Maitland, 32751-5515, FL,
United States
1-2-1 Marketing Technographics
1-2-1 Marketing Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 1-2-1 Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 1-2-1 Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 1-2-1 Marketing has purchased the following applications: Zoho SalesIQ for Chatbots and Conversational AI in 2015, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, Joomla 3.9 for Web Content Management in 2009 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 1-2-1 Marketing is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Google , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 1-2-1 Marketing revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 1-2-1 Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
1-2-1 Marketing Tech Stack and Enterprise Applications
1-2-1 Marketing AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2015 | 2015 |
In 2015, 1-2-1 Marketing deployed Zoho SalesIQ on their website to implement Chatbots and Conversational AI for front-line customer engagement. Zoho SalesIQ was embedded as a site-level chat widget, providing visitor tracking, proactive chat capabilities and lead capture to route inquiries to the firm’s small internal team.
Configuration emphasized live chat widget deployment, visitor intelligence, automated greetings and transcript capture, reflecting common Chatbots and Conversational AI functional workflows. Operational governance focused on agent availability, chat handling rules and transcript-driven follow-up, aligning chat activity with sales, marketing and customer support processes managed by the company’s staff.
|
1-2-1 Marketing Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
|
|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
1-2-1 Marketing Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Joomla | Legacy | Joomla 3.9 | Web Content Management | Content Management | n/a | 2009 | 2009 |
In 2009 1-2-1 Marketing implemented Joomla 3.9 as their Web Content Management platform. Joomla 3.9 is used to operate the company website and to support marketing and web publishing functions for the 10 employee professional services firm.
The Joomla 3.9 deployment centers on standard CMS capabilities, including content authoring and editing, template-driven presentation, media library management, and role based user administration. The implementation uses Joomla 3.9 core features such as the WYSIWYG editor, metadata controls for SEO, publishing workflows, and the extensions framework to provision site modules and template-based pages.
Governance and operational control are implemented through Joomla 3.9 user roles and permission settings, with site administration and content editor responsibilities scoped to a small team. The configuration reflects a single site marketing and client engagement focus, keeping architecture and operational complexity aligned with a small professional services organization.
|
1-2-1 Marketing CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Call Tracking and Recording | CRM |
|
2015 | 2015 |
|
|
|
|
|
Digital Advertising Platform | CRM |
|
2017 | 2017 |
|
|
|
|
|
Tag Management | CRM |
|
2015 | 2015 |
|
1-2-1 Marketing PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2016 | 2016 |
|
1-2-1 Marketing IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
|
1-2-1 Marketing CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2023 | 2023 |
|
IT Decision Makers and Key Stakeholders at 1-2-1 Marketing
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 1-2-1 Marketing Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||