Curitiba, 81540-210, PR,
Brazil
10 Pastéis Technographics
10 Pastéis Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 10 Pastéis and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 10 Pastéis employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 10 Pastéis has purchased the following applications: Linx Core for Point Of Sale in 2016, Google Workspace (Formerly Google G-Suite) for Collaboration in 2019, RD Station Marketing for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 10 Pastéis is running and its propensity to invest more and deepen its relationship with Linx , Google , RD Station or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 10 Pastéis revenues, which have grown to $8.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 10 Pastéis intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
10 Pastéis Tech Stack and Enterprise Applications
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Linx | Legacy | Linx Core | Point Of Sale | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, 10 Pastéis implemented Linx Core as its Point Of Sale application to support retail sales operations and in-store transaction processing. Linx Core was deployed to unify cashier workflows and provide a single transactional platform for the company’s retail function.
The Linx Core implementation focused on core Point Of Sale capabilities including transaction capture, receipt printing, cashier sessions, pricing and promotions configuration, and inventory control that supports store replenishment workflows. The deployment was configured to support retail operational roles such as store cashiers and back-office managers, and to integrate with on-premise peripherals typical for Brazilian retail environments, such as fiscal printers and payment terminals. The implementation narrative positions 10 Pastéis Linx Core Point Of Sale as the central system for retail transaction orchestration and retail operations management.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, 10 Pastéis implemented Google Workspace (Formerly Google G-Suite) to establish a centralized Collaboration platform for its Brazil retail operations. The rollout targeted the company domain and corporate accounts supporting roughly 100 employees, aligning basic productivity and communication tooling with store and back office needs.
The Google Workspace (Formerly Google G-Suite) deployment encompassed core Collaboration capabilities, including Gmail for corporate email, Google Calendar for scheduling, Google Drive and Shared Drives for document storage, Google Docs, Sheets and Slides for collaborative authoring, and Google Meet for video conferencing. Configuration work emphasized organization-wide account provisioning, domain verification tied to the company website, and access controls managed through the Google Admin console, with group structures mapped to business functions such as store operations, finance and marketing.
Governance was implemented through centralized administration in the Google Admin console, account lifecycle procedures and standardized sharing policies to control external collaboration and data access. Operational coverage focused on internal communications, document collaboration and meeting workflows across corporate and retail locations in Brazil, using the Collaboration suite to unify productivity and reduce dependence on point tools.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RD Station | Legacy | RD Station Marketing | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, 10 Pastéis implemented RD Station Marketing on its public website to centralize digital lead capture and campaign execution. RD Station Marketing is deployed as a Marketing Automation platform to support the retailer's marketing and e-commerce engagement across Brazil, aligning with the company’s marketing function and online storefront activity.
The deployment leverages standard RD Station Marketing capabilities, including web tracking and embedded lead capture forms, email marketing and campaign management, contact segmentation and scoring, and automated nurturing workflows. Configuration focuses on form-based capture on the website, segmentation rules for customer lists, and sequence automation for promotional and transactional messaging.
Architecturally the solution is a cloud-hosted SaaS implementation embedded in the company website, providing real-time visitor tracking and CRM-ready contact records for downstream processes. Operational ownership resides with marketing and e-commerce teams, with governance established around campaign approval, contact data hygiene, and lead routing workflows between marketing and sales functions.
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Content Delivery Network | IaaS |
|
2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at 10 Pastéis
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 10 Pastéis Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||