Melbourne, 3000, VIC,
Australia
1 Bourke Street Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 1 Bourke Street and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 1 Bourke Street employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 1 Bourke Street has purchased the following applications: SevenRooms Reservations for Reservation and Booking Management in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, WooCommerce for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 1 Bourke Street is running and its propensity to invest more and deepen its relationship with SevenRooms , Google , Automattic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 1 Bourke Street revenues, which have grown to $2.8 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 1 Bourke Street intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SevenRooms | Legacy | SevenRooms Reservations | Reservation and Booking Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, 1 Bourke Street implemented SevenRooms Reservations on its website to manage customer bookings and front of house scheduling. The deployment aligns with the Reservation and Booking Management category and is live for their single-site leisure and hospitality operations in Australia.
The implementation of SevenRooms Reservations was configured to support core reservation workflows including an online booking widget embedded on the website, real-time availability and booking confirmation, table management and floor planning, and guest profile capture for repeat diner recognition. SevenRooms Reservations was used to centralize booking rules, service times, and seating configuration, reflecting standard Reservation and Booking Management functional patterns.
Operational integration focused on website-facing booking flows and on-premises front-of-house workflows, with the system serving reservations staff, host stand operations, and basic guest communications. Given the 20-person size of 1 Bourke Street, the architecture is proportionate to a single-site cloud-hosted SaaS implementation, minimizing on-premises infrastructure.
Governance centered on configuring booking policies, reservation release and confirmation rules, and staff access roles to align table allocation and guest data capture with existing service workflows. The SevenRooms Reservations configuration emphasized operational controls and staff training for reservations handling and guest profile usage, while leaving integrations with external POS or CRM systems unspecified in the available source.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, 1 Bourke Street implemented WooCommerce on its public website to provide eCommerce storefront capability for its Leisure and Hospitality business. The deployment uses the WooCommerce plugin from Automattic as the application layer embedded into the site at https://www.sunda.com.au, establishing an online ordering and product presentation channel for guests and customers.
The WooCommerce implementation focuses on core eCommerce functional modules, including product catalog management, shopping cart and checkout flows, order management, and storefront theming and responsive display. Configuration appears consistent with small business requirements, with catalog configurations and checkout rules tailored to hospitality product types and availability management.
The solution is provisioned within the website platform and leverages WordPress as the content management surface while WooCommerce provides the transactional stack. Operational coverage centers on customer-facing online sales and order processing, with day to day use by front of house and operations staff to manage menu items, orders, and basic fulfillment workflows.
Governance and ongoing administration are handled internally by the company and its website administrators, using WooCommerce administration screens for catalog updates, order lifecycle tracking, and payment settings. The narrative establishes 1 Bourke Street WooCommerce eCommerce as the primary online sales and order management instrument on the company website, with implementation scope and operational ownership suitable for a 20 person hospitality operator.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
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Tag Management | CRM |
|
2022 | 2022 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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