Chicago, 60612, IL,
United States
37signals Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 37signals and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 37signals employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 37signals has purchased the following applications: Zoom for Audio Video and Web Conferencing in 2022, HelloSign for Digital Signing in 2022, Roxr Clicky Web Analytics for Marketing Analytics in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 37signals is running and its propensity to invest more and deepen its relationship with Zoom Video Communications , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 37signals revenues, which have grown to $33.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 37signals intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2022 | 2022 |
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Collaboration | Collaboration |
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2011 | 2011 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Dropbox | Legacy | HelloSign | Digital Signing | Content Management | n/a | 2022 | 2022 |
In 2022, 37signals implemented HelloSign for Digital Signing on its public website. 37signals deployed HelloSign to manage client signature workflows and customer agreements, embedding the HelloSign signing experience into web-based checkout and contract flows to capture legally binding electronic signatures.
The implementation centers on Digital Signing capabilities common to the category, including reusable signature templates, embedded signing sessions, signer role assignment, and audit trail generation for each transaction. Configuration work focused on web integration and form-driven signature requests, with server-side calls to initiate signing flows and webhook notifications to drive downstream status updates. Operational ownership appears aligned to customer-facing teams and product operations, with governance practices implied around centralized template management and audit log retention to support contractual traceability.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Roxr Software | Legacy | Roxr Clicky Web Analytics | Marketing Analytics | CRM | n/a | 2011 | 2011 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2019 | 2019 |
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PPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Project Portfolio Management | PPM |
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2020 | 2020 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Cloud Storage | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2024 | 2024 |
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