Maia, 4425-138,
Portugal
24 Horas Technographics
24 Horas Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 24 Horas and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 24 Horas employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 24 Horas has purchased the following applications: Zoho SalesIQ for Chatbots and Conversational AI in 2021, Google Tag Manager for Tag Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 24 Horas is running and its propensity to invest more and deepen its relationship with Zoho Corp. , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 24 Horas revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 24 Horas intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
24 Horas Tech Stack and Enterprise Applications
24 Horas AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, 24 Horas implemented Zoho SalesIQ on its public website. Zoho SalesIQ is deployed as a web-embedded conversational layer under the Chatbots and Conversational AI category to support customer engagement and online lead capture for the automotive retailer.
The implementation leverages Zoho SalesIQ capabilities typical of the category, configured to provide live chat interactions, automated chatbot flows for first contact routing, visitor tracking for session context, and on-site lead capture. Zoho SalesIQ is integrated into the website user interface as the primary conversational touchpoint, with the full application name Zoho SalesIQ referenced in site markup and client-side scripts.
Operational coverage is focused on sales and customer service functions, with the small 10 person organizational footprint suggesting lightweight agent routing and shared inbox workflows. Governance centers on web channel handling policies, chat response procedures, and simple escalation to human agents, aligning the Chatbots and Conversational AI deployment with front-line customer engagement and lead qualification efforts.
|
24 Horas CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2021 | 2021 |
In 2021, 24 Horas implemented Google Tag Manager for Tag Management on its public website. The deployment centralized client-side tag orchestration to support marketing and web analytics workflows for the automotive retailer, provisioning a single Google Tag Manager container embedded across site pages to enable tag deployment, trigger management, and standardized event capture via a site data layer.
Configuration work included creation of tag templates, trigger rules, and data layer variables to standardize event capture across the site, with the Google Tag Manager container used to stage and publish changes without full code deployments. Governance was established through container-level permissions and a publish workflow to control authoring and production publishing, aligning Tag Management with marketing and analytics responsibilities and keeping operational ownership within in-house staff for the public website.
|
IT Decision Makers and Key Stakeholders at 24 Horas
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 24 Horas Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||