Charlotte, 28210, NC,
United States
Hendrick Automotive Group Technographics
Hendrick Automotive Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Hendrick Automotive Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10000 Hendrick Automotive Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Hendrick Automotive Group has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2021, Workday Absence Management for Absence and Leave Management in 2014, Gubagoo ChatSmart for Chatbots and Conversational AI in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Hendrick Automotive Group is running and its propensity to invest more and deepen its relationship with Oracle , Workday , Reynolds and Reynolds Company or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Hendrick Automotive Group revenues, which have grown to $13.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Hendrick Automotive Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Hendrick Automotive Group Tech Stack and Enterprise Applications
Hendrick Automotive Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2021 | 2022 |
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Hendrick Automotive Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Workday | Legacy | Workday Absence Management | Absence and Leave Management | HCM | n/a | 2014 | 2014 |
Hendrick Automotive Group in 2014 deployed Workday Absence Management as part of a broader Workday rollout that replaced a legacy HR system. The Director of Human Resources & HRIS led the implementation (Jan 2014–Jul 2015), deploying Workday HCM alongside modules for Compensation, Absence, and Time Tracking and initiating Payroll and Benefits phases. Implementation work standardized and configured intra-suite connections between Absence, Time Tracking, HCM and Compensation to centralize leave tracking and time data within the Workday application set. Operational ownership sat with the company’s HR/HRIS organization, which also implemented HR metrics and managed employee relations activities tied to the new HRIS; the deployment focused on enterprise HR processes and absence and leave management across Hendrick Automotive Group.
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Benefits Administration | HCM |
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2014 | 2014 |
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Compensation Management | HCM |
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2014 | 2014 |
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Core HR | HCM |
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2013 | 2014 |
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Employee Self Service | HCM |
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2014 | 2014 |
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Payroll | HCM |
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2014 | 2014 |
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Recruiting, Applicant Tracking System | HCM |
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2022 | 2022 |
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Time and Attendance | HCM |
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2013 | 2014 |
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Time and Attendance | HCM |
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2018 | 2018 |
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Hendrick Automotive Group AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Gubagoo | Legacy | Gubagoo ChatSmart | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
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Hendrick Automotive Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2015 | 2015 |
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Hendrick Automotive Group Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2019 | 2019 |
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Web Content Management | Content Management |
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2023 | 2023 |
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Hendrick Automotive Group SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Inventory Management | SCM |
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2018 | 2018 |
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Hendrick Automotive Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Data Management Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2015 | 2015 |
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Hendrick Automotive Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2015 | 2015 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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Hendrick Automotive Group Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Procurement | Procurement |
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2022 | 2022 |
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Hendrick Automotive Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2024 | 2024 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2012 | 2012 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Single Sign-On (SSO) | IaaS |
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2013 | 2014 |
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Hendrick Automotive Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2013 | 2014 |
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Identity and Access Management (IAM) | CyberSecurity |
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2013 | 2014 |
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Identity and Access Management (IAM) | CyberSecurity |
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2013 | 2014 |
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IT Decision Makers and Key Stakeholders at Hendrick Automotive Group
Apps Being Evaluated by Hendrick Automotive Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| 2025-11-17 | Hendrick Automotive Group | Evaluated | Coupa Software | Coupa Procurement | Procurement | Procurement |
| 2025-05-21 | Hendrick Automotive Group | Evaluated | Tekion Corp | Tekion Automotive Retail Cloud | Dealership Management | ERP Services and Operations |
| 2025-02-24 | Hendrick Automotive Group | Evaluated | Reynolds and Reynolds Company | Reynolds and Reynolds DMS | Dealership Management | ERP Services and Operations |
| 2025-02-14 | Hendrick Automotive Group | Evaluated |
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Dealership Management | ERP Services and Operations |
| 2025-01-17 | Hendrick Automotive Group | Evaluated |
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Core Banking | ERP Services and Operations |
| 2024-12-20 | Hendrick Automotive Group | Evaluated |
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Payroll | HCM |
| 2024-11-25 | Hendrick Automotive Group | Evaluated |
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Payroll | HCM |
| 2024-08-21 | Hendrick Automotive Group | Evaluated |
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Automotive Dealership CRM | CRM |
| 2024-06-24 | Hendrick Automotive Group | Evaluated |
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Dealership Management | ERP Services and Operations |