Albert Park, 3206, VIC,
Australia
360 Property Group Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 360 Property Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 360 Property Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 360 Property Group has purchased the following applications: Aprika Mercury SMS for Collaboration in 2016, Hotjar for Customer Experience in 2016, New Relic APM for Application Performance Management in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 360 Property Group is running and its propensity to invest more and deepen its relationship with Aprika , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 360 Property Group revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 360 Property Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aprika | Legacy | Aprika Mercury SMS | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, 360 Property Group deployed Aprika Mercury SMS. The company used Aprika Mercury SMS as an SMS Messaging in the Cloud solution to create direct campaign workflows for client and prospect outreach and to formalize a primary outbound communication channel.
Configuration emphasized campaign management capabilities common to SMS Messaging in the Cloud, including contact segmentation, templated messaging, scheduling, delivery tracking and automated response handling, enabling repeatable broadcast workflows and inbound enquiry capture. The vendor roadmap to add Multimedia messages in late 2016 was explicitly noted and 360 Property Group planned to expand marketing campaigns to multimedia messaging once that functionality became available.
Operational adoption centered on marketing and customer-facing sales workflows, where the service was used to run targeted campaigns and manage incoming responses, which streamlined customer contact processes. 360 Property Group reported an overwhelming response to SMS campaigns and an unbelievable number of additional enquiries since starting use, stating the application had helped the business a great deal and that phased expansion to multimedia messaging was the next operational step.
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Collaboration | Collaboration |
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2015 | 2015 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2016 | 2016 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2009 | 2009 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2014 | 2014 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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