New York, 10019, NY,
United States
1740 Broadway Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 1740 Broadway and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 80 1740 Broadway employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 1740 Broadway has purchased the following applications: DigitalOcean Droplets for Application Hosting and Computing Services in 2019, Microsoft Dynamics 365 Marketing for Marketing Automation in 2020, Contentful Content Platform for Web Content Management in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 1740 Broadway is running and its propensity to invest more and deepen its relationship with DigitalOcean , Microsoft , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 1740 Broadway revenues, which have grown to $23.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 1740 Broadway intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| DigitalOcean | Legacy | DigitalOcean Droplets | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 | ||
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Dynamics 365 Marketing | Marketing Automation | CRM | n/a | 2020 | 2020 | In 2020, 1740 Broadway deployed Microsoft Dynamics 365 Marketing as its Marketing Automation solution on its public website. The firm has 80 employees and operates in professional services, using the application to support marketing and client engagement functions. The implementation of Microsoft Dynamics 365 Marketing focused on core Marketing Automation capabilities, including campaign orchestration, email marketing, landing pages and web form capture, segmentation and customer journey automation configured for web-driven lead capture and nurturing. Configuration emphasized marketing asset management, behavioral tracking on site pages and automated journey triggers tied to form submissions and page events. Operational coverage is concentrated within the marketing organization and the website channel, with governance and process control resting with marketing for content management and campaign workflows. 1740 Broadway Microsoft Dynamics 365 Marketing Marketing Automation relationship centers on marketing and demand generation, with the full application name Microsoft Dynamics 365 Marketing present in the site implementation. | |
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Tag Management | CRM |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Contentful GmbH | Legacy | Contentful Content Platform | Web Content Management | Content Management | n/a | 2019 | 2019 | In 2019, 1740 Broadway implemented Contentful Content Platform to manage web content on its public website. The deployment used the Contentful Content Platform as a cloud native, API first Web Content Management solution providing headless content management, structured content models, and content delivery capabilities to support site authoring and publishing. Contentful Content Platform was configured to centralize editorial workflows, versioning, and role based access controls for content editors and marketers. The implementation emphasized structured content types and templates to decouple presentation from content. Scope of the rollout covered the external corporate website, consolidating content creation and publishing under a single content model and enabling delivery via the Content Delivery API. Governance practices established included editorial standards, permissioning, and environment separation for staging and production to support controlled content releases. Business functions primarily impacted were marketing and communications, with operational ownership retained by in house content editors and site administrators. |
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