Marriott International
7750 Wisconsin Avenue,
Bethesda, 20814, MD,
United States
Bethesda, 20814, MD,
United States
1 301-380-3000
Leisure and Hospitality
Marriott International Technographics
Marriott International Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Marriott International and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 418000 Marriott International employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Marriott International has purchased the following applications: Oracle PeopleSoft ERP for ERP Financial in 2015, CXMpro ATS for Applicant Tracking System in 2015, FreeWheel Demandsuite for Agency Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Marriott International is running and its propensity to invest more and deepen its relationship with Oracle , Odoo , SAP or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Marriott International revenues, which have grown to $25.10 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Marriott International intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
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Marriott International Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle PeopleSoft ERP | ERP Financial | ERP Financial Management | n/a | 2015 | 2015 |
In 2015, Marriott International implemented Oracle PeopleSoft ERP as its ERP Financial system. The deployment established Oracle PeopleSoft ERP as the central financial application supporting finance and payroll functions within Marriott International, a global leisure and hospitality company with 418000 employees.
Oracle PeopleSoft ERP was configured to support core ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, fixed assets, and financial reporting, with routine update and configuration maintenance built into the operating model. Configuration management and patching workflows were part of the ongoing system administration scope, aligned to standard financial close and reporting cycles.
Operational coverage included first-line system support for over 30 end users on update and configuration maintenance of Oracle PeopleSoft ERP, Kronos, SAP SuccessFactors, and the Marriott Proprietary Payroll System. Support activities covered release updates, configuration changes, user access adjustments, and reconciliation workflows between the ERP Financial system and payroll and workforce management applications.
Governance and process controls emphasized a change control and incident triage model for configuration maintenance, with formalized documentation of configuration items and scheduled update windows to coordinate with finance and payroll stakeholders. The support model concentrated on sustaining financial operations and ensuring continuity of payroll-related data flows between Oracle PeopleSoft ERP and adjacent HR and workforce systems.
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ERP Financial | ERP Financial Management |
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2023 | 2023 |
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Expense Management | ERP Financial Management |
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2010 | 2010 |
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Payment Processing | ERP Financial Management |
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2023 | 2023 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hospitality Online | Legacy | CXMpro ATS | Applicant Tracking System | HCM | n/a | 2015 | 2015 |
In 2015, Marriott International implemented CXMpro ATS. The CXMpro ATS Applicant Tracking System from Hospitality Online is used to post jobs and manage candidate applications for Marriott's global hotel workforce, supporting HR recruiting across the United States and many international locations.
Functional usage centers on job requisition posting, applicant intake and candidate tracking, as evidenced by active job listings and corporate employer profiles on Hospitality Online. Hospitality Online employer pages show active job listings and corporate employer profiles, which indicates employer branding and public-facing recruitment pages are in use. Module usage such as job posting and candidate management is inferred from Marriott's active presence and job posting activity on Hospitality Online rather than from an explicit public case study.
Operational coverage focuses on talent acquisition and recruiting functions within Marriott's HR organization, aligning the CXMpro ATS Applicant Tracking System with hotel level hiring workflows and corporate recruiting teams. Integrations with other systems are not specified in the source material, and governance or rollout specifics are not publicly documented in the provided link.
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Benefits Administration | HCM |
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2018 | 2019 |
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Compensation Management | HCM |
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2020 | 2020 |
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Core HR | HCM |
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2020 | 2021 |
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Core HR | HCM |
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2016 | 2016 |
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Earned Wage Access | HCM |
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2022 | 2022 |
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Employee Engagement | HCM |
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2018 | 2018 |
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Employee Experience | HCM |
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2023 | 2023 |
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Employee Recognition and Rewards Management | HCM |
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2015 | 2015 |
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Employee Recognition and Rewards Management | HCM |
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2022 | 2022 |
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HR Compliance | HCM |
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2016 | 2016 |
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Learning and Development | HCM |
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2018 | 2019 |
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Learning and Development | HCM |
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1992 | 1992 |
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Onboarding | HCM |
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2018 | 2019 |
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Payroll | HCM |
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2018 | 2019 |
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Performance and Goal Management | HCM |
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2018 | 2019 |
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Recruiting Chatbot | HCM |
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2020 | 2020 |
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Recruiting | HCM |
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2018 | 2019 |
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Recruiting, Applicant Tracking System, Candidate Relationship Management | HCM |
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2019 | 2019 |
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Time and Attendance | HCM |
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2018 | 2019 |
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Workforce Management | HCM |
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2014 | 2014 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FreeWheel, A Comcast Company | Legacy | FreeWheel Demandsuite | Agency Management | ERP Services and Operations | n/a | 2021 | 2021 |
Marriott International implemented FreeWheel Demandsuite in 2021 to support Agency Management for advertising and monetization on its website. The deployment of FreeWheel Demandsuite is presented as the primary web-facing ad management layer for Marriott’s online inventory and agency-driven media buying.
The implementation emphasizes core agency management capabilities common to the category, including programmatic ad decisioning, campaign trafficking and reservation controls, inventory and yield configuration, and centralized reporting and analytics. Configuration work focused on mapping campaign lifecycles, creative delivery rules, and frequency and targeting parameters into the FreeWheel Demandsuite operational model.
