Henrico, 23229-7332, VA,
United States
28Media Technographics
28Media Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 28Media and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 28Media employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 28Media has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2013, Drip Email, SMS & Automation for Marketing Automation in 2016, GoDaddy for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 28Media is running and its propensity to invest more and deepen its relationship with Google , Drip , GoDaddy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 28Media revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 28Media intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
28Media Tech Stack and Enterprise Applications
28Media Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
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28Media CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drip | Legacy | Drip Email, SMS & Automation | Marketing Automation | CRM | n/a | 2016 | 2016 |
In 2016, 28Media deployed Drip Email, SMS & Automation to centralize web-based customer messaging. 28Media implemented Drip Email, SMS & Automation as a Marketing Automation solution to manage on-site lead capture, automated email sequences, and SMS campaigns driven by user behavior on the website.
Deployment relied on embedded website forms and client-side tracking to trigger segmented workflows and personalized message templates, with functional modules covering campaign orchestration, subscriber segmentation, event based automation, and template management. Operational ownership rested with the marketing and communications function in the compact 10 person organization, using the Marketing Automation application to coordinate acquisition and engagement activities via the website.
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Tag Management | CRM |
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2023 | 2023 |
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28Media IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GoDaddy | Legacy | GoDaddy | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at 28Media
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 28Media Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||