21Shares
Pelikanstrasse 37,
Zurich, 8001,
Switzerland
Zurich, 8001,
Switzerland
41 44 260 86 60
Banking and Financial Services
21Shares Technographics
21Shares Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 21Shares and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 21Shares employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 21Shares has purchased the following applications: Xano for API Management in 2024, Greenhouse ATS for Applicant Tracking System in 2021, IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) for Application Hosting and Computing Services in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 21Shares is running and its propensity to invest more and deepen its relationship with Xano , Greenhouse , Rippling or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 21Shares revenues, which have grown to $99.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 21Shares intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
21Shares Data, Technology Stack, and Enterprise Applications
PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Xano | Legacy | Xano | API Management | PaaS | n/a | 2024 | 2024 |
In 2024, 21Shares implemented Xano on their website. 21Shares is using Xano as an API Management solution to provide a web-facing API layer for its public site and digital channels.
The Xano implementation focuses on core API Management functions, including endpoint provisioning, request routing, data orchestration, and runtime configuration for site-driven payloads. Engineers have configured Xano to expose managed endpoints, apply structured input/output schemas, and centralize backend-for-frontend logic that supports the website experience.
Operational coverage is scoped to the company website, making Xano the primary API surface for web content and client-side integrations. This configuration aligns Xano with typical API Management responsibilities such as authentication gates, environment segregation, and traffic control for public APIs, while leaving internal system integrations unspecified in public documentation.
Governance practices emphasize API versioning, access controls, and staged deployment workflows to separate development and production endpoints. Documentation and endpoint standardization are applied to support ongoing site engineering and content publication processes, positioning Xano as the centralized API Management layer for 21Shares web operations.
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Apps Development | PaaS |
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2025 | 2025 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Greenhouse | Legacy | Greenhouse ATS | Applicant Tracking System | HCM | n/a | 2021 | 2021 |
In 2021, 21Shares implemented Greenhouse ATS, an Applicant Tracking System, and is using Greenhouse ATS on their website to publish roles and capture candidate applications directly through the careers pages. The deployment positions the application as the primary talent acquisition platform for the firm and centralizes candidate intake from the public site into a single applicant tracking environment.
The implementation leverages standard Applicant Tracking System capabilities, including job posting and distribution, candidate pipeline management, interview orchestration and scheduling, requisition and approval workflows, and offer tracking. Configuration emphasis aligns with structured hiring practices common in financial services, with role based access controls for hiring managers and HR, configurable evaluation scorecards, and reporting modules to track vacancy stages and recruiting velocity.
Operationally the Greenhouse ATS instance is owned by Talent Acquisition and HR functions at 21Shares and supports hiring across the company in Switzerland. The system is integrated with the company careers page so applications submitted on the website flow directly into Greenhouse ATS, enabling recruiters to manage screening, interviews and offers from a single platform.
Governance was applied to formalize requisition approval chains and recruiter to hiring manager workflows, and the deployment includes standard data handling and privacy controls appropriate for a banking and financial services employer. The narrative reflects a compact ATS implementation scaled to a 120 person firm, with Greenhouse ATS serving as the core applicant tracking and hiring orchestration layer.
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Applicant Tracking System | HCM |
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2025 | 2025 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| IBM | Legacy | IBM Cloud (formerly IBM Bluemix and IBM SoftLayer) | Application Hosting and Computing Services | IaaS | n/a | 2013 | 2013 |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2025 | 2025 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Database Management, Open-Source Database | IaaS |
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2025 | 2025 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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IT Service Management | ITSM |
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2025 | 2025 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Audio Video and Web Conferencing | Collaboration |
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2020 | 2020 |
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Audio Video and Web Conferencing | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2025 | 2025 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Content Management | Content Management |
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2020 | 2020 |
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Enterprise Content Management | Content Management |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2023 | 2023 |
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Customer Support | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EMM / MDM / MAM | CyberSecurity |
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2025 | 2025 |
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Identity and Access Management (IAM) | CyberSecurity |
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2024 | 2024 |
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Identity and Access Management (IAM) | CyberSecurity |
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2025 | 2025 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2013 | 2013 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2024 | 2024 |
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Investment Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Investment Research and Market Intelligence | Investment Management |
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2020 | 2020 |
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Portfolio and Investment Management | Investment Management |
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2020 | 2020 |
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ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Payment Processing | ERP Financial Management |
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2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at 21Shares
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by 21Shares Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD 21Shares Technographics
21Shares is a Banking and Financial Services organization based in Switzerland,
with around 120 employees and annual revenues of $99.0 million.
21Shares operates a diverse technology stack with applications such as
Xano, Greenhouse ATS and IBM Cloud (formerly IBM Bluemix and IBM SoftLayer),
covering areas like API Management, Applicant Tracking System and Application Hosting and Computing Services.
21Shares has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Xano, Greenhouse and IBM.
21Shares recently adopted applications including
Airtable in 2025, Rippling ATS in 2025 and Amazon EC2 in 2025,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of 21Shares’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates 21Shares’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete 21Shares technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.