Operational coverage is centered on Marriott’s website ad stack, where the application interfaces with site ad delivery paths and campaign deployment workflows. The rollout impacts advertising, media operations, and marketing teams, enabling agency-mediated buys and programmatic campaign orchestration through the web property.
Governance was structured around centralized campaign orchestration and ad operations ownership, with standardized trafficking and reporting procedures to support agency relationships. Marriott International FreeWheel Demandsuite Agency Management is therefore positioned to unify campaign management, creative delivery, and analytics for web-based advertising operations.
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Case Management | ERP Services and Operations |
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1992 | 1992 |
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Hospitality ERP | ERP Services and Operations |
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2024 | 2025 |
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Hospitality ERP | ERP Services and Operations |
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2016 | 2016 |
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Hotel Property Management | ERP Services and Operations |
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2013 | 2013 |
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Hotel Property Management | ERP Services and Operations |
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2023 | 2023 |
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Hotel Property Management | ERP Services and Operations |
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2024 | 2025 |
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Insurance Claims Management | ERP Services and Operations |
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2020 | 2020 |
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Reservation and Booking Management | ERP Services and Operations |
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2017 | 2017 |
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Reservation and Booking Management | ERP Services and Operations |
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2016 | 2016 |
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Reservation and Booking Management | ERP Services and Operations |
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2004 | 2004 |
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Restaurant Management | ERP Services and Operations |
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1999 | 1999 |
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Travel Management | ERP Services and Operations |
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2024 | 2024 |
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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AI Model Deployment and Monitoring, AI Workflow Automation | AI Development |
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2025 | 2025 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Chatbots and Conversational AI | AI-Powered Application |
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2016 | 2016 |
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Chatbots and Conversational AI | AI-Powered Application |
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2023 | 2024 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Analytics and BI | Analytics and BI |
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2018 | 2018 |
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Analytics and BI | Analytics and BI |
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2015 | 2016 |
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Analytics and BI | Analytics and BI |
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2024 | 2024 |
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Data Warehouse | Analytics and BI |
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2018 | 2018 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2015 | 2015 |
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Event Management | Collaboration |
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2018 | 2018 |
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Event Management | Collaboration |
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2017 | 2017 |
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Event Management | Collaboration |
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2023 | 2023 |
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Online Meeting Scheduling | Collaboration |
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2020 | 2020 |
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Survey and Questionnaire | Collaboration |
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2015 | 2015 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Content Management | Content Management |
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2012 | 2012 |
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Digital Asset Management | Content Management |
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2021 | 2021 |
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Digital Signing | Content Management |
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2021 | 2021 |
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Intelligent Document Processing | Content Management |
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2019 | 2019 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2020 | 2020 |
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eCommerce | eCommerce |
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2019 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2015 | 2015 |
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CRM
EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Environmental, Social, and Governance (ESG) | EPM |
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2020 | 2020 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2016 | 2016 |
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IT Service Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2013 | 2013 |
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Remote Monitoring and Management | ITSM |
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2013 | 2013 |
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Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Procurement | Procurement |
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2018 | 2018 |
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Supplier Relationship Management | Procurement |
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2018 | 2018 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Treasury Management | TRM |
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2016 | 2016 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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API Management | PaaS |
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2015 | 2015 |
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Apps Development | PaaS |
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2018 | 2018 |
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Operating System (OS) | PaaS |
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2015 | 2015 |
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Robotic Process Automation | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Application Hosting and Computing Services | IaaS |
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2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2014 | 2014 |
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Data Warehouse Appliance | IaaS |
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2018 | 2018 |
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Database Management | IaaS |
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2021 | 2021 |
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Database Management | IaaS |
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2022 | 2022 |
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Digital Workspace | IaaS |
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2018 | 2018 |
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Network Management and Monitoring | IaaS |
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2013 | 2013 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Web Gateways (SWG) | CyberSecurity |
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2020 | 2020 |
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Threat Modeling | CyberSecurity |
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2020 | 2021 |
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Threat Modeling | CyberSecurity |
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2023 | 2023 |
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Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Physical Access Control System | Physical Security |
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2015 | 2015 |
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Physical Access Control System | Physical Security |
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2017 | 2017 |
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Physical Access Control System | Physical Security |
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2018 | 2018 |
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Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Professional Services | Professional Services |
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2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Marriott International
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Marriott International Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Marriott International Technographics
Marriott International is a Leisure and Hospitality organization based in United States,
with around 418000 employees and annual revenues of $25.10 billion.
Marriott International operates a diverse technology stack with applications such as
Oracle PeopleSoft ERP, CXMpro ATS and FreeWheel Demandsuite,
covering areas like ERP Financial, Applicant Tracking System and Agency Management.
Marriott International has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Hospitality Online and FreeWheel, A Comcast Company.
Marriott International recently adopted applications including
Oracle AI Data Platform in 2025, Oracle Hospitality in 2024 and Oracle Hospitality OPERA Cloud Distribution in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Marriott International’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Marriott International’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Marriott International technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.