AI Buyer Insights:

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

01net Tech Stack and Enterprise Applications

AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
GumGum Legacy GumGum Artificial Intelligence Marketing AI-Powered Application n/a 2018 2018
In 2018, 01net implemented GumGum on its website using a GumGum Reseller integration. The deployment placed GumGum tags within editorial pages to enable contextual ad delivery and inventory reselling as part of an Artificial Intelligence Marketing approach. GumGum was used to surface contextually matched creative and to programmatically monetize page impressions. Functional configuration emphasized contextual targeting, content and image intelligence driven ad selection, and on-page ad serving tied to site ad slots, supporting 01net marketing and digital advertising operations. Operational ownership rested with the digital advertising and marketing teams at 01net, with governance focused on tag lifecycle management, creative inventory controls, and on-site measurement and reporting workflows. Integrations were scoped to on-site ad delivery and programmatic resale pathways enabled by the GumGum Reseller deployment.
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2022 2022
Collaboration Collaboration 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Xandr Invest (ex AppNexus DSP) Digital Advertising Platform CRM n/a 2013 2013
In 2013, 01net implemented Xandr Invest (ex AppNexus DSP) to centralize programmatic advertising on its consumer technology website. The deployment positioned Xandr Invest (ex AppNexus DSP) as the primary Digital Advertising Platform for managing ad inventory and automated buying workflows on 01net’s site. The implementation focused on standard digital advertising capabilities, including a DSP bidding engine, campaign management and trafficking controls, real-time bidding orchestration, and reporting for yield management. Xandr Invest (ex AppNexus DSP) was configured to host campaign creatives, manage line items, and surface programmatic auction data to support ad operations and sales planning. Integration work concentrated on embedding ad tags into the 01net website, mapping site inventory to platform seat and placement identifiers, and aligning ad ops processes for campaign trafficking and approval. Governance followed a phased rollout, segregating direct-sold inventory from programmatic lanes during testing, and establishing operational handoffs between editorial, ad operations, and sales teams to manage inventory allocation and campaign governance.
Digital Advertising Platform CRM 2013 2013
Digital Advertising Platform CRM 2017 2017
Digital Advertising Platform CRM 2017 2017
Digital Advertising Platform CRM 2021 2021
Digital Advertising Platform CRM 2023 2023
Marketing Analytics CRM 2023 2023
Marketing Automation CRM 2023 2023
Marketing Automation CRM 2017 2017
Partner Relationship Management CRM 2023 2023
Tag Management CRM 2019 2019
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2012 2012
Application Hosting and Computing Services IaaS 2017 2017
Content Delivery Network IaaS 2023 2023

IT Decision Makers and Key Stakeholders at 01net

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by 01net Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from 01net IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the 01net digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD 01net Technographics
01net is a Media organization based in France, with around 100 employees and annual revenues of $10.0 million.
01net operates a diverse technology stack with applications such as GumGum, Google Workspace (Formerly Google G-Suite) and Xandr Invest (ex AppNexus DSP), covering areas like Artificial Intelligence Marketing, Collaboration and Digital Advertising Platform.
01net has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as GumGum, Google and Microsoft.
01net recently adopted applications including Amazon Publisher Services in 2023, Zoominfo Clickagy in 2023 and Intuit Mailchimp in 2023, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of 01net’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates 01net’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete 01net technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.