Santa Cruz, 95065, CA,
United States
1010 Pacific Apartments Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 1010 Pacific Apartments and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 1010 Pacific Apartments employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 1010 Pacific Apartments has purchased the following applications: RealPaeg Knock Property for Real Estate Property Management in 2020, RealPage G5 DXM Marketing Cloud for Customer Experience in 2017, Amazon EC2 for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 1010 Pacific Apartments is running and its propensity to invest more and deepen its relationship with RealPage , Crazy Egg , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 1010 Pacific Apartments revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 1010 Pacific Apartments intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RealPage | Legacy | RealPaeg Knock Property | Real Estate Property Management | ERP Services and Operations | n/a | 2020 | 2020 |
In 2020, 1010 Pacific Apartments implemented RealPaeg Knock Property as a Real Estate Property Management solution embedded on the property website. The deployment addressed single-site leasing operations for the small operator, establishing a web-facing intake point that feeds prospect data into the property management workflow.
RealPaeg Knock Property was configured to capture website leads and to support leasing workflows with CRM-style contact management, lead routing, appointment scheduling, and online application intake, consistent with Real Estate Property Management functional patterns. The implementation integrated Knock directly on the public site to surface availability and capture prospect information into the RealPaeg Knock Property system, enabling leasing and marketing staff to manage follow-up and tenant intake within the application. Governance emphasized property-level operational control of lead routing and contact workflows, with leasing staff operationalizing day-to-day use and central oversight of intake processes.
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Real Estate Property Management | ERP Services and Operations |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| RealPage | Legacy | RealPage G5 DXM Marketing Cloud | Customer Experience | CRM | n/a | 2017 | 2017 |
In 2017, 1010 Pacific Apartments implemented RealPage G5 DXM Marketing Cloud as a Customer Experience application on its public website to centralize digital marketing and leasing communications. The deployment is focused on website-driven engagement and is operated by the companys small marketing and property management staff for tenant acquisition and resident outreach.
RealPage G5 DXM Marketing Cloud was configured to provide core Customer Experience capabilities typical for apartment marketing, including web content management, audience segmentation and personalization, campaign automation, email delivery orchestration, and reporting. Configuration work emphasized template-driven content, campaign scheduling, and basic personalization rules to support listing pages and offer-driven messaging.
Integrations are implemented at the website level with front-end content delivery and form based lead capture to route prospects into existing leasing workflows. Operational coverage spans marketing and leasing functions, with the platform serving as the primary digital engagement layer for the property website and inquiry handling.
Governance was structured around role based access and editorial approval workflows to control public content and campaign sends, and governance includes scheduled campaign calendars and content ownership assignments. The implementation aligns RealPage G5 DXM Marketing Cloud with routine marketing operations and day to day leasing communications without recorded changes to upstream back office systems.
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Marketing Analytics | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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