim SDK2021
SubscribeProfessional Services1800$420MFranceTechTargetTechTarget Platform2020
SubscribeLeisure and Hospitality1800$400MUnited StatesStoreRocketStoreRocket2021
SubscribeLeisure and Hospitality1700$350MUnited StatesSinglePlatformSinglePlatform2016
SubscribeProfessional Services1680$374MUnited StatesTechTargetTechTarget Platform2020

Source: APPS RUN THE WORLD, October 2024

Research Methodology

Each year our global team of researchers conduct an annual survey of thousands of enterprise software vendors by contacting them directly on their latest quarterly and annual revenues by country, functional area, and vertical market. We supplement their written responses with our own primary research to determine quarterly and yearly growth rates, In addition to customer wins to ascertain whether these are net new purchases or expansions of existing implementations.

Another dimension of our proactive research process is through continuous improvement of our customer database, which stores more than ten million software purchases and records on the enterprise software landscape of over 2 million organizations around the world.

The database provides customer insight and contextual information on what types of enterprise software systems and other relevant technologies are they running and their propensity to invest further with their current or new suppliers as part of their overall IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

The result is a combination of supply-side data and demand-generation customer insight that allows our clients to better position themselves in anticipation of the next wave that will reshape the enterprise software marketplace for years to come.