Moscow, 123376,
Russia
12 Storeez Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 12 Storeez and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1300 12 Storeez employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 12 Storeez has purchased the following applications: Visa Authorize.Net for Payment Processing in 2021, OWOX for Analytics and BI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 12 Storeez is running and its propensity to invest more and deepen its relationship with Visa , Apple , PayPal or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 12 Storeez revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 12 Storeez intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2021 | 2021 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OWOX | Legacy | OWOX | Analytics and BI | Analytics and BI | n/a | 2020 | 2020 |
In 2020, 12 Storeez deployed OWOX to centralize website analytics and reporting under the Analytics and BI category. The 12 Storeez OWOX Analytics and BI implementation supported marketing and ecommerce measurement by capturing customer interactions and channel performance data. The deployment focused on instrumenting the corporate ecommerce site to capture event level interactions and session data for centralized analysis.
Configuration work for OWOX included tag management governance, event schema design, automated data pipelines, attribution and channel reporting, and dashboard delivery to commercial stakeholders. The implementation encompassed data enrichment and standardization workflows, scheduled ELT pipelines into reporting layers, and dashboarding for regular analytics consumption by product and marketing teams. These functional modules reflect standard Analytics and BI capabilities for site level measurement and channel attribution.
Operational coverage centered on 12 Storeez Russia ecommerce operations, supporting ecommerce, marketing, merchandising and analytics teams. Governance was organized through a centralized analytics function responsible for tagging standards, data quality checks and coordinated release windows for measurement changes. Instrumentation and rollout were executed on the corporate website with configuration workstreams aligned to product and marketing calendars.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Video Editing | Content Management |
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2020 | 2020 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2018 | 2018 |
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CRM
ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2018 | 2018 |
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Application Performance Management | ITSM |
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2025 | 2025 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Apps Development | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Transactional Email | PaaS |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Domain Name System (DNS) | IaaS |
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2019 | 2019 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Security (AppSec) | CyberSecurity |
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2017 | 2017 |
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DDoS Protection | CyberSecurity |
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2023 | 2023 |
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DDoS Protection | CyberSecurity |
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2026 | 2026 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2019 | 2019 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2020 | 2020 |
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