Albert Park, 3206, VIC,
Australia
360 Property Group Technographics
360 Property Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 360 Property Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 360 Property Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 360 Property Group has purchased the following applications: Aprika Mercury SMS for Collaboration in 2016, Hotjar for Customer Experience in 2016, New Relic APM for Application Performance Management in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 360 Property Group is running and its propensity to invest more and deepen its relationship with Aprika , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 360 Property Group revenues, which have grown to $4.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 360 Property Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
360 Property Group Tech Stack and Enterprise Applications
360 Property Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Aprika | Legacy | Aprika Mercury SMS | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, 360 Property Group deployed Aprika Mercury SMS. The company used Aprika Mercury SMS as an SMS Messaging in the Cloud solution to create direct campaign workflows for client and prospect outreach and to formalize a primary outbound communication channel.
Configuration emphasized campaign management capabilities common to SMS Messaging in the Cloud, including contact segmentation, templated messaging, scheduling, delivery tracking and automated response handling, enabling repeatable broadcast workflows and inbound enquiry capture. The vendor roadmap to add Multimedia messages in late 2016 was explicitly noted and 360 Property Group planned to expand marketing campaigns to multimedia messaging once that functionality became available.
Operational adoption centered on marketing and customer-facing sales workflows, where the service was used to run targeted campaigns and manage incoming responses, which streamlined customer contact processes. 360 Property Group reported an overwhelming response to SMS campaigns and an unbelievable number of additional enquiries since starting use, stating the application had helped the business a great deal and that phased expansion to multimedia messaging was the next operational step.
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Collaboration | Collaboration |
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2015 | 2015 |
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360 Property Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2016 | 2016 |
In 2016, 360 Property Group deployed Hotjar on its public website. Hotjar is used as part of their Customer Experience tooling to capture heatmaps, session recordings, and on-page feedback, providing behavioral telemetry for website experience analysis. The implementation is a browser-side JavaScript snippet embedded across site pages to instrument user interactions and collect anonymized session data.
Operational ownership is centered on marketing and the web team who consume Hotjar outputs for user experience and lead capture tuning, aligning the 360 Property Group Hotjar Customer Experience relationship with marketing and website analytics functions. Governance appears lightweight, relying on in-product controls for session sampling and data retention rather than formalized enterprise workflows. Integrations are limited to the website deployment without explicit backend system connections reported.
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2009 | 2009 |
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360 Property Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| New Relic | Legacy | New Relic APM | Application Performance Management | ITSM | n/a | 2014 | 2014 |
In 2014, 360 Property Group deployed New Relic APM to monitor and instrument its public website. New Relic APM is used as an Application Performance Management solution to capture runtime telemetry and surface performance issues for the company website.
The deployment centers on web application instrumentation, with New Relic APM collecting transaction traces, error analytics, and browser-side timing to support incident detection and root cause analysis. Configuration includes tailored dashboards and alerting aligned to website availability and response time thresholds, and the platform is operated by the small IT and web operations function with visibility provided to digital and marketing stakeholders. Governance focuses on operational runbooks and alert escalation workflows integrated into existing incident processes, while the implementation emphasizes continuous monitoring of the site rather than back office application coverage.
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Application Performance Management | ITSM |
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2021 | 2021 |
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360 Property Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2017 | 2017 |
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360 Property Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at 360 Property Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by 360 Property Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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