Chatswood, 2067, NSW,
Australia
2 Buddha Technographics
2 Buddha Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 2 Buddha and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 7 2 Buddha employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 2 Buddha has purchased the following applications: FullStory for Customer Experience in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 2 Buddha is running and its propensity to invest more and deepen its relationship with FullStory or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 2 Buddha revenues, which have grown to $4.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 2 Buddha intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
2 Buddha Tech Stack and Enterprise Applications
2 Buddha CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FullStory | Legacy | FullStory | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, 2 Buddha implemented FullStory on their website, deploying the FullStory client side capture to support Customer Experience instrumentation across their public site. The deployment focused on embedding FullStory’s browser session capture as the primary data collection layer for on-page behavior and navigation events.
Configuration centered on standard Customer Experience capabilities such as session replay, event and click capture, funnel analysis, heatmap style engagement visualization, and searchable user segments. FullStory was configured to record DOM and user interaction data, enabling playback of visitor sessions and queryable event streams for problem reproduction and behavioral analysis.
Operational coverage was the company website hosted for the Australia market, with the implementation serving digital customer experience, marketing, and guest services workflows. The system was positioned as a frontline tool for product and support teams to triage user issues, analyze conversion paths, and refine on-site content and booking flows.
Governance and rollout attention concentrated on instrumentation hygiene, including scoped data capture rules, session sampling and retention settings, and alignment with cookie consent controls to respect visitor privacy. Implementation practices included validation steps for accurate event naming and QA of replay fidelity to ensure reliable behavioral telemetry from FullStory.
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IT Decision Makers and Key Stakeholders at 2 Buddha
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 2 Buddha Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||