Samworth Brothers Supply Chain
Chetwode House, Leicester Road,
Melton Mowbray, LE13 1GA,
United Kingdom
Melton Mowbray, LE13 1GA,
United Kingdom
44 11 6236-1100
Consumer Packaged Goods
Samworth Brothers Supply Chain Technographics
Samworth Brothers Supply Chain Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Samworth Brothers Supply Chain and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 9350 Samworth Brothers Supply Chain employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Samworth Brothers Supply Chain has purchased the following applications: Microsoft Dynamics AX for ERP Financial in 2017, Eploy Applicant Tracking System for Applicant Tracking System, Candidate Relationship Management in 2023, Infor System21 for Manufacturing ERP, Distribution ERP in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Samworth Brothers Supply Chain is running and its propensity to invest more and deepen its relationship with Microsoft , Eploy , Zellis or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Samworth Brothers Supply Chain revenues, which have grown to $1.87 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Samworth Brothers Supply Chain intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Samworth Brothers Supply Chain Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics AX | ERP Financial | ERP Financial Management | n/a | 2017 | 2018 |
In 2017, Samworth Brothers Supply Chain implemented Microsoft Dynamics AX as the core ERP platform under the Model Bakery program, establishing a single ERP Financial backbone to unify finance and operational reporting across the group. The implementation positions Microsoft Dynamics AX to handle core financial management while aligning transactional flows for manufacturing and supply chain operations within the Samworth Group.
Microsoft Dynamics AX was configured to support typical ERP Financial capabilities including general ledger, accounts payable, accounts receivable, inventory valuation and production-related financial posting. Configuration work emphasized master data harmonization, item and bill of materials alignment, and production order financial integration to ensure consistent accounting treatment across bakery production and distribution workflows.
Integrations were explicitly implemented between Microsoft Dynamics AX and best of breed manufacturing and supply chain engines, including Preactor APS for production scheduling, Manhattan WMi for warehouse management, and Recipe Professor for recipe and formulation control. These integrations link planning, work execution and formulation data to the AX financial ledger and inventory records, enabling end to end order to cash and procure to pay continuity across numerous businesses and operating models that make up the Samworth Group.
Project governance was driven from a central architecture and solution ownership perspective, with the Solution Architect role coordinating configuration standards, master data governance and phased rollouts across business units. The Model Bakery program emphasized process standardization and controlled cutover sequencing to reconcile production and recipe workflows with the Microsoft Dynamics AX ERP Financial framework.
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ERP Financial | ERP Financial Management |
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2020 | 2021 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Eploy | Legacy | Eploy Applicant Tracking System | Applicant Tracking System, Candidate Relationship Management | HCM | n/a | 2023 | 2023 |
In 2023, Samworth Brothers Supply Chain implemented Eploy Applicant Tracking System to provide Applicant Tracking System,Candidate Relationship Management functionality for Talent Acquisition and HR teams. The deployment embeds Eploy Applicant Tracking System on the corporate careers website to capture applications and publish vacancies directly to candidates, consolidating applicant intake through the public recruitment touchpoint. This implementation anchors vacancy publishing and applicant capture across Samworth Brothers Supply Chain's United Kingdom operations and central HR intake processes.
The Eploy Applicant Tracking System was configured to manage vacancy publishing, application capture, candidate pipelining, screening stages and candidate relationship management workflows. Typical Applicant Tracking System,Candidate Relationship Management capabilities such as configurable vacancy templates, automated candidate communications, recruiter dashboards, interview scheduling and talent pool segmentation are used to support end to end hiring workflows and candidate lifecycle management. Configuration emphasizes recruiter-facing workflows and centralized tracking of candidate status from application through selection.
The solution is embedded into the corporate careers site to ensure direct application capture and streamlined candidate flow into recruiter queues. Governance for the Eploy Applicant Tracking System centers on recruitment workflow ownership by Talent Acquisition and HR, candidate data handling and vacancy approval procedures to align hiring operations across the business. Operational control and day to day administration are positioned within HR and talent acquisition to maintain consistent sourcing and selection processes.
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Payroll | HCM |
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2019 | 2019 |
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infor | Legacy | Infor System21 | Manufacturing ERP, Distribution ERP | ERP Services and Operations | n/a | 2015 | 2015 |
In 2015 Samworth Brothers Supply Chain deployed Infor System21 as its Manufacturing ERP,Distribution ERP to support distribution operations. Infor System21 was provisioned as the core ERP using the System21 Aurora configuration on IBM iSeries hardware, while supporting infrastructure and platform services ran on Microsoft Server 2012 and 2016 with virtualization provided by VMware. Exchange and Active Directory supplied email and identity management within the same enterprise stack. The deployment was centered on the Samworth Brothers Distribution business unit and operational IT support for distribution workflows.
Functional coverage of Infor System21 emphasized manufacturing and distribution capabilities typical of Manufacturing ERP,Distribution ERP implementations, including production and shop floor control, inventory management, and order-to-fulfilment workflows consistent with System21 Aurora. The ERP operated alongside a bespoke transport management system, Manpack 3, within the company application landscape, and operational responsibility rested with internal IT application analysts who provided technical and administrative support, configuration, provisioning, and ongoing system administration from July 2015 to November 2017 reporting to the IT manager. Governance focused on centralized application support and infrastructure stewardship to maintain system availability and configuration control.
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AI Development
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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ML and Data Science Platforms | AI Development |
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2024 | 2024 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2018 | 2018 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Demand Forecasting and Planning | SCM |
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2024 | 2024 |
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Supply Chain Management | SCM |
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2018 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Trade Promotion Management | CRM |
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2024 | 2024 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Web Gateways (SWG) | CyberSecurity |
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2015 | 2015 |
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Managed Services Provider (MSP)
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Hybrid & Public Cloud MSP, Infrastructure & Network MSP, Workplace & Communications MSP, Security MSP | Managed Services Provider (MSP) |
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2015 | 2015 |
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IT Decision Makers and Key Stakeholders at Samworth Brothers Supply Chain
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Samworth Brothers Supply Chain Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Samworth Brothers Supply Chain Technographics
Samworth Brothers Supply Chain is a Consumer Packaged Goods organization based in United Kingdom,
with around 9350 employees and annual revenues of $1.87 billion.
Samworth Brothers Supply Chain operates a diverse technology stack with applications such as
Microsoft Dynamics AX, Eploy Applicant Tracking System and Infor System21,
covering areas like ERP Financial, Applicant Tracking System, Candidate Relationship Management and Manufacturing ERP, Distribution ERP.
Samworth Brothers Supply Chain has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Microsoft, Eploy and Infor.
Samworth Brothers Supply Chain recently adopted applications including
Snowflake Retail Data Cloud in 2024, RELEX Demand Planning in 2024 and RELEX Promotion Planning in 2024,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Samworth Brothers Supply Chain’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Samworth Brothers Supply Chain’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
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