AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

22Group Tech Stack and Enterprise Applications

AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
LiveChat, Inc. Legacy LiveChat Chatbots and Conversational AI AI-Powered Application n/a 2020 2020
In 2020, 22Group implemented LiveChat on their website. The deployment uses LiveChat as a Chatbots and Conversational AI layer to provide real time visitor messaging through the site chat widget, leveraging automated greetings, canned responses, session routing, and transcript capture typical of the category. The operational scope is website centric and impacts sales and client services functions, with staff assigned to handle inbound inquiries during staffed hours. Governance and process configuration emphasize admin control of agent availability, response libraries, and conversational workflows, keeping architecture lightweight as a hosted chat widget integrated directly into the public site.
Chatbots and Conversational AI AI-Powered Application 2020 2020
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Workspace (Formerly Google G-Suite) Collaboration Collaboration n/a 2016 2016
In 2016, 22Group implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The ten person United Kingdom professional services firm provisioned the cloud hosted suite to centralize corporate email, calendar, and collaborative document workflows under the company domain. Public website source signals confirm use of Google Workspace (Formerly Google G-Suite) on the company site. Configuration focused on core modules including Gmail for email, Calendar for scheduling, Drive for shared storage, and Docs, Sheets and Slides for real time coauthoring, with the Google Workspace Admin console used for user provisioning, group management and access controls. Operational coverage targeted internal communications, client scheduling and document collaboration across the firm s business functions. Governance centered on domain level management, account lifecycle controls and admin console policy configuration to manage access and sharing for the small team.
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Keap (formerly Infusionsoft) Legacy Keap CRM CRM CRM n/a 2020 2020
In 2020, 22Group implemented Keap CRM as its CRM to support sales and marketing operations across the firm. The professional services firm uses Keap CRM on their website to capture inbound leads, centralize contact records, and coordinate client outreach. Deployment is a cloud hosted Keap CRM instance embedded into public web pages through lead capture forms and web tracking, configured for a small team with lightweight automation. Functional capabilities include contact and pipeline management, email automation sequences, task scheduling and basic campaign segmentation aligned to sales and marketing workflows. Governance centered on a single shared contact database and simple follow up workflows to standardize lead handling across the team.
Customer Analytics CRM 2020 2020
Customer Experience CRM 2022 2022
Marketing Analytics CRM 2021 2021
Marketing Automation CRM 2017 2017
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
IT Service Management ITSM 2021 2021
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Transactional Email PaaS 2017 2017
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2017 2017
Cloud Storage IaaS 2020 2020

IT Decision Makers and Key Stakeholders at 22Group

First Name Last Name Title Function Department Email Phone
No data found

Apps Being Evaluated by 22Group Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from 22Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the 22Group digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD 22Group Technographics
22Group is a Professional Services organization based in United Kingdom, with around 10 employees and annual revenues of $1.0 million.
22Group operates a diverse technology stack with applications such as LiveChat, Google Workspace (Formerly Google G-Suite) and Keap CRM, covering areas like Chatbots and Conversational AI, Collaboration and CRM.
22Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as LiveChat, Inc., Google and Keap (formerly Infusionsoft).
22Group recently adopted applications including Hotjar in 2022, Microsoft Clarity in 2021 and Atlassian Jira Service Desk in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of 22Group’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates 22Group’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete 22Group technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.