1.618 Group Technographics
1.618 Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 1.618 Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 1.618 Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 1.618 Group has purchased the following applications: WooCommerce for eCommerce in 2022, Google Tag Manager for Tag Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 1.618 Group is running and its propensity to invest more and deepen its relationship with Automattic , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 1.618 Group revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 1.618 Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
1.618 Group Tech Stack and Enterprise Applications
1.618 Group eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, 1.618 Group implemented WooCommerce from vendor Automattic as its eCommerce solution on the customer facing website ansikta.no. The deployment is realized as a WordPress plugin installation that powers the public storefront, product presentation, cart and checkout flows for the Norway based healthcare site. WooCommerce is configured as the primary online sales engine and exposed through the existing website front end.
The implementation scope focuses on product catalog management, shopping cart and checkout orchestration, order management and the administrative back office used by a small team of about 10 employees, impacting sales, fulfillment, marketing and customer service functions. Functional modules implemented align with standard eCommerce capabilities, including catalog configuration, pricing and tax settings, shipping rule configuration, customer accounts and order status management, and the deployment anticipates standard payment gateway and shipping carrier integrations at checkout. Operational governance is handled through WordPress site administrator roles and WooCommerce settings management, with content and catalog updates performed directly on ansikta.no.
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1.618 Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2021 | 2021 |
In 2021, 1.618 Group implemented Google Tag Manager on its public website ansikta.no. The deployment uses Google Tag Manager as a Tag Management solution to centralize client side tag orchestration for the Norway based healthcare provider, supporting web analytics and marketing instrumentation across the site. The scope is a site level deployment for the 10 person organization focused on digital engagement and measurement.
Implementation configured a single Google Tag Manager container embedded in the site templates, with a JavaScript dataLayer feeding event based tags, triggers, and variables to capture page views and user interactions for analytics and engagement. Governance is pragmatic and centralized, with container versioning and publish workflows used to control tag changes and reduce operational risk in a small team environment. This configuration positions Google Tag Manager to serve analytics, marketing, and site instrumentation functions within the Tag Management category.
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IT Decision Makers and Key Stakeholders at 1.618 Group
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Apps Being Evaluated by 1.618 Group Executives
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