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2R - Bulgaria Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Retargeting Biz Legacy RetargetingBiz Platform Marketing Automation CRM n/a 2021 2021
In 2021, 2R Bulgaria implemented RetargetingBiz Platform as its Marketing Automation solution, deploying the tool directly on the company website to capture visitor behavior and support digital campaign execution. The initial implementation focused on client-side tag deployment and browser tracking to assemble behavioral audiences and enable pixel-based retargeting. RetargetingBiz Platform is used to collect site interaction data, build audience segments, and orchestrate web-based remarketing campaigns. Operational ownership was assigned to the marketing and e-commerce functions, with marketing staff configuring campaign rules, audience segmentation, and creative feeds. Functional modules observed in the deployment included site tagging and analytics collection, audience list management, campaign orchestration for paid retargeting, and website personalization controls. Governance emphasized campaign approval workflows and consent capture processes to align campaign operations with regional privacy requirements.
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cloudflare Legacy Cloudflare CDN Content Delivery Network IaaS n/a 2021 2021
IT Decision Makers and Key Stakeholders at 2R - Bulgaria
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by 2R - Bulgaria Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD 2R - Bulgaria Technographics

2R - Bulgaria is a Manufacturing organization based in Bulgaria, with around 71 employees and annual revenues of $6.4 million.

2R - Bulgaria operates a diverse technology stack with applications such as RetargetingBiz Platform and Cloudflare CDN, covering areas like Marketing Automation and Content Delivery Network.

2R - Bulgaria has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Retargeting Biz and Cloudflare.

2R - Bulgaria recently adopted applications including RetargetingBiz Platform in 2021 and Cloudflare CDN in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of 2R - Bulgaria’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates 2R - Bulgaria’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete 2R - Bulgaria technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.