Wollongong, 2500, NSW,
Australia
20 Reasons Technographics
20 Reasons Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 20 Reasons and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6 20 Reasons employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 20 Reasons has purchased the following applications: Quantcast Measure for Marketing Analytics in 2015, Yola for Apps Development in 2015, Cloudflare CDN for Content Delivery Network in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 20 Reasons is running and its propensity to invest more and deepen its relationship with Quantcast , Yola , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 20 Reasons revenues, which have grown to $1.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 20 Reasons intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
20 Reasons Tech Stack and Enterprise Applications
20 Reasons CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Quantcast | Legacy | Quantcast Measure | Marketing Analytics | CRM | n/a | 2015 | 2015 |
In 2015, 20 Reasons implemented Quantcast Measure. Quantcast Measure was deployed on the 20 Reasons website to provide audience measurement, traffic analytics and audience insights within the Marketing Analytics category, instrumenting public pages to capture site-level behavioral signals.
Deployment centered on adding the Quantcast Measure JavaScript tag into site templates and provisioning site properties in the Quantcast console, enabling page-level collection and centralized dashboard reporting. Functional capabilities implemented align with Marketing Analytics workflows, including traffic measurement, audience composition and segmentation, and dashboarding to inform content and marketing decisions by the small in-house team, with governance focused on tag management and periodic reporting reviews.
|
20 Reasons PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Yola | Legacy | Yola | Apps Development | PaaS | n/a | 2015 | 2015 |
In 2015, 20 Reasons deployed Yola as its website platform. 20 Reasons uses Yola in the Apps Development category to support its marketing and customer-facing website function for the leisure and hospitality business.
The implementation is a vendor-hosted, template-driven website builder and site management platform, with typical Apps Development capabilities such as content publishing, template-based design, responsive layout, media galleries and contact form configuration, together with domain mapping and administrative site controls. Operational ownership is concentrated within the small internal team, centralizing content updates and vendor account administration, and governance is lightweight with ongoing site provisioning and ad hoc content workflows managed through the Yola administrative interface.
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20 Reasons IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare CDN | Content Delivery Network | IaaS | n/a | 2020 | 2020 |
In 2020, 20 Reasons implemented Cloudflare CDN to provide Content Delivery Network services for its public website, https://www.20reasons.com.au/. The Cloudflare CDN deployment fronted the company site and was configured around edge caching, HTTP request routing, and TLS termination, reflecting standard Content Delivery Network capabilities for web asset delivery. The implementation scope was focused on the public website of the Australia-based leisure and hospitality company.
Operational responsibility was oriented to web operations and marketing functions within the six-person organization, using Cloudflare's control plane for configuration of caching rules and security settings. The Cloudflare CDN application was instrumented to manage content caching and distribution across edge points of presence, aligning application-level CDN configuration with the company's online customer-facing presence.
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IT Decision Makers and Key Stakeholders at 20 Reasons
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Apps Being Evaluated by 20 Reasons Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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