200Radio Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 200Radio and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 200Radio employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 200Radio has purchased the following applications: Chartbeat for Analytics and BI in 2016, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2014, Microsoft 365 for Collaboration in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 200Radio is running and its propensity to invest more and deepen its relationship with Chartbeat , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 200Radio revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 200Radio intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Chartbeat | Legacy | Chartbeat | Analytics and BI | Analytics and BI | n/a | 2016 | 2016 | In 2016, 200Radio deployed Chartbeat to instrument its website as part of an Analytics and BI implementation. The deployment embedded Chartbeat client-side tagging across article pages to enable real-time traffic and engagement monitoring, session-level activity, and attention metrics. Implementation focused on web-based dashboards and publisher-facing visualizations that surface active visitors, referral sources, and high-performing content. Chartbeat was configured to feed live dashboards that newsroom staff consult during publishing hours. The operational scope centered on editorial and content operations at 200Radio, with newsroom users leveraging Chartbeat dashboards for headline and story visibility decisions. Configuration work included page-level tagging, real-time alerting, and custom dashboard views that align with content workflows, using Chartbeat capabilities for audience segmentation and referrer attribution. Governance was lightweight and driven by editorial adoption, embedding Chartbeat into daily publishing routines rather than a formal IT rollout. The Chartbeat deployment provides a site-level Analytics and BI capability supporting content performance monitoring on 200Radio’s website. |
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2014 | 2014 | ||
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 | ||
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Collaboration | Collaboration |
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2023 | 2023 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Customer Engagement | CRM |
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2018 | 2018 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2013 | 2013 |
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Tag Management | CRM |
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2016 | 2016 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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