St Albans, AL3 7LE,
United Kingdom
2 Circles Communications Technographics
2 Circles Communications Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 2 Circles Communications and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 58 2 Circles Communications employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 2 Circles Communications has purchased the following applications: Microsoft 365 for Collaboration in 2015, Hotjar for Customer Experience in 2021, OneTrust Cookie Consent for Governance, Risk and Compliance in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 2 Circles Communications is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 2 Circles Communications revenues, which have grown to $23.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 2 Circles Communications intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
2 Circles Communications Tech Stack and Enterprise Applications
2 Circles Communications Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, 2 Circles Communications deployed Microsoft 365 for Collaboration. The company uses Microsoft 365 on its website and operates the service to support core communications and internal collaboration workflows across the organization.
The Microsoft 365 deployment focuses on Collaboration functional modules such as hosted email and calendaring, file storage with versioned document libraries, team chat and meetings, and Office client productivity integration. The corporate website signals active Microsoft 365 services for user access and content sharing, and the implementation maps to Collaboration capabilities embodied by Exchange Online, SharePoint Online, OneDrive and Microsoft Teams. Governance centers on centralized account provisioning and content access controls typical for Microsoft 365 deployments, supporting communications, account management and document workflows.
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Collaboration | Collaboration |
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2022 | 2022 |
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2 Circles Communications CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2021 | 2021 |
In 2021, 2 Circles Communications began using Hotjar on their website to capture user interactions and qualitative feedback. The deployment is aligned with the Customer Experience category and is implemented through client-side instrumentation, with the Hotjar tracking snippet embedded across corporate web properties on their UK domain. The implementation scope focuses on capturing session-level behavior, on-page feedback and visual analytics to inform customer-facing journeys. 2 Circles Communications uses Hotjar to record user sessions and collect direct input from site visitors for iterative analysis.
Hotjar is configured to provide heatmaps, session recordings, conversion funnel observation and on-site feedback widgets, supporting UX, product and marketing functions in evaluating digital experiences. The architecture is front-end centric, relying on browser-based event capture and client-side analytics rather than server-side processing. Operational use centers on web and product workflows for experience optimization and usability analysis, with governance routed through internal digital teams rather than through an external integrator. Hotjar is the primary Customer Experience tool cited for on-site behavior and feedback collection.
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Marketing Analytics, Lead Generation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2022 | 2022 |
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2 Circles Communications TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| OneTrust | Legacy | OneTrust Cookie Consent | Governance, Risk and Compliance | TRM | n/a | 2021 | 2021 |
In 2021, 2 Circles Communications implemented OneTrust Cookie Consent. The deployment is focused on the public website where OneTrust Cookie Consent delivers consent capture, banner presentation, and visitor preference management. This work is categorized under Governance, Risk and Compliance and aligns the website cookie controls with corporate privacy requirements.
Configuration work for OneTrust Cookie Consent centered on cookie category taxonomy, banner and preference center customization, and consent logging. The implementation used the OneTrust administration console to define cookie categories, retention for consent records, and policy text that is surfaced in the preference center. Standard cookie consent capabilities such as script blocking and consent state persistence were configured to enforce visitor choices at the site level.
Technically the solution is executed client side through the OneTrust JavaScript tag embedded across site pages, with policy and consent configuration maintained in the vendor tenant. Operational ownership for OneTrust Cookie Consent is scoped to marketing, legal, and IT functions to manage cookie taxonomy, consent lifecycle, and website governance processes. The implementation centralizes consent capture and recordkeeping to support privacy governance for web operations.
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2 Circles Communications PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2020 | 2020 |
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2 Circles Communications IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at 2 Circles Communications
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Apps Being Evaluated by 2 Circles Communications Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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