3 Way Marketing Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 3 Way Marketing and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 375 3 Way Marketing employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 3 Way Marketing has purchased the following applications: Landbot for Chatbots and Conversational AI in 2020, Microsoft 365 for Collaboration in 2016, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 3 Way Marketing is running and its propensity to invest more and deepen its relationship with Hello Umi , Microsoft , Hetzner or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 3 Way Marketing revenues, which have grown to $40.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 3 Way Marketing intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hello Umi | Legacy | Landbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, 3 Way Marketing implemented Landbot as a Chatbots and Conversational AI solution on its public website. Landbot is embedded as a web chat widget to deliver automated conversational flows for visitor engagement, lead capture, and preliminary client qualification. The deployment configures Landbot conversational logic and form capture modules to collect prospect information and drive structured first touch interactions. This application supports Marketing and Client Services business functions by managing inbound inquiries and standardizing scripted responses across the site.
Operational scope is the company website for the South Africa business, where Landbot centralizes conversational scripts and decision tree configuration in its authoring interface. Governance is organized around marketing or content team ownership of flow maintenance and iterative updates, with captured contact records surfaced from the chat interface to internal teams for follow up. The implementation emphasizes on-site conversational automation, conversational workflow configuration, and CRM-agnostic lead capture from web visitors via Landbot.
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2016 | 2016 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2013 | 2013 |
|
CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2017 | 2017 |
|
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||