AI Buyer Insights:

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Michelin, an e2open customer evaluated Oracle Transportation Management

16 Interactive Tech Stack and Enterprise Applications

16 Interactive Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2015 2015
In 2015, 16 Interactive deployed Microsoft 365 in the Collaboration category. Microsoft 365 is referenced in the company website source, confirming the application name Microsoft 365 is part of the firm’s public-facing technology footprint. The deployment for this 10-person United Kingdom professional services firm is cloud-hosted, providing core collaboration capabilities such as business email, shared document libraries, calendaring, and team messaging to support day-to-day consulting workflows. Configuration emphasis appears proportionate to a small practice, focused on user account provisioning, centralized file storage and document collaboration, and communication workflows that connect delivery and client engagement activities. The Microsoft 365 Collaboration implementation is observable on their website and supports internal operations, knowledge management, and client-facing content processes across the firm.
16 Interactive CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Intuit Legacy Intuit Mailchimp Marketing Automation CRM n/a 2017 2017
In 2017, 16 Interactive implemented Intuit Mailchimp as its Marketing Automation platform. 16 Interactive deployed Intuit Mailchimp on their website to manage email campaigns, capture subscriptions, and maintain audience lists for the 10 person professional services firm in the United Kingdom. The implementation leverages core marketing automation capabilities such as campaign scheduling, template management, and contact segmentation to support marketing and client engagement business functions. Deployment followed a compact cloud SaaS architecture with a single Mailchimp account administering templates, signup forms, and segmented audiences, consistent with small business operational scale. The website integration funnels web form signups into Intuit Mailchimp audiences and orchestrates newsletter and targeted outreach workflows. Governance and operational ownership were centralized with internal marketing resources who manage subscriber permissions and campaign approvals.
16 Interactive PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Twilio Legacy Twilio Sendgrid Transactional Email PaaS n/a 2016 2016
In 2016, 16 Interactive implemented Twilio Sendgrid to handle Transactional Email for its website. 16 Interactive integrated Twilio Sendgrid with its customer facing site, using SMTP relay and API based send flows to deliver account notifications, contact form responses, and other site triggered transactional messages. Configuration focused on reusable message templates, send scheduling, and event webhook routing to capture bounces and delivery events for site level logging. Operational ownership remained with the small professional services team and site developers, supporting client communications and support workflows, while governance emphasized template management and suppression list maintenance.
Transactional Email PaaS 2022 2022

IT Decision Makers and Key Stakeholders at 16 Interactive

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by 16 Interactive Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from 16 Interactive IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the 16 Interactive digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD 16 Interactive Technographics
16 Interactive is a Professional Services organization based in United Kingdom, with around 10 employees and annual revenues of $1.0 million.
16 Interactive operates a diverse technology stack with applications such as Microsoft 365, Intuit Mailchimp and Twilio Sendgrid, covering areas like Collaboration, Marketing Automation and Transactional Email.
16 Interactive has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Intuit and Twilio.
16 Interactive recently adopted applications including Amazon SES in 2022, Intuit Mailchimp in 2017 and Twilio Sendgrid in 2016, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of 16 Interactive’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates 16 Interactive’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete 16 Interactive technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.